Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.








Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
2nd Person > 1928
Category:
Household Member
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 2nd Person > 1928
Name:
Cauliflower > Birds Eye Steamfresh (Pinnacle Foods Group Llc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Vegetables
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Vegetables > Cauliflower > Birds Eye Steamfresh (Pinnacle Foods Group Llc)
Name:
Foodservice > Midscale Seafood Restaurant
Category:
Foodservice
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Foodservice purchasers for Midscale Seafood Restaurant
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Foodservice > Midscale Seafood Restaurant
Name:
Tools > Power Tools
Category:
Home Improvement
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases in Power Tools and are likely to be in-market for power tools. This activity is reported in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Home Improvement > Product > Tools > Power Tools
Name:
pet supplies > dog/cat needs
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Optimized for TV purchasers for pet supplies
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > pet supplies > dog/cat needs
Name:
Peanut Butter > Skippy
Category:
Nut Butters
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Nut Butters purchasers for Peanut Butter
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Nut Butters > Peanut Butter > Skippy
Name:
Carrots > Open Acres (Pique Brands, Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Vegetables
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Vegetables > Carrots > Open Acres (Pique Brands, Inc.)
Name:
Outdoor Toys > Lawn Games & Activities
Category:
Toys
Retail
Range/Size:
120M - 140M
Description:
People who have purchased Lawn Games & Activities and are likely to be in-market for Toys. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Toys > Outdoor Toys > Lawn Games & Activities
Name:
Usage-Based Auto Insurance Discount Seekers > Highly Likely
Category:
Usage-Based Auto Insurance Discount Seekers
Insurance
Range/Size:
120M - 140M
Description:
This audience consists of Usage-Based Auto Insurance Discount Seekers purchasers for Highly Likely
Taxonomy:
Attain > Insurance > Usage-Based Auto Insurance Discount Seekers > Highly Likely
Name:
Influencer > Dining out purchase influenced by non-celebrity influencers (Financial)
Category:
Spending Propensities
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Spending Propensities purchasers for Influencer
Taxonomy:
Attain > Retail > Spending Propensities > Influencer > Dining out purchase influenced by non-celebrity influencers (Financial)
Name:
Hobbies > Gardening
Category:
Hobbies
Interest & Intent
Range/Size:
280M - 300M
Description:
This audience consists of Hobbies purchasers for Gardening
Taxonomy:
Attain > Interest & Intent > Hobbies > Gardening
Name:
Crafting > Craft Supplies
Category:
Crafting
Arts, Crafts & Sewing
Range/Size:
80M - 100M
Description:
People who have purchased Craft Supplies and are likely to be in-market for Crafting . This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Arts, Crafts & Sewing > Crafting > Craft Supplies
Name:
Appetizer > Sushic (Sushic, Llc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Prepared Foods
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Prepared Foods > Appetizer > Sushic (Sushic, Llc)
Name:
Purchase Behaviors > Scented Product Seekers
Category:
Purchase Behaviors
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Purchase Behaviors purchasers for Scented Product Seekers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Purchase Behaviors > Scented Product Seekers
Name:
Year > 1981-1989
Category:
Home Date
Demographic
Range/Size:
180M - 200M
Description:
This audience consists of Home Date purchasers for Year
Taxonomy:
Attain > Demographic > Home Date > Year > 1981-1989
Name:
Dish Detergent > Dishwasher Detergent/Additive
Category:
Dish Detergent
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Dish Detergent purchasers for Dishwasher Detergent/Additive
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dish Detergent > Dishwasher Detergent/Additive
Name:
Tortilla Chip > Sabritas Doritos (Frito-Lay Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Deterministic Purchasers purchasers for Salty Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Salty Snacks > Tortilla Chip > Sabritas Doritos (Frito-Lay Inc.)
Name:
Wealthy Relative Travel Interest > Cruise Vacations
Category:
Wealthy Relative Travel Interest
Travel
Range/Size:
120M - 140M
Description:
This audience consists of Wealthy Relative Travel Interest purchasers for Cruise Vacations
Taxonomy:
Attain > Travel > Wealthy Relative Travel Interest > Cruise Vacations
Name:
How many dogs you have? > 0
Category:
Psychographics/Survey
Pets
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in pet-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Pets > Psychographics/Survey > How many dogs you have? > 0
Name:
Ice Mountain > Medium Propensity
Category:
Beverage Categories
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Ice Mountain 1+ times and have a medium propensity to be in-market for Water. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage Categories > Product > Water > Ice Mountain > Medium Propensity
Name:
CPG (Consumer Packaged Goods) > Kale
Category:
Kale
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Kale purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Kale
Name:
Estimated Liquid Assets - Savings Balance Estimate (Financial) > $400,000 - $999,999
Category:
Estimated Liquid Assets - Savings Balance Estimate (Financial)
Personal Finance
Range/Size:
240M - 260M
Description:
This audience consists of Estimated Liquid Assets - Savings Balance Estimate (Financial) purchasers for $400,000 - $999,999
Taxonomy:
Attain > Personal Finance > Estimated Liquid Assets - Savings Balance Estimate (Financial) > $400,000 - $999,999
Name:
Completely Agree > The Philosophy That You Are Better Off Having What You Want Now As You Never Know What Tomorrow Brings (Financial)
Category:
Interest & Intent
Personal Finance
Range/Size:
180M - 200M
Description:
This audience consists of Interest & Intent purchasers for Likely Attitude and Behavior
Taxonomy:
Attain > Personal Finance > Interest & Intent > Likely Attitude and Behavior > Completely Agree > The Philosophy That You Are Better Off Having What You Want Now As You Never Know What Tomorrow Brings (Financial)
Name:
Home Exterior > Vinyl
Category:
Home Exterior
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Home Exterior purchasers for Vinyl
Taxonomy:
Attain > Demographic > Home Exterior > Vinyl
Name:
Sporting Goods > Water Sports
Category:
Sporting Goods
Retail
Range/Size:
100M - 120M
Description:
People who have purchased water sports equipment are likely to be in-market for water sports. This is based on actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Retail > Sporting Goods > Water Sports