Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Household Paper & Plastic > Paper Towels
Category:
Household Essentials
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Paper Towels and are likely to be in-market for paper towels. This activity is reported in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Household Paper & Plastic > Paper Towels
Name:
Baby > Baby Travel Equipment
Category:
Baby
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Baby Travel Equipment and are likely to be in-market for CPG (Consumer Packaged Goods) Category. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baby > Baby Travel Equipment
Name:
Travel > Airbnb Buyer Propensity
Category:
Airbnb Buyer Propensity
Travel
Range/Size:
260M - 280M
Description:
This audience consists of Airbnb Buyer Propensity purchasers
Taxonomy:
Attain > Travel > Airbnb Buyer Propensity
Name:
In Market-Vehicle Price > Vehicle price is 20K-30K
Category:
In Market-Vehicle Price
Automotive
Range/Size:
280M - 300M
Description:
This audience consists of In Market-Vehicle Price purchasers for Vehicle price is 20K-30K
Taxonomy:
Attain > Automotive > In Market-Vehicle Price > Vehicle price is 20K-30K
Name:
Services > Education
Category:
Past Purchases
Transaction Data
Range/Size:
40M - 60M
Description:
A segment comprised of people who have made transactions for education services like tutoring based on first-party deterministic purchase data.
Taxonomy:
Attain > Transaction Data > Past Purchases > Services > Education
Name:
Likely Attitude and Behavior > Inflation and the economy
Category:
Likely Attitude and Behavior
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Likely Attitude and Behavior purchasers for Inflation and the economy
Taxonomy:
Attain > Interest & Intent > Likely Attitude and Behavior > Inflation and the economy
Name:
Likely Retailer > Dillards
Category:
Retail
Retail
Range/Size:
180M - 200M
Description:
This audience consists of Retail purchasers for Apparel
Taxonomy:
Attain > Retail > Retail > Apparel > Likely Retailer > Dillards
Name:
Demographic > Adult Education Classes
Category:
Adult Education Classes
Demographic
Range/Size:
100M - 120M
Description:
This audience consists of Adult Education Classes purchasers
Taxonomy:
Attain > Demographic > Adult Education Classes
Name:
Mobile Apps > Sports & Recreation Games
Category:
Mobile Apps
Interest & Intent
Range/Size:
260M - 280M
Description:
This audience consists of Mobile Apps purchasers for Sports & Recreation Games
Taxonomy:
Attain > Interest & Intent > Mobile Apps > Sports & Recreation Games
Name:
Ps All Other Role Play > Melissa & Doug
Category:
Toys
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Toys purchasers for Ps All Other Role Play
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Toys > Ps All Other Role Play > Melissa & Doug
Name:
Dip/Dip Mixes - Shelf-Stable > Dip - Shelf-Stable
Category:
Dip/Dip Mixes - Shelf-Stable
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Dip/Dip Mixes - Shelf-Stable purchasers for Dip - Shelf-Stable
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dip/Dip Mixes - Shelf-Stable > Dip - Shelf-Stable
Name:
Digital and Online Book Retailers > Audible
Category:
Bookstores and Newsstands
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases with Audible and are likely to be in-market for Bookstores, Newsstands, Magazines and Periodicals. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Bookstores and Newsstands > Digital and Online Book Retailers > Audible
Name:
Year > 2008
Category:
Current Vehicle
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Current Vehicle purchasers for Year
Taxonomy:
Attain > Automotive > Current Vehicle > Year > 2008
Name:
Gas & Convenience Stores > Time Wise
Category:
Gas & Convenience Stores
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Time Wise and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Time Wise
Name:
Likely other Medical Insurance > Disability Insurance Due to Loss of Income Through Medical Causes
Category:
Other Insurance
General Services
Range/Size:
200M - 220M
Description:
This audience consists of Other Insurance purchasers for Likely other Medical Insurance
Taxonomy:
Attain > General Services > Other Insurance > Likely other Medical Insurance > Disability Insurance Due to Loss of Income Through Medical Causes
Name:
Likely Mail/Phone > 1800Petmeds
Category:
Shopping Channel
Retail
Range/Size:
100M - 120M
Description:
This audience consists of Shopping Channel purchasers for Likely Mail/Phone
Taxonomy:
Attain > Retail > Shopping Channel > Likely Mail/Phone > 1800Petmeds
Name:
Bath Body > Dove
Category:
Location + Purchase
Transaction Data
Range/Size:
120M - 140M
Description:
This audience consists of Location + Purchase purchasers for Big Box
Taxonomy:
Attain > Transaction Data > Location + Purchase > Big Box > Target > Beauty Grooming > Bath Body > Dove
Name:
Food > Holiday Recipes
Category:
Holiday
Seasonal
Range/Size:
80M - 100M
Description:
People who are likely to research holiday recipes. This deterministic behavior is seen in actual self-reported behavior captured in our consumer facing application, Klover.
Taxonomy:
Attain > Seasonal > Holiday > Food > Holiday Recipes
Name:
Taco Sauce > Kraft Heinz Taco Bell
Category:
Mexican Sauce
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Mexican Sauce purchasers for Taco Sauce
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Mexican Sauce > Taco Sauce > Kraft Heinz Taco Bell
Name:
Frozen > Frozen Breakfast
Category:
Frozen
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Frozen Breakfast and are likely to be in-market for Frozen. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Frozen > Frozen Breakfast
Name:
PoliticalPersonas > Republican Counties
Category:
PoliticalPersonas
Politics
Range/Size:
120M - 140M
Description:
This audience consists of PoliticalPersonas purchasers for Republican Counties
Taxonomy:
Attain > Politics > PoliticalPersonas > Republican Counties
Name:
Media Entertainment > Other Rental Videos
Category:
Media Entertainment
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Media Entertainment purchasers for Other Rental Videos
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Media Entertainment > Other Rental Videos
Name:
Cheetos > High Propensity
Category:
Snacks
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Cheetos 2-5+ times and have a high propensity to be in-market for Chips. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Snacks > Product > Chips > Cheetos > High Propensity
Name:
Vehicle Model > Chevy Silverado 1500
Category:
Vehicle Model
Automotive
Range/Size:
260M - 280M
Description:
This audience consists of Vehicle Model purchasers for Chevy Silverado 1500
Taxonomy:
Attain > Automotive > Vehicle Model > Chevy Silverado 1500
Name:
Influencer > Financial services or insurance purchase influenced by product reviews
Category:
Spending Propensities
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Spending Propensities purchasers for Influencer
Taxonomy:
Attain > Retail > Spending Propensities > Influencer > Financial services or insurance purchase influenced by product reviews
