Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Product > Outdoor Improvement
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in outdoor improvement category and are likely in-market for Outdoor Improvement products.This audience is interested in structures designed for children's outdoor recreation, suggesting they have children in their household and want to provide them with a space to play and climb outdoors.
Taxonomy:
Attain > Retail > Home Improvement > Product > Outdoor Improvement
Name:
Beauty & Cosmetics > Olay
Category:
Beauty & Cosmetics
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Beauty & Cosmetics purchasers for Olay
Taxonomy:
Attain > Interest & Intent > Beauty & Cosmetics > Olay
Name:
App Use > Regularly pay for phone apps
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for App Use
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > App Use > Regularly pay for phone apps
Name:
Mortgage or Loan > Personal Loan for Education/Student Loan Acquired In The Last 12 Months (Financial)
Category:
Likely Bank Account and Services
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Likely Bank Account and Services purchasers for Mortgage or Loan
Taxonomy:
Attain > Personal Finance > Likely Bank Account and Services > Mortgage or Loan > Personal Loan for Education/Student Loan Acquired In The Last 12 Months (Financial)
Name:
Fishing Equipment > Rod & Reel Combos
Category:
Sporting Goods
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Rod & Reel Combos are likely to be in-market for Fishing Equipment. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Retail > Sporting Goods > Fishing Equipment > Rod & Reel Combos
Name:
Makes > Mazda
Category:
In-Market
Automotive
Range/Size:
60M - 80M
Description:
People who have owned a Mazda in the past and are in market for a new car in the next 6 months. This deterministic behavior is seen in actual self-reported behavior captured in our consumer facing application, Klover.
Taxonomy:
Attain > Automotive > In-Market > Makes > Mazda
Name:
Beauty & Cosmetics > Beauty Tools
Category:
Brands
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Brands purchasers for Beauty & Cosmetics
Taxonomy:
Attain > Retail > Brands > Beauty & Cosmetics > Beauty Tools
Name:
Likely Brand > Progressive
Category:
Automotive
General Services
Range/Size:
200M - 220M
Description:
This audience consists of Automotive purchasers for Auto Insurance
Taxonomy:
Attain > General Services > Automotive > Auto Insurance > Likely Brand > Progressive
Name:
Apparel > eBay
Category:
Apparel
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Apparel purchasers for eBay
Taxonomy:
Attain > Retail > Apparel > eBay
Name:
Dinner Sausage > Johnsonville Beddar With Cheddar (Johnsonville Sausage Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Deterministic Purchasers purchasers for Processed Meat
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Processed Meat > Dinner Sausage > Johnsonville Beddar With Cheddar (Johnsonville Sausage Inc)
Name:
Retail > Tobacco and Vape
Category:
Past Purchases
Transaction Data
Range/Size:
40M - 60M
Description:
A segment comprised of people who have made purchases at tocacco and vape shops based on first-party deterministic purchase data.
Taxonomy:
Attain > Transaction Data > Past Purchases > Retail > Tobacco and Vape
Name:
Purchase Transactions > Coffee Purchasers
Category:
Purchase Transactions
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
This audience consists of Purchase Transactions purchasers for Coffee Purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Purchase Transactions > Coffee Purchasers
Name:
Likely Cell Phone/Plan Feature > Unlocked Phone
Category:
Likely Cell Phone/Plan Feature
Transaction Data
Range/Size:
100M - 120M
Description:
This audience consists of Likely Cell Phone/Plan Feature purchasers for Unlocked Phone
Taxonomy:
Attain > Transaction Data > Likely Cell Phone/Plan Feature > Unlocked Phone
Name:
Beer > Heineken
Category:
Location + Purchase
Transaction Data
Range/Size:
280M - 300M
Description:
This audience consists of Location + Purchase purchasers for Big Box
Taxonomy:
Attain > Transaction Data > Location + Purchase > Big Box > Target > Beer > Heineken
Name:
Nonflavored Convenience/Bottled Still Water > Glaceau Smart Water
Category:
Bottled Water
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Bottled Water purchasers for Nonflavored Convenience/Bottled Still Water
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Bottled Water > Nonflavored Convenience/Bottled Still Water > Glaceau Smart Water
Name:
Likely Discretionary Spending on International Travel (B) > Less than $1000
Category:
Likely Discretionary Spending on International Travel (B)
Travel
Range/Size:
200M - 220M
Description:
This audience consists of Likely Discretionary Spending on International Travel (B) purchasers for Less than $1000
Taxonomy:
Attain > Travel > Likely Discretionary Spending on International Travel (B) > Less than $1000
Name:
Vehicle Model > Jeep Grand Cherokee
Category:
Vehicle Model
Automotive
Range/Size:
100M - 120M
Description:
This audience consists of Vehicle Model purchasers for Jeep Grand Cherokee
Taxonomy:
Attain > Automotive > Vehicle Model > Jeep Grand Cherokee
Name:
Dessert Toppings > Marshmallow And Cream Topping
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Dessert Toppings
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Dessert Toppings > Marshmallow And Cream Topping
Name:
Beer > Corona Premier (Crown Imports Llc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Deterministic Purchasers purchasers for Beer/Fmb/Cider/Seltzer
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beer/Fmb/Cider/Seltzer > Beer > Corona Premier (Crown Imports Llc)
Name:
Likely Bank Brand > PNC/National City (Financial)
Category:
Likely Bank Brand
Personal Finance
Range/Size:
120M - 140M
Description:
This audience consists of Likely Bank Brand purchasers for PNC/National City (Financial)
Taxonomy:
Attain > Personal Finance > Likely Bank Brand > PNC/National City (Financial)
Name:
Year of Birth > 1982
Category:
Age
Demographic
Range/Size:
280M - 300M
Description:
This audience consists of Age purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Age > Year of Birth > 1982
Name:
Recreational Vehicle > Fifth Wheel
Category:
Likely Ownership
Automotive
Range/Size:
240M - 260M
Description:
This audience consists of Likely Ownership purchasers for Recreational Vehicle
Taxonomy:
Attain > Automotive > Likely Ownership > Recreational Vehicle > Fifth Wheel
Name:
Age > 35-44
Category:
Demographics
Deterministic
Range/Size:
60M - 80M
Description:
An audience comprised of people between the ages of 35-44 compiled using permissioned app sign-up data. V
Taxonomy:
Klover > Deterministic > Demographics > Age > 35-44
Name:
Gold Peak > High Propensity
Category:
Beverage Categories
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Gold Peak 2-5+ times and have a high propensity to be in-market for Tea. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage Categories > Product > Tea > Gold Peak > High Propensity
Name:
Internet > Ignore sponsored search results
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
300M - 320M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Internet
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Internet > Ignore sponsored search results
