Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Baby Bedding & Decor > Baby Bedding
Category:
Baby
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Baby Bedding and are likely to be in-market for Baby Bedding & Decor. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baby > Baby Bedding & Decor > Baby Bedding
Name:
Month Of Birth > April
Category:
Age
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Age purchasers for Month Of Birth
Taxonomy:
Attain > Demographic > Age > Month Of Birth > April
Name:
Watch > Cult Classic Movies On Television
Category:
Watch
Entertainment
Range/Size:
180M - 200M
Description:
This audience consists of Watch purchasers for Cult Classic Movies On Television
Taxonomy:
Attain > Entertainment > Watch > Cult Classic Movies On Television
Name:
Chocolate Candy > Chocolate Candy Box/Bag/Bar < 3.5Oz
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Optimized for TV purchasers for Chocolate Candy
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Chocolate Candy > Chocolate Candy Box/Bag/Bar < 3.5Oz
Name:
Beauty & Fitness > Regular salon hair color or highlights (Financial)
Category:
Spending Propensities
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Spending Propensities purchasers for Beauty & Fitness
Taxonomy:
Attain > Retail > Spending Propensities > Beauty & Fitness > Regular salon hair color or highlights (Financial)
Name:
Rust-Oleum > Medium Propensity
Category:
Home Improvement
Retail
Range/Size:
80M - 100M
Description:
People who have bought Rust-Oleum 1+ times and have a medium propensity to be in-market for Paint. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Home Improvement > Product > Paint > Rust-Oleum > Medium Propensity
Name:
Auto Parts > Car Lighting
Category:
In-Market
Automotive
Range/Size:
100M - 120M
Description:
People who have made purchased Car Lighting and are likely to be in-market for Auto Parts. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Automotive > In-Market > Auto Parts > Car Lighting
Name:
Potatoes > Double Eagle (Spud Packers, Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Vegetables
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Vegetables > Potatoes > Double Eagle (Spud Packers, Inc)
Name:
Flavored Barbeque Sauce > Kraft
Category:
Barbeque Sauce
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Barbeque Sauce purchasers for Flavored Barbeque Sauce
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Barbeque Sauce > Flavored Barbeque Sauce > Kraft
Name:
In Market-Make and Models > Lexus IS
Category:
In Market-Make and Models
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of In Market-Make and Models purchasers for Lexus IS
Taxonomy:
Attain > Automotive > In Market-Make and Models > Lexus IS
Name:
Sports Betting, Online Casinos, and Gambling Platforms > Draftkings
Category:
Sports Betting, Online Casinos, and Gambling Platforms
Entertainment
Range/Size:
80M - 100M
Description:
People who have made purchases in Draftkings and are likely to be in-market for Sports Betting, Online Casinos, and Gambling Platforms. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Entertainment > Sports Betting, Online Casinos, and Gambling Platforms > Draftkings
Name:
When is the last time you purchased a computer or laptop? > 0-1 year ago
Category:
Psychographics/Survey
Electronics
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in electronics-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Electronics > Psychographics/Survey > When is the last time you purchased a computer or laptop? > 0-1 year ago
Name:
Water > Ice Mountain (Blue Triton Brands)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Beverages
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beverages > Water > Ice Mountain (Blue Triton Brands)
Name:
Heating & Cooling > Fireplaces
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Fireplaces and are likely to be in-market for Heating & Cooling products. This audience is interested in an alternative heating source or an element that adds ambiance to their home, suggesting they may live in a cold climate, desire a fireplace for aesthetic reasons, or want a supplemental heat source.
Taxonomy:
Attain > Retail > Home Improvement > Product > Heating & Cooling > Fireplaces
Name:
Toothbrush > Oral-B (Oral-B Laboratories, Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Oral Hygiene
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Oral Hygiene > Toothbrush > Oral-B (Oral-B Laboratories, Inc.)
Name:
Interest & Intent > Online Videos
Category:
Online Videos
Interest & Intent
Range/Size:
220M - 240M
Description:
This audience consists of Online Videos purchasers
Taxonomy:
Attain > Interest & Intent > Online Videos
Name:
Length of Residence (LOR) > Years: 25-29 (FLA / Fair Lending Friendly)
Category:
Length of Residence (LOR)
Demographic
Range/Size:
240M - 260M
Description:
This audience consists of Length of Residence (LOR) purchasers for Years: 25-29 (FLA / Fair Lending Friendly)
Taxonomy:
Attain > Demographic > Length of Residence (LOR) > Years: 25-29 (FLA / Fair Lending Friendly)
Name:
Dick's Sporting Goods > High Spenders
Category:
Purchase Habits
Transaction Data
Range/Size:
200M - 220M
Description:
This audience consists of Purchase Habits purchasers for Sporting Goods
Taxonomy:
Attain > Transaction Data > Purchase Habits > Sporting Goods > Dick's Sporting Goods > High Spenders
Name:
Dry Seasoning Mixes > Old El Paso
Category:
Dry Sauce/Seasoning Mixes
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Dry Sauce/Seasoning Mixes purchasers for Dry Seasoning Mixes
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dry Sauce/Seasoning Mixes > Dry Seasoning Mixes > Old El Paso
Name:
Travel Propensity > Scuba dive while on vacation (Financial)
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Travel Propensity
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Travel Propensity > Scuba dive while on vacation (Financial)
Name:
Year > 2015-2018
Category:
Home Date
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Home Date purchasers for Year
Taxonomy:
Attain > Demographic > Home Date > Year > 2015-2018
Name:
Non-Specialty > Galbani (Lactalis American Group)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Cheese
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Cheese > Non-Specialty > Galbani (Lactalis American Group)
Name:
Marshmallows/Marshmallow Creme > Marshmallows
Category:
Marshmallows/Marshmallow Creme
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Marshmallows/Marshmallow Creme purchasers for Marshmallows
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Marshmallows/Marshmallow Creme > Marshmallows
Name:
Product Purchasers > Cereal-Hot
Category:
Product Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Product Purchasers purchasers for Cereal-Hot
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Product Purchasers > Cereal-Hot
Name:
Ownership-Make and Models > Jeep Cherokee
Category:
Ownership-Make and Models
Automotive
Range/Size:
180M - 200M
Description:
This audience consists of Ownership-Make and Models purchasers for Jeep Cherokee
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Jeep Cherokee
