See purchases whether they happen in-store, through delivery platforms, or paid in cash. By connecting real transactions to marketing exposure, Attain gives brands a clear view of how guest behavior changes so teams can make better decisions about where to invest and how to grow.
See the full picture of how customers order whether in-store, online, or through third-party delivery platforms like Uber Eats and DoorDash. Attain enables restaurants to engage diners based on real purchase behavior so teams can reach high-value customers with confidence.
Move beyond visits and impressions by connecting media exposure to actual transactions, including third-party delivery orders. Attain helps restaurant teams understand what drives revenue so they can make better decisions about where to invest and how to grow.
When diners have endless choices, growth comes from influencing switching and repeat behavior. Attain helps brands identify competitive diners, understand purchase patterns, and engage customers at moments when they are most likely to choose your brand.
The ads were everywhere, but clarity was harder to find. In an increasingly competitive QSR landscape, McDonald's needed to drive new customer acquisition and improve sales efficiency across both digital and physical environments. Working with agency partner OMD and leveraging a solution from Attain and OpenX, McDonald’s linked advertising to verified purchases, moving beyond proxy metrics to optimize toward true business outcomes, including conversions, sales lift, ROAS, and new customer growth.
Attain is purpose-built for the complexity of modern dining. By connecting directly with millions of opted-in consumers, Attain captures live, verified purchase data across in-restaurant, digital, and third-party delivery transactions without relying on visitation proxies or incomplete platform reporting so brands can act with confidence and consistency.
Opted-in consumers actively sharing purchase data
Linked retailers across major retail categories
Cumulative annual consumer spend captured
Historical lookback across checking, debit and credit
Receipts captured every month, with item-level detail
Merchants and brands represented across verticals
Every use case is powered by the same verified purchase data, allowing insights, audiences, optimization, and measurement to work together. Teams can start where it matters most and expand over time, using a single foundation to understand diners, reach high-value households, and grow sales across channels.
Get a clear view of real diner behavior across locations, ordering methods, and delivery platforms. Use purchase frequency, ticket size, and channel mix to understand what customers order, how often they return, and where growth opportunities exist.
Activate audiences built from verified purchase behavior, not visitation signals. Acquire new diners, win share from competing brands, and re-engage lapsed customers based on real ordering history across on-premise and delivery channels.
Improve performance while campaigns are live. Use real purchase behavior and diner cohorts to adjust targeting, messaging, and spend so media aligns to meal occasions, ordering patterns, and delivery demand.
Connect media exposure to real transactions across in-restaurant, online, and third-party delivery orders. Measure incrementality, frequency lift, and revenue impact to understand what drives sales and where to invest next.
