Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Laundry > Bleach
Category:
Household Essentials
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Bleach and are likely to be in-market for bleach. This activity is captured in actual transactions in our consumer-facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Laundry > Bleach
Name:
Home Decor & Furniture Stores > Ikea
Category:
Location + Purchase
Transaction Data
Range/Size:
200M - 220M
Description:
This audience consists of Location + Purchase purchasers for Home Decor & Furniture Stores
Taxonomy:
Attain > Transaction Data > Location + Purchase > Home Decor & Furniture Stores > Ikea
Name:
Apparel > Brooks Brothers
Category:
Retail
Retail
Range/Size:
300M - 320M
Description:
This audience consists of Retail purchasers for Apparel
Taxonomy:
Attain > Retail > Retail > Apparel > Brooks Brothers
Name:
Fz > Fz Plain Potatoes
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Optimized for TV purchasers for Potatoes/Onions
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Potatoes/Onions > Fz > Fz Plain Potatoes
Name:
Likely Radio Format > Gospel
Category:
Likely Television Channel
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Likely Television Channel purchasers for Likely Radio Format
Taxonomy:
Attain > Interest & Intent > Likely Television Channel > Likely Radio Format > Gospel
Name:
Adult Incontinence > Underwear
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Adult Incontinence
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Adult Incontinence > Underwear
Name:
Outdoor Living > Outdoor Furniture
Category:
Household Essentials
Retail
Range/Size:
80M - 100M
Description:
People who have purchased outdoor furniture are likely in-market for outdoor living products. This is based on actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Outdoor Living > Outdoor Furniture
Name:
Where do you usually find Halloween-themed entertainment? > Cable TV channels (e.g. AMC's FearFest)
Category:
Holidays
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in halloween-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holidays > Halloween > Psychographics/Survey > Where do you usually find Halloween-themed entertainment? > Cable TV channels (e.g. AMC's FearFest)
Name:
Weight Control > Weight Control/Nutritionals Liq/Pwd
Category:
Weight Control
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Weight Control purchasers for Weight Control/Nutritionals Liq/Pwd
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Weight Control > Weight Control/Nutritionals Liq/Pwd
Name:
Head of Household > 1930
Category:
Household Member
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > Head of Household > 1930
Name:
Likely Auto Club Member > AAA
Category:
Automotive
General Services
Range/Size:
240M - 260M
Description:
This audience consists of Automotive purchasers for Likely Auto Club Member
Taxonomy:
Attain > General Services > Automotive > Likely Auto Club Member > AAA
Name:
Mustard > Gulden's (International Home Foods Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Condiments
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Condiments > Mustard > Gulden's (International Home Foods Inc.)
Name:
Automotive Maintenance > Wash Fluid
Category:
Automotive
Automotive
Range/Size:
220M - 240M
Description:
This audience consists of Automotive purchasers for Automotive Maintenance
Taxonomy:
Attain > Automotive > Automotive > Automotive Maintenance > Wash Fluid
Name:
Employment Status > Self-employed full-time
Category:
Employment Status
B2B
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in b2b-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > B2B > Employment Status > Self-employed full-time
Name:
Ownership-Make and Models > Mercedes-Benz S Class
Category:
Ownership-Make and Models
Automotive
Range/Size:
180M - 200M
Description:
This audience consists of Ownership-Make and Models purchasers for Mercedes-Benz S Class
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Mercedes-Benz S Class
Name:
Accessories > Suitcases
Category:
Accessories
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Accessories purchasers for Suitcases
Taxonomy:
Attain > Retail > Accessories > Suitcases
Name:
Restaurants > Eddie V's
Category:
Brands
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Brands purchasers for Restaurants
Taxonomy:
Attain > Retail > Brands > Restaurants > Eddie V's
Name:
Total Current Cash Savings (Excludes Protected Class Data) > $10,000 - $14,999
Category:
Total Current Cash Savings (Excludes Protected Class Data)
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Total Current Cash Savings (Excludes Protected Class Data) purchasers for $10,000 - $14,999
Taxonomy:
Attain > Personal Finance > Total Current Cash Savings (Excludes Protected Class Data) > $10,000 - $14,999
Name:
Fragrance Edp > Versace
Category:
Luxury/Prestige Beauty
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
This audience consists of Luxury/Prestige Beauty purchasers for Fragrance Edp
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Luxury/Prestige Beauty > Fragrance Edp > Versace
Name:
Likely Feature > Smart Phone
Category:
Cell Phone Feature
Tech/Telco
Range/Size:
280M - 300M
Description:
This audience consists of Cell Phone Feature purchasers for Likely Feature
Taxonomy:
Attain > Tech/Telco > Cell Phone Feature > Likely Feature > Smart Phone
Name:
Vehicle Make > Plymouth
Category:
Vehicle Make
Automotive
Range/Size:
260M - 280M
Description:
This audience consists of Vehicle Make purchasers for Plymouth
Taxonomy:
Attain > Automotive > Vehicle Make > Plymouth
Name:
Food & Beverage > Not eat eggs (Financial)
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Food & Beverage
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Food & Beverage > Not eat eggs (Financial)
Name:
Frankfurter > Bar S (Bar-S Foods Co)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Deterministic Purchasers purchasers for Processed Meat
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Processed Meat > Frankfurter > Bar S (Bar-S Foods Co)
Name:
Apples > Pink Lady/Cripps Pink
Category:
Apples
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Apples purchasers for Pink Lady/Cripps Pink
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Apples > Pink Lady/Cripps Pink
Name:
Vehicle Year > 2015
Category:
Vehicle Year
Automotive
Range/Size:
240M - 260M
Description:
This audience consists of Vehicle Year purchasers for 2015
Taxonomy:
Attain > Automotive > Vehicle Year > 2015

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