Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Peeps > Medium Propensity
Category:
Candy
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Peeps 1+ times and have a medium propensity to be in-market for Gummy & Chewy Candy. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Candy > Product > Gummy & Chewy Candy > Peeps > Medium Propensity
Name:
how many children will you purchase back to school/college supplies for? > 3
Category:
Events
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in back to school shoppers-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Events > Back to School Shoppers > Psychographics/Survey > how many children will you purchase back to school/college supplies for? > 3
Name:
Which sports, sports leagues, and sports events do you watch or follow? > Formula 1 (F1)
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Psychographics/Survey > Which sports, sports leagues, and sports events do you watch or follow? > Formula 1 (F1)
Name:
Likely Footwear Type > Mens Casual
Category:
Footwear
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Footwear purchasers for Likely Footwear Type
Taxonomy:
Attain > Retail > Footwear > Likely Footwear Type > Mens Casual
Name:
Branded Prescription Preference Consumers > Highly Likely
Category:
Branded Prescription Preference Consumers
Health & Medicine
Range/Size:
260M - 280M
Description:
This audience consists of Branded Prescription Preference Consumers purchasers for Highly Likely
Taxonomy:
Attain > Health & Medicine > Branded Prescription Preference Consumers > Highly Likely
Name:
Amusement Parks > Six Flags
Category:
Amusement Parks
Travel
Range/Size:
120M - 140M
Description:
This audience consists of Amusement Parks purchasers for Six Flags
Taxonomy:
Attain > Travel > Amusement Parks > Six Flags
Name:
Still Wine > Franzia (The Wine Group Llc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Total Wine
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Total Wine > Still Wine > Franzia (The Wine Group Llc)
Name:
Attitude and Behavior Propensities > Kroger Pharmacy Shopper
Category:
Interest & Intent
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Interest & Intent purchasers for Attitude and Behavior Propensities
Taxonomy:
Attain > Demographic > Interest & Intent > Attitude and Behavior Propensities > Kroger Pharmacy Shopper
Name:
Retail > Past Purchase - Pets
Category:
Past Purchase - Pets
Retail
Range/Size:
240M - 260M
Description:
This audience consists of Past Purchase - Pets purchasers
Taxonomy:
Attain > Retail > Past Purchase - Pets
Name:
Seasonal > Holiday International Travel - Asia
Category:
Retail Shoppers: Purchase Based
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Retail Shoppers: Purchase Based purchasers for Seasonal
Taxonomy:
Attain > Retail > Retail Shoppers: Purchase Based > Seasonal > Holiday International Travel - Asia
Name:
Condiments, Sauces & Spreads > Hot Sauce
Category:
Condiments, Sauces & Spreads
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Hot Sauce and are likely to be in-market for Condiments, Sauces & Spreads. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Condiments, Sauces & Spreads > Hot Sauce
Name:
Gas & Convenience Stores > Trex Mart
Category:
Gas & Convenience Stores
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases at Trex Mart and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Trex Mart
Name:
Frozen Handheld Entrees (Non-Breakfast) > White Castle
Category:
Dinners/Entrees - Frozen
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Dinners/Entrees - Frozen purchasers for Frozen Handheld Entrees (Non-Breakfast)
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dinners/Entrees - Frozen > Frozen Handheld Entrees (Non-Breakfast) > White Castle
Name:
Auto Parts & Repair (Aftermarket) > O'Reilly Auto Parts
Category:
Auto Parts & Repair (Aftermarket)
Interest & Intent
Range/Size:
240M - 260M
Description:
This audience consists of Auto Parts & Repair (Aftermarket) purchasers for O'Reilly Auto Parts
Taxonomy:
Attain > Interest & Intent > Auto Parts & Repair (Aftermarket) > O'Reilly Auto Parts
Name:
Dessert Sauce > Smucker's (J. M. Smucker Company, The)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Dessert Toppings
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Dessert Toppings > Dessert Sauce > Smucker's (J. M. Smucker Company, The)
Name:
Beauty & Cosmetics > Redken
Category:
Beauty & Cosmetics
Interest & Intent
Range/Size:
220M - 240M
Description:
This audience consists of Beauty & Cosmetics purchasers for Redken
Taxonomy:
Attain > Interest & Intent > Beauty & Cosmetics > Redken
Name:
Interest & Intent > Art and Entertainment (FLA / Fair Lending Friendly)
Category:
Art and Entertainment (FLA / Fair Lending Friendly)
Interest & Intent
Range/Size:
280M - 300M
Description:
This audience consists of Art and Entertainment (FLA / Fair Lending Friendly) purchasers
Taxonomy:
Attain > Interest & Intent > Art and Entertainment (FLA / Fair Lending Friendly)
Name:
Makeup Remover Implements > Neutrogena
Category:
Cosmetics Accessories
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Cosmetics Accessories purchasers for Makeup Remover Implements
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Cosmetics Accessories > Makeup Remover Implements > Neutrogena
Name:
Footwear > Womens Athletic
Category:
Footwear
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Footwear purchasers for Womens Athletic
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Footwear > Womens Athletic
Name:
Pasta Sauce > Classico (International Gourmet Specialties Co)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Deterministic Purchasers purchasers for Sauce/ Gravy/ Marinade
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Sauce/ Gravy/ Marinade > Pasta Sauce > Classico (International Gourmet Specialties Co)
Name:
Discretionary Spend - Donations > $5,000+
Category:
Discretionary Spend - Donations
Personal Finance
Range/Size:
260M - 280M
Description:
This audience consists of Discretionary Spend - Donations purchasers for $5,000+
Taxonomy:
Attain > Personal Finance > Discretionary Spend - Donations > $5,000+
Name:
Open Lines of Credit > 9 or More Lines of Credit
Category:
Open Lines of Credit
Personal Finance
Range/Size:
220M - 240M
Description:
This audience consists of Open Lines of Credit purchasers for 9 or More Lines of Credit
Taxonomy:
Attain > Personal Finance > Open Lines of Credit > 9 or More Lines of Credit
Name:
Automotive > Volkswagen
Category:
Automotive
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Automotive purchasers for Volkswagen
Taxonomy:
Attain > Interest & Intent > Automotive > Volkswagen
Name:
Automotive > Mitsubishi
Category:
Automotive
Interest & Intent
Range/Size:
240M - 260M
Description:
This audience consists of Automotive purchasers for Mitsubishi
Taxonomy:
Attain > Interest & Intent > Automotive > Mitsubishi
Name:
When is the last time you purchased a computer or laptop? > 0-1 year ago
Category:
Psychographics/Survey
Electronics
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in electronics-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Electronics > Psychographics/Survey > When is the last time you purchased a computer or laptop? > 0-1 year ago
