Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Education > Less Focus on Education
Category:
Education
Politics
Range/Size:
240M - 260M
Description:
This audience consists of Education purchasers for Less Focus on Education
Taxonomy:
Attain > Politics > Education > Less Focus on Education
Name:
Interest Checking Account Customers (Excludes Protected Class Data) > Likely
Category:
Interest Checking Account Customers (Excludes Protected Class Data)
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Interest Checking Account Customers (Excludes Protected Class Data) purchasers for Likely
Taxonomy:
Attain > Personal Finance > Interest Checking Account Customers (Excludes Protected Class Data) > Likely
Name:
Likely New Vehicle Brand > Toyota
Category:
Likely New Vehicle Brand
Automotive
Range/Size:
100M - 120M
Description:
This audience consists of Likely New Vehicle Brand purchasers for Toyota
Taxonomy:
Attain > Automotive > Likely New Vehicle Brand > Toyota
Name:
CPG (Consumer Packaged Goods) > Tea - Instant Tea Mixes
Category:
Tea - Instant Tea Mixes
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Tea - Instant Tea Mixes purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Tea - Instant Tea Mixes
Name:
Ad Viewing > Find advertising on the internet amusing
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Ad Viewing
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Ad Viewing > Find advertising on the internet amusing
Name:
Skittles > High Propensity
Category:
Candy
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Skittles 2-5+ times and have a high propensity to be in-market for Gummy & Chewy Candy. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Candy > Product > Gummy & Chewy Candy > Skittles > High Propensity
Name:
Domestic Beer/Ale (Inc Non-Alcoholic) > White Claw Hard Seltzer Variety Pack
Category:
Beer/Ale/Alcoholic Cider
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
This audience consists of Beer/Ale/Alcoholic Cider purchasers for Domestic Beer/Ale (Inc Non-Alcoholic)
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beer/Ale/Alcoholic Cider > Domestic Beer/Ale (Inc Non-Alcoholic) > White Claw Hard Seltzer Variety Pack
Name:
Specific Age > 80 years old
Category:
Specific Age
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Specific Age purchasers for 80 years old
Taxonomy:
Attain > Demographic > Specific Age > 80 years old
Name:
Ps Kitchen & Food > Melissa & Doug
Category:
Toys
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Toys purchasers for Ps Kitchen & Food
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Toys > Ps Kitchen & Food > Melissa & Doug
Name:
International Travel > Visit Aruba for any reason
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for International Travel
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > International Travel > Visit Aruba for any reason
Name:
Baby & Toddlers > Breast Pumps
Category:
Purchase Intent
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Purchase Intent purchasers for Baby & Toddlers
Taxonomy:
Attain > Interest & Intent > Purchase Intent > Baby & Toddlers > Breast Pumps
Name:
Congressional District > Texas-06
Category:
State Political Districts
Politics
Range/Size:
260M - 280M
Description:
This audience consists of State Political Districts purchasers for Texas
Taxonomy:
Attain > Politics > State Political Districts > Texas > Congressional District > Texas-06
Name:
Food & Beverage > Prepared Food
Category:
Brands
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Brands purchasers for Food & Beverage
Taxonomy:
Attain > Retail > Brands > Food & Beverage > Prepared Food
Name:
TV > Thriller & Horror
Category:
TV
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of TV purchasers for Thriller & Horror
Taxonomy:
Attain > Interest & Intent > TV > Thriller & Horror
Name:
Makes > Audi
Category:
In-Market
Automotive
Range/Size:
40M - 60M
Description:
People who have owned a Audi in the past and are in market for a new car in the next 6 months. This deterministic behavior is seen in actual self-reported behavior captured in our consumer facing application, Klover.
Taxonomy:
Attain > Automotive > In-Market > Makes > Audi
Name:
Chicken > Tyson Grilled & Ready (Tyson Foods Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Fully Cooked Meat
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Fully Cooked Meat > Chicken > Tyson Grilled & Ready (Tyson Foods Inc)
Name:
In Market-Make and Models > Chevrolet
Category:
In Market-Make and Models
Automotive
Range/Size:
260M - 280M
Description:
This audience consists of In Market-Make and Models purchasers for Chevrolet
Taxonomy:
Attain > Automotive > In Market-Make and Models > Chevrolet
Name:
Specific Age > 18 years old
Category:
Specific Age
Demographic
Range/Size:
180M - 200M
Description:
This audience consists of Specific Age purchasers for 18 years old
Taxonomy:
Attain > Demographic > Specific Age > 18 years old
Name:
Computer Browser > Mail Or Phone Buyer
Category:
Likely Behavior
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Likely Behavior purchasers for Computer Browser
Taxonomy:
Attain > Retail > Likely Behavior > Computer Browser > Mail Or Phone Buyer
Name:
Completely Agree > Hating To Borrow Money (Financial)
Category:
Interest & Intent
Personal Finance
Range/Size:
280M - 300M
Description:
This audience consists of Interest & Intent purchasers for Likely Attitude and Behavior
Taxonomy:
Attain > Personal Finance > Interest & Intent > Likely Attitude and Behavior > Completely Agree > Hating To Borrow Money (Financial)
Name:
How much did you spend on food or drink while watching the Super Bowl? > I didn't watch the Super Bowl
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Interest > Football > Psychographics/Survey > How much did you spend on food or drink while watching the Super Bowl? > I didn't watch the Super Bowl
Name:
Foodservice > Fine Dining Restaurant
Category:
Foodservice
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Foodservice purchasers for Fine Dining Restaurant
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Foodservice > Fine Dining Restaurant
Name:
Investment > Robinhood
Category:
Personal Finance
Transaction Data
Range/Size:
180M - 200M
Description:
This segment of Attain determinstic transaction data contains people who use the personal finance investment app Robinhood. They are curated from our consumer facing application, Klover.
Taxonomy:
Attain > Transaction Data > Personal Finance > Investment > Robinhood
Name:
Baking & Cooking > Syrups
Category:
Baking & Cooking
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Syrups and are likely to be in-market for Baking & Cooking. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baking & Cooking > Syrups
Name:
Product > Frozen Desserts
Category:
Frozen
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Frozen > Product > Frozen Desserts
