Attain Cannes Liions 2025
Join us aboard
June 16 – 19, 2025
The Attain Yacht at Port de Cannes
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About the Event

This year at Cannes Lions, Attain is dropping anchor at the heart of the action—aboard our private yacht docked in Port de Cannes. Join us to chart the next chapter of real-time measurement, consumer intelligence and brand accountability.

Our team will host curated conversations, happy hours and 1:1 sessions with leaders who are transforming media into outcomes.

Featured Experiences

wednesday, june 18
11:00 AM - 12:00 PM
MediaLink Beach

The Madness of Measurement

Don’t miss Brian Mandelbaum, CEO of Attain, as he joins a candid panel tackling one of advertising’s biggest frustrations: attribution. The internet promised a fully measurable customer journey—so why is it still such a mess? Hear from leaders across entertainment, CPG, retail, tech, and publishing as they unpack the chaos of modern measurement. From fractured data to shifting privacy norms, this panel explores what’s broken, what’s fixable, and how the experts are mastering the possibilities.

wednesday, june 18
1:00 PM - 1:30PM
Brand Innovators Beach Stage

Showing Up: Meeting Consumers Where They Are Panel

Join Attain's Vlad Strelsov, Senior Vice President of Sales, as he moderates a can’t-miss conversation with leaders who are redefining what it means to connect meaningfully with today’s consumers:

   Peggy Roe, EVP & Chief Customer Officer, Marriott International
   Julie Yufe, SVP Marketing Vodka, Rum, Gin & Liqueurs, Diageo
‍•    Tara Loftis, Global President, Dermatological Skincare, Galderma
‍•    Richard Nunn, CEO, MileagePlus, United Airlines

From travel to skincare to spirits, these industry leaders will explore how brands are meeting consumers where it matters—and how to make every interaction count.

thursday, june 19
2:50 PM - 3:15PM
The Beet.TV Stage

Marketing in Motion: How Alli Rewires the Stack for Speed and Scale Panel

For brands operating in real-time, slow procurement cycles, rigid stacks, and siloed workflows aren’t just annoying, they’re growth killers. In this panel, PMG and partners from Mobian, Attain, and Simulmedia reveal how the next evolution of the Alli operating system is transforming how marketers work — from insights and planning to measurement and optimization, and now, technology activation itself. With the launch of Alli's latest innovation, PMG is collapsing months of legal, security, and integration lift into a single click — empowering marketers to experiment, adapt, and scale with unprecedented speed, enabling marketers to drive measurable performance and unlock creativity.

   Sam Bloom, Head of Partnerships, PMG
   Jonah Goodhart, Co-founder & CEO, Mobian
‍•    Brian Mandelbaum, CEO, Attain
‍•    Dave Morgan, Executive Chairman, Simulmedia
•    Lou Paskalis, Chief Strategy Officer of Ad Fontes Media

ongoing
By invitation only.

Exclusive Gatherings

Step aboard the Attain Yacht for curated happy hours and dinners under the stars. These exclusive moments bring together industry change-makers for meaningful conversation and connection.

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Meet the Team

Brian Mandelbaum

Chief Executive Officer & Co-founder

Ben Kartzman

President & Chief Operating Officer

vlad strelsov

Senior Vice President, Sales

dave constantino

Senior Vice President, Business Development

Dan Kurtter

Senior Vice President, Strategy & Product

Jeff Zifrony

Vice President, Strategy
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