Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Outdoor Living > Outdoor Grills & Cooking
Category:
Household Essentials
Retail
Range/Size:
100M - 120M
Description:
People who have purchased outdoor grills and cooking equipment are likely in-market for outdoor living products. This is based on actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Outdoor Living > Outdoor Grills & Cooking
Name:
Renewal Month > 4-Apr
Category:
Automotive
General Services
Range/Size:
140M - 160M
Description:
This audience consists of Automotive purchasers for Auto Insurance
Taxonomy:
Attain > General Services > Automotive > Auto Insurance > Renewal Month > 4-Apr
Name:
What type of alcoholic beverages will you purchase for the Super Bowl? > Beer
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Interest > Football > Psychographics/Survey > What type of alcoholic beverages will you purchase for the Super Bowl? > Beer
Name:
Beer > Southern Tier Brewing Company (Southern Tier Brewing Company Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Deterministic Purchasers purchasers for Beer/Fmb/Cider/Seltzer
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beer/Fmb/Cider/Seltzer > Beer > Southern Tier Brewing Company (Southern Tier Brewing Company Inc)
Name:
Makes > Kia
Category:
In-Market
Automotive
Range/Size:
60M - 80M
Description:
People who have owned a Kia in the past and are in market for a new car in the next 6 months. This deterministic behavior is seen in actual self-reported behavior captured in our consumer facing application, Klover.
Taxonomy:
Attain > Automotive > In-Market > Makes > Kia
Name:
Spice/Seasoning > McCormick Grill Mates
Category:
Spices/Extracts/Salt
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Spices/Extracts/Salt purchasers for Spice/Seasoning
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Spices/Extracts/Salt > Spice/Seasoning > McCormick Grill Mates
Name:
Brand Purchasers > DAWN - L-D LIQ
Category:
Brand Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Brand Purchasers purchasers for DAWN - L-D LIQ
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Brand Purchasers > DAWN - L-D LIQ
Name:
Frozen Pot Pies > Marie Callenders
Category:
Dinners/Entrees - Frozen
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Dinners/Entrees - Frozen purchasers for Frozen Pot Pies
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dinners/Entrees - Frozen > Frozen Pot Pies > Marie Callenders
Name:
Political Party > Unknown Party
Category:
Political Party
Politics
Range/Size:
300M - 320M
Description:
This audience consists of Political Party purchasers for Unknown Party
Taxonomy:
Attain > Politics > Political Party > Unknown Party
Name:
Likely Mutual Funds Brand > Putnam Funds (Financial)
Category:
Likely Mutual Funds Brand
Personal Finance
Range/Size:
120M - 140M
Description:
This audience consists of Likely Mutual Funds Brand purchasers for Putnam Funds (Financial)
Taxonomy:
Attain > Personal Finance > Likely Mutual Funds Brand > Putnam Funds (Financial)
Name:
Costco > High Spenders
Category:
Purchase Habits
Transaction Data
Range/Size:
240M - 260M
Description:
This audience consists of Purchase Habits purchasers for Big Box
Taxonomy:
Attain > Transaction Data > Purchase Habits > Big Box > Costco > High Spenders
Name:
GMC > Sierra 1500
Category:
Likely In-Market Propensities
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Likely In-Market Propensities purchasers for GMC
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > GMC > Sierra 1500
Name:
Investing > Cryptocurrency
Category:
Interest & Intent
Transaction Data
Range/Size:
40M - 60M
Description:
A segment comprised of people who are interested in cryptocurrency based on first-party, deterministic purchase data.
Taxonomy:
Attain > Transaction Data > Interest & Intent > Investing > Cryptocurrency
Name:
Carrots > Ctl Br Nature's Promise (Multiple Brands)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Vegetables
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Vegetables > Carrots > Ctl Br Nature's Promise (Multiple Brands)
Name:
Specialty Stores and Services > Guitar Center
Category:
Specialty Stores and Services
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases with Guitar Center and are likely to be in-market for Specialty Stores and Services. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Specialty Stores and Services > Guitar Center
Name:
Brand > Homestyle
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Homestyle and are likely to be in-market for Packaged Meals & Sides. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Packaged Meals & Sides > Brand > Homestyle
Name:
Cleaning Supplies > Lysol
Category:
Online Purchases
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Online Purchases purchasers for Amazon
Taxonomy:
Attain > Retail > Online Purchases > Amazon > Household > Cleaning Supplies > Lysol
Name:
Fresh Bread > Arnold Brownberry Oroweat
Category:
Fresh Bread & Rolls
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Fresh Bread & Rolls purchasers for Fresh Bread
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Fresh Bread & Rolls > Fresh Bread > Arnold Brownberry Oroweat
Name:
What is the top category you are shopping for during the holiday deals? > Something else
Category:
Holiday
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in holiday shopping-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holiday > Shopping > Retail > Psychographics/Survey > What is the top category you are shopping for during the holiday deals? > Something else
Name:
Celery > Pacific (Pacific International Marketing)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Deterministic Purchasers purchasers for Vegetables
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Vegetables > Celery > Pacific (Pacific International Marketing)
Name:
Dinners/Entrees - Frozen > Multi Serve Frozen Dinners/Entrees
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Optimized for TV purchasers for Dinners/Entrees - Frozen
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Dinners/Entrees - Frozen > Multi Serve Frozen Dinners/Entrees
Name:
Investment Balances > $500,000+ (FLA / Fair Lending Friendly)
Category:
Investment Balances
Personal Finance
Range/Size:
240M - 260M
Description:
This audience consists of Investment Balances purchasers for $500,000+ (FLA / Fair Lending Friendly)
Taxonomy:
Attain > Personal Finance > Investment Balances > $500,000+ (FLA / Fair Lending Friendly)
Name:
Jaguar > XKR
Category:
Likely In-Market Propensities
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Likely In-Market Propensities purchasers for Jaguar
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Jaguar > XKR
Name:
PoliticalPersonas > Committed Democrats
Category:
PoliticalPersonas
Politics
Range/Size:
240M - 260M
Description:
This audience consists of PoliticalPersonas purchasers for Committed Democrats
Taxonomy:
Attain > Politics > PoliticalPersonas > Committed Democrats
Name:
Home & Garden > Tools & Home Improvement
Category:
Past Purchases
Transaction Data
Range/Size:
100M - 120M
Description:
This audience consists of Past Purchases purchasers for Home & Garden
Taxonomy:
Attain > Transaction Data > Past Purchases > Home & Garden > Tools & Home Improvement
