Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Margarine/Spreads > Blue Bonnet
Category:
Margarine/Spreads
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Margarine/Spreads purchasers for Margarine/Spreads
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Margarine/Spreads > Margarine/Spreads > Blue Bonnet
Name:
Beverage Categories > Sports Drinks
Category:
Beverage Categories
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Sports Drinks and are likely to be in-market for Beverage Categories. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage Categories > Sports Drinks
Name:
Gift Wrap, Bags & Accessories > Gift Tags
Category:
Party, Gifts & Cards
Retail
Range/Size:
100M - 120M
Description:
People who have purchased Gift Tags and are likely to be in-market for Party, Gifts & Cards. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Party, Gifts & Cards > Gift Wrap, Bags & Accessories > Gift Tags
Name:
Laundry Detergent > Tide Pods (Procter & Gamble Company, The)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Laundry Care
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Laundry Care > Laundry Detergent > Tide Pods (Procter & Gamble Company, The)
Name:
Pet > Bird
Category:
Pet
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
People who have purchased Bird and are likely to be in-market for Pet. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pet > Bird
Name:
Likely Retailer Type > Office Super Store
Category:
Likely Television Channel
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Likely Television Channel purchasers for Consumer Electronics & Accessories
Taxonomy:
Attain > Retail > Likely Television Channel > Consumer Electronics & Accessories > Likely Retailer Type > Office Super Store
Name:
Makes > Lexus
Category:
In-Market
Automotive
Range/Size:
40M - 60M
Description:
People who have owned a Lexus in the past and are in market for a new car in the next 6 months. This deterministic behavior is seen in actual self-reported behavior captured in our consumer facing application, Klover.
Taxonomy:
Attain > Automotive > In-Market > Makes > Lexus
Name:
Cable and Internet Service Providers > Centurylink
Category:
Internet & Cable
Rent & Utilities
Range/Size:
60M - 80M
Description:
People who have made purchases with Centurylink and are likely to be in-market for Internet & Cable. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Rent & Utilities > Internet & Cable > Cable and Internet Service Providers > Centurylink
Name:
Social Media Usage > Other
Category:
Social Media
Entertainment
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in social media-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Entertainment > Social Media > Psychographics/Survey > Social Media Usage > Other
Name:
Swiffer > High Propensity
Category:
Household Essentials
Retail
Range/Size:
80M - 100M
Description:
People who have bought Swiffer 2-5+ times and have a high propensity to be in-market for Mops. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Product > Household Cleaning Tools > Mops > Swiffer > High Propensity
Name:
Education > Graduate School
Category:
Education
Interest & Intent
Range/Size:
300M - 320M
Description:
This audience consists of Education purchasers for Graduate School
Taxonomy:
Attain > Interest & Intent > Education > Graduate School
Name:
Peas > Libby's (Seneca Foods Corporation)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Deterministic Purchasers purchasers for Vegetables
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Vegetables > Peas > Libby's (Seneca Foods Corporation)
Name:
Television > Watch AMC via Online/Streaming
Category:
Likely Television Channel
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Likely Television Channel purchasers for Television
Taxonomy:
Attain > Interest & Intent > Likely Television Channel > Television > Watch AMC via Online/Streaming
Name:
Retail > Petco Buyer Propensity
Category:
Petco Buyer Propensity
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Petco Buyer Propensity purchasers
Taxonomy:
Attain > Retail > Petco Buyer Propensity
Name:
In Market-Body Styles > Luxury Compact
Category:
In Market-Body Styles
Automotive
Range/Size:
100M - 120M
Description:
This audience consists of In Market-Body Styles purchasers for Luxury Compact
Taxonomy:
Attain > Automotive > In Market-Body Styles > Luxury Compact
Name:
Grocery Stores > Trader Joe's
Category:
Grocery Stores
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases at Trader Joe's and are likely to be in-market for organic and natural groceries. This self-declared behavior is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Retail > Grocery Stores > Trader Joe's
Name:
Vehicle Model > Hyundai Sonata
Category:
Vehicle Model
Automotive
Range/Size:
180M - 200M
Description:
This audience consists of Vehicle Model purchasers for Hyundai Sonata
Taxonomy:
Attain > Automotive > Vehicle Model > Hyundai Sonata
Name:
Likely Brand > Monet
Category:
Retail
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Retail purchasers for Accessories
Taxonomy:
Attain > Retail > Retail > Accessories > Likely Brand > Monet
Name:
Non-Specialty > Sargento Off The Block (Sargento Foods Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Deterministic Purchasers purchasers for Cheese
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Cheese > Non-Specialty > Sargento Off The Block (Sargento Foods Inc)
Name:
Meow Mix > High Propensity
Category:
Pet
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Meow Mix 2-5+ times and have a high propensity to be in-market for Cat Food. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pet > Product > Cat > Cat Food > Meow Mix > High Propensity
Name:
Preference > YouTube
Category:
Social Media
Entertainment
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in social media-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Entertainment > Social Media > Psychographics/Survey > Social Media Usage > Preference > YouTube
Name:
BMW > M5
Category:
Likely In-Market Propensities
Automotive
Range/Size:
180M - 200M
Description:
This audience consists of Likely In-Market Propensities purchasers for BMW
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > BMW > M5
Name:
Grocery Store > Regularly shop at Piggly Wiggly
Category:
Brand Propensities
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Brand Propensities purchasers for Grocery Store
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Brand Propensities > Grocery Store > Regularly shop at Piggly Wiggly
Name:
Cookies > Kimberley's Bakeshoppe (Give & Go Prepared Foods)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Cookies And Crackers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Cookies And Crackers > Cookies > Kimberley's Bakeshoppe (Give & Go Prepared Foods)
Name:
Brand Propensity > Mightyfix
Category:
Likely Subscription
Retail
Range/Size:
280M - 300M
Description:
This audience consists of Likely Subscription purchasers for Brand Propensity
Taxonomy:
Attain > Retail > Likely Subscription > Brand Propensity > Mightyfix
