Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Pet Owners > Cat Owners
Category:
Family Status
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Family Status purchasers for Pet Owners
Taxonomy:
Attain > Demographic > Family Status > Pet Owners > Cat Owners
Name:
what, if any, classroom supplies will you purchase for back to school/college? > Ballpoint pens
Category:
Events
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in back to school shoppers-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Events > Back to School Shoppers > Psychographics/Survey > what, if any, classroom supplies will you purchase for back to school/college? > Ballpoint pens
Name:
Gas & Convenience Stores > Gopuff
Category:
Gas & Convenience Stores
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Gopuff and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Gopuff
Name:
Vehicle Model > Dodge Ram Pickup 1500
Category:
Vehicle Model
Automotive
Range/Size:
280M - 300M
Description:
This audience consists of Vehicle Model purchasers for Dodge Ram Pickup 1500
Taxonomy:
Attain > Automotive > Vehicle Model > Dodge Ram Pickup 1500
Name:
Healthcare > Lifestyle limited by health condition (Financial)
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
180M - 200M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Healthcare
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Healthcare > Lifestyle limited by health condition (Financial)
Name:
CPG (Consumer Packaged Goods) > Household Lubricants
Category:
Household Lubricants
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Household Lubricants purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Household Lubricants
Name:
Apparel & Accessories > L.L.Bean
Category:
Apparel & Accessories
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Apparel & Accessories purchasers for L.L.Bean
Taxonomy:
Attain > Interest & Intent > Apparel & Accessories > L.L.Bean
Name:
Media Entertainment > Buy/Rent/Stream Videos from Target.com
Category:
Media Entertainment
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Media Entertainment purchasers for Buy/Rent/Stream Videos from Target.com
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Media Entertainment > Buy/Rent/Stream Videos from Target.com
Name:
Likely Retailer > Chicos
Category:
Retail
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Retail purchasers for Apparel
Taxonomy:
Attain > Retail > Retail > Apparel > Likely Retailer > Chicos
Name:
All Other Crackers > Triscuit
Category:
Crackers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Crackers purchasers for All Other Crackers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Crackers > All Other Crackers > Triscuit
Name:
Neobanks and Fintech > Chime
Category:
Neobanks and Fintech
Personal Finance
Range/Size:
100M - 120M
Description:
People who have made purchases at Chime and are likely to be in-market for Neobanks and Fintech. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Personal Finance > Neobanks and Fintech > Chime
Name:
Employment Status > Retired
Category:
Employment Status
B2B
Range/Size:
100M - 120M
Description:
This Attain segment includes data on consumers interested in b2b-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > B2B > Employment Status > Retired
Name:
Mercedes-Benz > SLK55
Category:
Likely In-Market Propensities
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Likely In-Market Propensities purchasers for Mercedes-Benz
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Mercedes-Benz > SLK55
Name:
Sit Down Casual Dining Purchasers > Cracker Barrel Old Country Store
Category:
Restaurants
Dining
Range/Size:
120M - 140M
Description:
This audience consists of Restaurants purchasers for Sit Down Casual Dining Purchasers
Taxonomy:
Attain > Dining > Restaurants > Sit Down Casual Dining Purchasers > Cracker Barrel Old Country Store
Name:
Refrigerated Dough (Bread/Rolls/Bun) > Pillsbury
Category:
Refrigerated Dough
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Refrigerated Dough purchasers for Refrigerated Dough (Bread/Rolls/Bun)
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Refrigerated Dough > Refrigerated Dough (Bread/Rolls/Bun) > Pillsbury
Name:
In Market Switchers > HD Pickup
Category:
In Market Switchers
Automotive
Range/Size:
220M - 240M
Description:
This audience consists of In Market Switchers purchasers for HD Pickup
Taxonomy:
Attain > Automotive > In Market Switchers > HD Pickup
Name:
Beer > Natty Daddy (Anheuser-Busch Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Beer/Fmb/Cider/Seltzer
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beer/Fmb/Cider/Seltzer > Beer > Natty Daddy (Anheuser-Busch Inc)
Name:
Ford > F-250
Category:
Likely In-Market Propensities
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Likely In-Market Propensities purchasers for Ford
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Ford > F-250
Name:
Multigrain Snack > Sabritas Sabritones (Frito-Lay Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Salty Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Salty Snacks > Multigrain Snack > Sabritas Sabritones (Frito-Lay Inc.)
Name:
Likely Apparel Brand > Rue 21
Category:
Retail
Retail
Range/Size:
280M - 300M
Description:
This audience consists of Retail purchasers for Apparel
Taxonomy:
Attain > Retail > Retail > Apparel > Likely Apparel Brand > Rue 21
Name:
Country of Origin > Colombia
Category:
Country of Origin
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Country of Origin purchasers for Colombia
Taxonomy:
Attain > Demographic > Country of Origin > Colombia
Name:
Current State > Texas
Category:
Current State
Demographic
Range/Size:
60M - 80M
Description:
This Attain segment includes data on consumers interested in demographic-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Demographic > Current State > Texas
Name:
Makes > Buick
Category:
In-Market
Automotive
Range/Size:
60M - 80M
Description:
People who have owned a Buick in the past and are in market for a new car in the next 6 months. This deterministic behavior is seen in actual self-reported behavior captured in our consumer facing application, Klover.
Taxonomy:
Attain > Automotive > In-Market > Makes > Buick
Name:
Mercedes-Benz > SL65
Category:
Likely In-Market Propensities
Automotive
Range/Size:
100M - 120M
Description:
This audience consists of Likely In-Market Propensities purchasers for Mercedes-Benz
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Mercedes-Benz > SL65
Name:
do you typically wear makeup or costumes for Halloween? > Yes, but only occasionally
Category:
Holidays
Seasonal
Range/Size:
100M - 120M
Description:
This Attain segment includes data on consumers interested in halloween-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holidays > Halloween > Psychographics/Survey > do you typically wear makeup or costumes for Halloween? > Yes, but only occasionally
