Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Food/Drug > Chocolate/Candy-Eat Most-Twizzlers
Category:
Product Potential
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Product Potential purchasers for Food/Drug
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Product Potential > Food/Drug > Chocolate/Candy-Eat Most-Twizzlers
Name:
Year of Birth > 1998
Category:
Age
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Age purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Age > Year of Birth > 1998
Name:
Digital Assistants > Use to send text or e-mail messages (Financial)
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
140M - 160M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Digital Assistants
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Digital Assistants > Use to send text or e-mail messages (Financial)
Name:
Product > Boxing & MMA Equipment
Category:
Sporting Goods
Retail
Range/Size:
100M - 120M
Description:
Taxonomy:
Attain > Retail > Sporting Goods > Product > Boxing & MMA Equipment
Name:
Political Views > Strongly Agree with the Statement that People Should be Responsible for their Own Healthcare, not the Government
Category:
Likely Political Preference
Politics
Range/Size:
120M - 140M
Description:
This audience consists of Likely Political Preference purchasers for Political Views
Taxonomy:
Attain > Politics > Likely Political Preference > Political Views > Strongly Agree with the Statement that People Should be Responsible for their Own Healthcare, not the Government
Name:
Likely Firm > Merrill Lynch
Category:
Likely Firm
Personal Finance
Range/Size:
120M - 140M
Description:
This audience consists of Likely Firm purchasers for Merrill Lynch
Taxonomy:
Attain > Personal Finance > Likely Firm > Merrill Lynch
Name:
Likely Current Carrier > Boost Mobile
Category:
Likely Current Carrier
Transaction Data
Range/Size:
120M - 140M
Description:
This audience consists of Likely Current Carrier purchasers for Boost Mobile
Taxonomy:
Attain > Transaction Data > Likely Current Carrier > Boost Mobile
Name:
Food & Beverage > Canned Goods/Non-Perishable Items
Category:
Food & Beverage
Interest & Intent
Range/Size:
260M - 280M
Description:
This audience consists of Food & Beverage purchasers for Canned Goods/Non-Perishable Items
Taxonomy:
Attain > Interest & Intent > Food & Beverage > Canned Goods/Non-Perishable Items
Name:
Apparel > Lightweight Jacket
Category:
Retail
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Retail purchasers for Apparel
Taxonomy:
Attain > Retail > Retail > Apparel > Lightweight Jacket
Name:
What type of vehicle do you primarily drive? > Hybrid
Category:
Vehicle Owners
Automotive
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in automotive-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Automotive > Vehicle Owners > Auto Category > Psychographics/Survey > What type of vehicle do you primarily drive? > Hybrid
Name:
International Travel > Visit Western Europe for any reason (Financial)
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
100M - 120M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for International Travel
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > International Travel > Visit Western Europe for any reason (Financial)
Name:
Chocolate Candy Box/Bag/Bar < 3.5Oz > M&M
Category:
Chocolate Candy
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Chocolate Candy purchasers for Chocolate Candy Box/Bag/Bar < 3.5Oz
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Chocolate Candy > Chocolate Candy Box/Bag/Bar < 3.5Oz > M&M
Name:
Brand Purchasers > MCCORMICK
Category:
Brand Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Brand Purchasers purchasers for MCCORMICK
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Brand Purchasers > MCCORMICK
Name:
Likely Juice/Non-Carbonated Beverage > Gatorade AM
Category:
Beverage
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Beverage purchasers for Likely Juice/Non-Carbonated Beverage
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage > Likely Juice/Non-Carbonated Beverage > Gatorade AM
Name:
Cake > Hostess Ho Hos (Hostess Brands Llc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Sweet Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Sweet Snacks > Cake > Hostess Ho Hos (Hostess Brands Llc)
Name:
What type of alcoholic beverages will you purchase for the Super Bowl? > Premixed Cocktails
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Interest > Football > Psychographics/Survey > What type of alcoholic beverages will you purchase for the Super Bowl? > Premixed Cocktails
Name:
Card in Own Name > Personal American Express Gold (Financial)
Category:
Likely Credit Card
Personal Finance
Range/Size:
280M - 300M
Description:
This audience consists of Likely Credit Card purchasers for Card in Own Name
Taxonomy:
Attain > Personal Finance > Likely Credit Card > Card in Own Name > Personal American Express Gold (Financial)
Name:
Household > Dish Care
Category:
Online Purchases
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Online Purchases purchasers for Amazon
Taxonomy:
Attain > Retail > Online Purchases > Amazon > Household > Dish Care
Name:
Dedicated Television > Watcher
Category:
Likely Television Channel
Interest & Intent
Range/Size:
180M - 200M
Description:
This audience consists of Likely Television Channel purchasers for Dedicated Television
Taxonomy:
Attain > Interest & Intent > Likely Television Channel > Dedicated Television > Watcher
Name:
In Market-Make and Models > Ford Mustang
Category:
In Market-Make and Models
Automotive
Range/Size:
180M - 200M
Description:
This audience consists of In Market-Make and Models purchasers for Ford Mustang
Taxonomy:
Attain > Automotive > In Market-Make and Models > Ford Mustang
Name:
In Market-Make and Models > KIA
Category:
In Market-Make and Models
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of In Market-Make and Models purchasers for KIA
Taxonomy:
Attain > Automotive > In Market-Make and Models > KIA
Name:
Exercise & Fitness Equipment > Ab & Core Training
Category:
Sporting Goods
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Ab & Core Training are likely to be in-market for Exercise & Fitness Equipment. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Retail > Sporting Goods > Exercise & Fitness Equipment > Ab & Core Training
Name:
Asian > 25 - 49
Category:
Adults by Ethnicity and Age Range
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Adults by Ethnicity and Age Range purchasers for Asian
Taxonomy:
Attain > Demographic > Adults by Ethnicity and Age Range > Asian > 25 - 49
Name:
Volvo > C30
Category:
Likely In-Market Propensities
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Likely In-Market Propensities purchasers for Volvo
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Volvo > C30
Name:
Likely Bill Payment Method > Online Using the Internet (Financial)
Category:
Likely Bill Payment Method
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Likely Bill Payment Method purchasers for Online Using the Internet (Financial)
Taxonomy:
Attain > Personal Finance > Likely Bill Payment Method > Online Using the Internet (Financial)
