Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
What is most important to you when grocery shopping for school lunches? > Variety and diversity of options
Category:
Psychographics/Survey
Retail
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in grocery-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Retail > Psychographics/Survey > What is most important to you when grocery shopping for school lunches? > Variety and diversity of options
Name:
Asian Food > Shelf-Stable Asian Food Items
Category:
Asian Food
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Asian Food purchasers for Shelf-Stable Asian Food Items
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Asian Food > Shelf-Stable Asian Food Items
Name:
Household Income > $150,000 to $174,999
Category:
Household Income
Demographic
Range/Size:
100M - 120M
Description:
This Attain segment includes data on consumers interested in demographic-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Demographic > Household Income > $150,000 to $174,999
Name:
Small Vehicles & Remote Controls > Trains & Traintables
Category:
Toys
Retail
Range/Size:
120M - 140M
Description:
People who have purchased Trains & Traintables and are likely to be in-market for Toys. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Toys > Small Vehicles & Remote Controls > Trains & Traintables
Name:
Ownership-Body Styles > Compact Truck
Category:
Ownership-Body Styles
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Ownership-Body Styles purchasers for Compact Truck
Taxonomy:
Attain > Automotive > Ownership-Body Styles > Compact Truck
Name:
Pickles/Relish/Olives > Pickles
Category:
Pickles/Relish/Olives
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Pickles/Relish/Olives purchasers for Pickles
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pickles/Relish/Olives > Pickles
Name:
CPG (Consumer Packaged Goods) > Onions
Category:
Onions
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Onions purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Onions
Name:
Current State > West Virginia
Category:
Current State
Demographic
Range/Size:
60M - 80M
Description:
This Attain segment includes data on consumers interested in demographic-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Demographic > Current State > West Virginia
Name:
Costco > High Spenders
Category:
Purchase Habits
Transaction Data
Range/Size:
240M - 260M
Description:
This audience consists of Purchase Habits purchasers for Big Box
Taxonomy:
Attain > Transaction Data > Purchase Habits > Big Box > Costco > High Spenders
Name:
Head of Household > 1979
Category:
Household Member
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > Head of Household > 1979
Name:
Congressional District > Tennessee-01
Category:
State Political Districts
Politics
Range/Size:
200M - 220M
Description:
This audience consists of State Political Districts purchasers for Tennessee
Taxonomy:
Attain > Politics > State Political Districts > Tennessee > Congressional District > Tennessee-01
Name:
4 to 6 Months > 1 Purchase
Category:
Personal Finance
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Personal Finance purchasers for Credit Card
Taxonomy:
Attain > Retail > Personal Finance > Credit Card > Purchase Frequency > 4 to 6 Months > 1 Purchase
Name:
Mortgage or Loan > Home Equity Loan Acquired In The Last 12 Months (Financial)
Category:
Likely Bank Account and Services
Personal Finance
Range/Size:
260M - 280M
Description:
This audience consists of Likely Bank Account and Services purchasers for Mortgage or Loan
Taxonomy:
Attain > Personal Finance > Likely Bank Account and Services > Mortgage or Loan > Home Equity Loan Acquired In The Last 12 Months (Financial)
Name:
Muscle & Joint Relief Medicine > Icy Hot
Category:
Products
Health & Medicine
Range/Size:
80M - 100M
Description:
People who have bought Icy Hot and are likely to be in-market for Muscle & Joint Relief Medicine. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Health & Medicine > Products > Medicine > Muscle & Joint Relief Medicine > Icy Hot
Name:
Mazda > 6
Category:
Likely In-Market Propensities
Automotive
Range/Size:
240M - 260M
Description:
This audience consists of Likely In-Market Propensities purchasers for Mazda
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Mazda > 6
Name:
QSR (Fast Food) Restaurants > Chicken Express
Category:
QSR (Fast Food) Restaurants
Dining
Range/Size:
60M - 80M
Description:
People who have made purchases at Chicken Express and are likely to be in-market for the QSR (Fast Food) Restaurants Category. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Dining > QSR (Fast Food) Restaurants > Chicken Express
Name:
Still Wine > Franzia (The Wine Group Llc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Total Wine
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Total Wine > Still Wine > Franzia (The Wine Group Llc)
Name:
BIC > Medium Propensity
Category:
School & Office
Retail
Range/Size:
80M - 100M
Description:
People who have bought BIC 1+ times and have a medium propensity to be in-market for School & Office Supplies. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > School & Office > Product > School & Office Supplies > BIC > Medium Propensity
Name:
Household Income (HHI) - Narrow Band > $160,000 - $169,999
Category:
Household Income (HHI) - Narrow Band
Demographic
Range/Size:
140M - 160M
Description:
This audience consists of Household Income (HHI) - Narrow Band purchasers for $160,000 - $169,999
Taxonomy:
Attain > Demographic > Household Income (HHI) - Narrow Band > $160,000 - $169,999
Name:
TV > Watch TV clips on social media (Financial)
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
240M - 260M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for TV
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > TV > Watch TV clips on social media (Financial)
Name:
Shelf Stable Sports Drinks Non-Aseptic > G Zero
Category:
Sports Drinks
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Sports Drinks purchasers for Shelf Stable Sports Drinks Non-Aseptic
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Sports Drinks > Shelf Stable Sports Drinks Non-Aseptic > G Zero
Name:
Substitute Spreads > I Can't Believe It's Not Butter! (Upfield)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Deterministic Purchasers purchasers for Oils/Butter/Margarine Spreads/Substitutes
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Oils/Butter/Margarine Spreads/Substitutes > Substitute Spreads > I Can't Believe It's Not Butter! (Upfield)
Name:
Apparel & Accessories > Fendi
Category:
Brands
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Brands purchasers for Apparel & Accessories
Taxonomy:
Attain > Retail > Brands > Apparel & Accessories > Fendi
Name:
Discount > Get Advice/Price Quotes (Financial) - Above Average
Category:
Likely Brokerage Type
Personal Finance
Range/Size:
140M - 160M
Description:
This audience consists of Likely Brokerage Type purchasers for Discount
Taxonomy:
Attain > Personal Finance > Likely Brokerage Type > Discount > Get Advice/Price Quotes (Financial) - Above Average
Name:
Dairy > Cream Cheese & Spreadable Cheese
Category:
Dairy
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Cream Cheese & Spreadable Cheese and are likely to be in-market for Dairy. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dairy > Cream Cheese & Spreadable Cheese
