Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Cleaning Tools > Mr Clean
Category:
Location + Purchase
Transaction Data
Range/Size:
220M - 240M
Description:
This audience consists of Location + Purchase purchasers for Big Box
Taxonomy:
Attain > Transaction Data > Location + Purchase > Big Box > Target > Household Essentials > Cleaning Tools > Mr Clean
Name:
Likely Quick Service Brand > Jack in the Box
Category:
Restaurants
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Restaurants purchasers for Likely Quick Service Brand
Taxonomy:
Attain > Retail > Restaurants > Likely Quick Service Brand > Jack in the Box
Name:
In Market-Make and Models > Hyundai Elantra
Category:
In Market-Make and Models
Automotive
Range/Size:
260M - 280M
Description:
This audience consists of In Market-Make and Models purchasers for Hyundai Elantra
Taxonomy:
Attain > Automotive > In Market-Make and Models > Hyundai Elantra
Name:
Year > 2006
Category:
Current Vehicle
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Current Vehicle purchasers for Year
Taxonomy:
Attain > Automotive > Current Vehicle > Year > 2006
Name:
Ownership-Make and Models > Land Rover
Category:
Ownership-Make and Models
Automotive
Range/Size:
260M - 280M
Description:
This audience consists of Ownership-Make and Models purchasers for Land Rover
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Land Rover
Name:
Shortening & Oil > Cooking & Salad Oils
Category:
Shortening & Oil
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Shortening & Oil purchasers for Cooking & Salad Oils
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Shortening & Oil > Cooking & Salad Oils
Name:
Household Air Fresheners > Car Air Fresheners
Category:
Household Essentials
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Car Air Fresheners and are likely to be in-market for car air fresheners. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Household Air Fresheners > Car Air Fresheners
Name:
Food > Lowe's
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Food purchasers for Lowe's
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Lowe's
Name:
Outdoor Activities > Scuba
Category:
Past Purchases
Transaction Data
Range/Size:
180M - 200M
Description:
This audience consists of Past Purchases purchasers for Sports Equipment & Outdoor Gear
Taxonomy:
Attain > Transaction Data > Past Purchases > Sports Equipment & Outdoor Gear > Activities > Outdoor Activities > Scuba
Name:
Deodorant > Deodorants
Category:
Deodorant
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deodorant purchasers for Deodorants
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deodorant > Deodorants
Name:
Home > Move to a new state
Category:
In-Market Propensities
Demographic
Range/Size:
240M - 260M
Description:
This audience consists of In-Market Propensities purchasers for Home
Taxonomy:
Attain > Demographic > In-Market Propensities > Home > Move to a new state
Name:
When you're browsing the web on your smartphone, which browser do you use most often? > Microsoft Edge
Category:
Psychographics/Survey
Entertainment
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in web browsing-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Entertainment > Psychographics/Survey > When you're browsing the web on your smartphone, which browser do you use most often? > Microsoft Edge
Name:
Ice Mountain > Medium Propensity
Category:
Beverage Categories
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Ice Mountain 1+ times and have a medium propensity to be in-market for Water. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage Categories > Product > Water > Ice Mountain > Medium Propensity
Name:
Europe > Spain
Category:
Travel Intent
Travel
Range/Size:
120M - 140M
Description:
This audience consists of Travel Intent purchasers for Europe
Taxonomy:
Attain > Travel > Travel Intent > Europe > Spain
Name:
QSR (Fast Food) Restaurants > Raising Cane's
Category:
QSR (Fast Food) Restaurants
Dining
Range/Size:
120M - 140M
Description:
People who have made purchases at Raising Cane's and are likely to be in-market for fast food chains. This self-declared behavior is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Dining > QSR (Fast Food) Restaurants > Raising Cane's
Name:
Needlework > Knitting
Category:
Past Purchases
Transaction Data
Range/Size:
140M - 160M
Description:
This audience consists of Past Purchases purchasers for Hobby Supplies
Taxonomy:
Attain > Transaction Data > Past Purchases > Hobby Supplies > Needlework > Knitting
Name:
One-Year Range > 48
Category:
Age
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Age purchasers for One-Year Range
Taxonomy:
Attain > Demographic > Age > One-Year Range > 48
Name:
Heating Fuel Type > Oil
Category:
Home & Real Estate
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Home & Real Estate purchasers for Heating Fuel Type
Taxonomy:
Attain > Demographic > Home & Real Estate > Heating Fuel Type > Oil
Name:
In Market-Fuel Type > Used PHEV
Category:
In Market-Fuel Type
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of In Market-Fuel Type purchasers for Used PHEV
Taxonomy:
Attain > Automotive > In Market-Fuel Type > Used PHEV
Name:
One-Year Range > 46
Category:
Age
Demographic
Range/Size:
260M - 280M
Description:
This audience consists of Age purchasers for One-Year Range
Taxonomy:
Attain > Demographic > Age > One-Year Range > 46
Name:
Dog Food > Purina Puppy Chow
Category:
Pet
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Purina Puppy Chow and are likely to be in-market for Dog Food. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pet > Product > Dog > Dog Food > Purina Puppy Chow
Name:
Card Holder > Wells Fargo/Wachovia Issued Credit Card (Financial)
Category:
Likely Credit Card
Personal Finance
Range/Size:
120M - 140M
Description:
This audience consists of Likely Credit Card purchasers for Card Holder
Taxonomy:
Attain > Personal Finance > Likely Credit Card > Card Holder > Wells Fargo/Wachovia Issued Credit Card (Financial)
Name:
Likely Health Interest > Health Interest Indicator - Least Likely
Category:
Likely Health Interest
Interest & Intent
Range/Size:
260M - 280M
Description:
This audience consists of Likely Health Interest purchasers for Health Interest Indicator - Least Likely
Taxonomy:
Attain > Interest & Intent > Likely Health Interest > Health Interest Indicator - Least Likely
Name:
Red Still > Woodbridge By Robert Mondavi
Category:
Wine
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Wine purchasers for Red Still
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Wine > Red Still > Woodbridge By Robert Mondavi
Name:
Ecommerce > Etsy.com Buyer Propensity
Category:
Ecommerce
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Ecommerce purchasers for Etsy.com Buyer Propensity
Taxonomy:
Attain > Retail > Ecommerce > Etsy.com Buyer Propensity
