Audiences

The most accurate audiences in advertising—
built on truth

Attain Audiences start with the industry's richest dataset—100% self-reported demographics paired with verified purchase history. It's targeting you can trust, at a scale you can use.

Activate anywhere you buy media

the trad desk
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Google Display & Video 360
PubMatic
OpenX
Magnite logo
Meta
LiveRamp
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Yahoo

See the full picture, not just fragments

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Who they are

Demographics like Age, Generation, Gender, Race, Ethnicity, Household Income, Presence of Children and more

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What they buy

Verified transaction and purchase behavior like past spending habits, cross-shopping and more

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What they do

Psychographics like shopping habits, media usage, purchase intent, upcoming life events
and more

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How they act

Business signals like propensity to buy, loyalty, switching, and more

Explore the Attain Dataset >

Smarter. Faster. Measurable.

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Build Smarter

Create segments from real purchase activity, not surveys or modeled assumptions—for targeting that's rooted in truth.

Activate Instantly

Push your audience to any preferred destination with a single click—seamlessly integrated into your existing workflow.

Optimize Continuously

Adjust in-flight using deterministic sales data for precise performance gains.

From insight to live audience—in seconds

Transform audience creation from a manual process into an instant competitive advantage. It’s smarter planning, instant activation, and real-time optimization — all powered by verified purchase data.

Prompt to AI
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Prompt-to-Audience AI

Describe your ideal customer in natural language—and get an audience in seconds

Instant RFP Translation

Instant RFP Translation

Upload your RFP or media plan and convert it into ready-to-use segments

Cross Platform Distribution

Cross-Platform Distribution

Deploy across 20+ major buying platforms—including Meta, TikTok, The Trade Desk and more

One Click

One-Click Insight Activation

Turn any measurement learning or consumer insight into a targetable audience—in one click

Build audiences with speed and flexibility

Whether you need to launch today, layer audiences onto premium inventory or build a hyper-specific segment, Attain Audiences gives you the freedom to work your way.

Off-the-Shelf Segments

Skip the build process and start activating immediately with ready-to-use, purchase-based audiences.

These curated segments are built from real purchase behavior and verified demographics, so you can launch with confidence knowing your targeting is already performance-ready.

Off the Shelf Audiences

Curated PMPs

Combine Attain Audiences with premium inventory packages for high-impact moments—from live sports and tentpole events to seasonal pushes and cultural peaks—making it easy to align audiences with relevant, high-value environments.

Curated PMPs

Custom Segments

When precision matters, create your own audience from any combination of demographic, behavioral, and transactional data.

Mix and match attributes like age, generation, category spend, shopping style, brand loyalty, and more—all backed by 100% self-reported demographics and verified transactions. Build once, then activate anywhere across your media mix.

Custom Segments

Real outcomes for every category and strategy

Retail & eCommerce

Reach real shoppers where they buy—turning verified purchase data into online and in-store sales

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CPG & Grocery

Connect with real category buyers at
SKU-level precision to boost trial, loyalty and repeat spend

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QSR & Dining

Engage frequent diners and switchers with offers that drive more visits and measurable sales lift

Gaming & Entertainment
Gaming & Entertainment

Reach active spenders in streaming, gaming and live experiences to turn engagement into purchases

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Travel & Hospitality

Find travelers booking now—filling flights, hotels and experiences in real time

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Loyalty & Retention

Keep your best customers coming back with purchase-based targeting and personalized rewards

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Conquesting
& Share Growth

Capture competitor customers and switchers using live purchase insights that reveal when they’re ready to move

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Customer Acquisition

Discover new audiences who look and spend like your best customers—before they buy

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Predictive Cohorts

Anticipate needs before intent surfaces, and connect at the perfect moment to influence the next purchase

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Shopping Style
& Transaction Type

Understand how consumers shop—online, in-store or hybrid—and meet them where they spend

Ready to start driving outcomes?

Create an account instantly to get started or contact us to schedule a custom demo.