Our Data

The foundation of real-world outcomes

Outcome-based marketing starts with data you can trust—data that actually reflects how people live, shop and spend. Built directly from real consumer behavior, Attain's live purchase data fuels every decision, insight and outcome you care about.

Attain data dashboard

Built on direct consumer relationships

Through our portfolio of owned and operated mobile apps, millions of consumers choose to share their data directly with us. That includes not only verified purchase transactions, but also self-reported demographics—like age, gender, household size, income—and psychographics, such as lifestyle interests, brand affinities, and purchase motivations.

The result is the most accurate, cross-retailer view of real-world sales—enhanced with the context to understand not just what people buy, but who they are and why they act. And because the data is delivered live, you can use it as-is or scale it seamlessly to maximize performance.

consumer mobile app

Live, verified and complete purchase data

Because we connect directly with millions of consumers, we capture a true, end-to-end view of how America shops and spends—without guesswork or gaps.

10M+

Opted-in Consumers

$700B+

Cumulative Annual Spend

$1.5T

Daily Transactions In/out

10,000+

Merchants and Brands Across All Verticals

4+ years

Historical Look Back Across Checking, Debit and Credit

10M+

Receipts Captured Per Month

50+

Linked Retailers

Receipt Capture

Persistent Email Scanning and Photo Uploads

Merchant Detail

Card Type
Merchant Name
Payment Method
Online or In-Store
Financial Institution

Item-Level Detail

Purchase Date
Brand & Sub-Brand
SKU & UPC Code
Item Price

Demographics

Age
Children in HH
Gender
Income
Geography
Ethnicity
Education
Own vs. Rent
Marital Status

Psychographics

Declared Interests
Declared Life Events
Brand Loyalty
Merchant Loyalty
Purchase Motivation
Purchase Barriers
Predicted Spend
Custom Survey Questions

From panel to population

Our panel of 10M+ verified shoppers is unmatched. We use this inside view of real shopper behavior, combined with Census benchmarks and advanced modeling, to represent shopping behaviors of the full U.S. adult population.

By balancing for factors such as age, gender, income, region and household makeup, we ensure our panel mirrors the nation at large. The result is purchase data that not only captures real behavior in real time, but also scales with confidence to every corner of the market.

With Attain, you get the precision of millions of actual transactions and the reliability of population-level representation—so every decision you make is grounded in both scale and accuracy.

Data that connects—and powers—everything you do

Our data is the connective tissue behind our fully interoperable platform of modular solutions for audience building, insights, measurement and optimization. With a single data foundation, marketers can tap exactly into the tools they need—individually or together—to drive measurable outcomes with confidence.

Audiences

Build precision-targeted audiences powered by verified, real-time purchase data—so you’re connecting with consumers who are actually ready to act.

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Insights

Tap into a holistic view of
consumer behavior and market trends to uncover what’s driving performance and where your next opportunity lies.

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Measurement

Close the loop with transparent, purchase-based measurement that ties every marketing dollar to
real-world business outcomes.

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Ready to start driving outcomes?

Create an account instantly to get started or contact us to schedule a custom demo.