Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Household Cleaner And Supply > Multi Purpose Cleaners
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Household Cleaner And Supply
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Household Cleaner And Supply > Multi Purpose Cleaners
Name:
Tax Service > H&R Block Taxcut Online Tax Service (Financial)
Category:
Likely Tax Preparation
Personal Finance
Range/Size:
260M - 280M
Description:
This audience consists of Likely Tax Preparation purchasers for Tax Service
Taxonomy:
Attain > Personal Finance > Likely Tax Preparation > Tax Service > H&R Block Taxcut Online Tax Service (Financial)
Name:
Chocolate > Cadbury Caramello (Hershey Chocolate, Usa)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Deterministic Purchasers purchasers for Candy, Gum, Mints
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Candy, Gum, Mints > Chocolate > Cadbury Caramello (Hershey Chocolate, Usa)
Name:
In Market-Make and Models > Buick Lacrosse
Category:
In Market-Make and Models
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of In Market-Make and Models purchasers for Buick Lacrosse
Taxonomy:
Attain > Automotive > In Market-Make and Models > Buick Lacrosse
Name:
Number in household > 7 people
Category:
Household Size
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Household Size purchasers for Number in household
Taxonomy:
Attain > Demographic > Household Size > Number in household > 7 people
Name:
Senior & Graduate Student > Propensity in Stocks/Bonds
Category:
Senior & Graduate Student
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Senior & Graduate Student purchasers for Propensity in Stocks/Bonds
Taxonomy:
Attain > Demographic > Senior & Graduate Student > Propensity in Stocks/Bonds
Name:
Retail Purchases - Categories > Std Specialty - Specialty Apparel
Category:
Retail
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Retail purchasers for Retail Purchases - Categories
Taxonomy:
Attain > Retail > Retail > Retail Purchases - Categories > Std Specialty - Specialty Apparel
Name:
Likely Retailer Type > Traditional Mass Merchandise Store
Category:
Likely Television Provider
Retail
Range/Size:
100M - 120M
Description:
This audience consists of Likely Television Provider purchasers for Consumer Electronics & Accessories
Taxonomy:
Attain > Retail > Likely Television Provider > Consumer Electronics & Accessories > Likely Retailer Type > Traditional Mass Merchandise Store
Name:
Auto Parts > Car Lighting
Category:
In-Market
Automotive
Range/Size:
100M - 120M
Description:
People who have made purchased Car Lighting and are likely to be in-market for Auto Parts. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Automotive > In-Market > Auto Parts > Car Lighting
Name:
Specific Age > 39 years old
Category:
Specific Age
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Specific Age purchasers for 39 years old
Taxonomy:
Attain > Demographic > Specific Age > 39 years old
Name:
Discount > Buy/Sell Stocks (Financial) - Above Average
Category:
Likely Brokerage Type
Personal Finance
Range/Size:
240M - 260M
Description:
This audience consists of Likely Brokerage Type purchasers for Discount
Taxonomy:
Attain > Personal Finance > Likely Brokerage Type > Discount > Buy/Sell Stocks (Financial) - Above Average
Name:
Beer > Samuel Adams Seasonal (Boston Beer Company Ltd)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Deterministic Purchasers purchasers for Beer/Fmb/Cider/Seltzer
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beer/Fmb/Cider/Seltzer > Beer > Samuel Adams Seasonal (Boston Beer Company Ltd)
Name:
College Student Credit Card Owner > Gas/Dept/Retail
Category:
College Student Credit Card Owner
Personal Finance
Range/Size:
120M - 140M
Description:
This audience consists of College Student Credit Card Owner purchasers for Gas/Dept/Retail
Taxonomy:
Attain > Personal Finance > College Student Credit Card Owner > Gas/Dept/Retail
Name:
Retail > All Mens Clothing
Category:
All Mens Clothing
Retail
Range/Size:
200M - 220M
Description:
This audience consists of All Mens Clothing purchasers
Taxonomy:
Attain > Retail > All Mens Clothing
Name:
Food & Beverage > Not eat dairy (Financial)
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
180M - 200M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Food & Beverage
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Food & Beverage > Not eat dairy (Financial)
Name:
Aerosol Whipped Toppings > Reddi Wip
Category:
Whipped Toppings - Refrigerated
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Whipped Toppings - Refrigerated purchasers for Aerosol Whipped Toppings
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Whipped Toppings - Refrigerated > Aerosol Whipped Toppings > Reddi Wip
Name:
5th Person > September
Category:
Household Member
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Household Member purchasers for Month Of Birth
Taxonomy:
Attain > Demographic > Household Member > Month Of Birth > 5th Person > September
Name:
In the next 6 months, which major purchase(s) are you likely to make? > TV
Category:
Psychographics/Survey
Life Events
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers participating in or planning for major life events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Life Events > Psychographics/Survey > In the next 6 months, which major purchase(s) are you likely to make? > TV
Name:
Intent > Cooking & Baking
Category:
Holiday Segments
Seasonal
Range/Size:
220M - 240M
Description:
This audience consists of Holiday Segments purchasers for Intent
Taxonomy:
Attain > Seasonal > Holiday Segments > Intent > Cooking & Baking
Name:
Brands > Financial Services
Category:
Brands
Retail
Range/Size:
160M - 180M
Description:
This audience consists of Brands purchasers for Financial Services
Taxonomy:
Attain > Retail > Brands > Financial Services
Name:
Desserts > Ice Cream Cone And Cup
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Desserts
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Desserts > Ice Cream Cone And Cup
Name:
Nut Butters, Jam, Jellies > Jellies & Jams
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Nut Butters, Jam, Jellies
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Nut Butters, Jam, Jellies > Jellies & Jams
Name:
Asian Food > Asian Cooking Oils
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Optimized for TV purchasers for Asian Food
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Asian Food > Asian Cooking Oils
Name:
Apparel > Tee Shirt (Not Undershirt)
Category:
Retail
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Retail purchasers for Apparel
Taxonomy:
Attain > Retail > Retail > Apparel > Tee Shirt (Not Undershirt)
Name:
Trivago > Reservations
Category:
Mobile Apps
Travel
Range/Size:
240M - 260M
Description:
This audience consists of Mobile Apps purchasers for Top Mobile Apps
Taxonomy:
Attain > Travel > Mobile Apps > Top Mobile Apps > Trivago > Reservations
