Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Shake Shack > Budget Spenders
Category:
Purchase Habits
Transaction Data
Range/Size:
220M - 240M
Description:
This audience consists of Purchase Habits purchasers for Restaurants
Taxonomy:
Attain > Transaction Data > Purchase Habits > Restaurants > Casual Dining > Shake Shack > Budget Spenders
Name:
Travel Activities > Visit Epcot while at Walt Disney World
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Travel Activities
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Travel Activities > Visit Epcot while at Walt Disney World
Name:
Household Cleaning Tools > Dustpans & Dusters
Category:
Household Essentials
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Dustpans & Dusters and are likely to be in-market for dustpans and dusters. This activity is documented in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Household Cleaning Tools > Dustpans & Dusters
Name:
Glasses, Contact Lenses and Sunglass Type > Transition Lenses
Category:
Health & Personal Care
Personal Care
Range/Size:
200M - 220M
Description:
This audience consists of Health & Personal Care purchasers for Glasses, Contact Lenses and Sunglass Type
Taxonomy:
Attain > Personal Care > Health & Personal Care > Glasses, Contact Lenses and Sunglass Type > Transition Lenses
Name:
Likely Discretionary Spending on International Travel (B) > Less than $1000
Category:
Likely Discretionary Spending on International Travel (B)
Travel
Range/Size:
200M - 220M
Description:
This audience consists of Likely Discretionary Spending on International Travel (B) purchasers for Less than $1000
Taxonomy:
Attain > Travel > Likely Discretionary Spending on International Travel (B) > Less than $1000
Name:
Year of Birth > 1986
Category:
Age
Demographic
Range/Size:
180M - 200M
Description:
This audience consists of Age purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Age > Year of Birth > 1986
Name:
Sports Betting, Online Casinos, and Gambling Platforms > Players Lounge
Category:
Sports Betting, Online Casinos, and Gambling Platforms
Entertainment
Range/Size:
80M - 100M
Description:
People who have made purchases in Players Lounge and are likely to be in-market for Sports Betting, Online Casinos, and Gambling Platforms. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Entertainment > Sports Betting, Online Casinos, and Gambling Platforms > Players Lounge
Name:
Coffee > Peet's Coffee (Peet's Coffee)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Packaged Coffee
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Packaged Coffee > Coffee > Peet's Coffee (Peet's Coffee)
Name:
DMA > Boise
Category:
DMA
Demographic
Range/Size:
260M - 280M
Description:
This audience consists of DMA purchasers for Boise
Taxonomy:
Attain > Demographic > DMA > Boise
Name:
Video Games (Gaming) > The Sims (Franchise)
Category:
Video Games (Gaming)
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Video Games (Gaming) purchasers for The Sims (Franchise)
Taxonomy:
Attain > Interest & Intent > Video Games (Gaming) > The Sims (Franchise)
Name:
Foot Care > Foot Inserts & Insoles
Category:
Products
Personal Care
Range/Size:
100M - 120M
Description:
People who have purchased Foot Inserts & Insoles and are likely to be in-market for Personal Care. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Personal Care > Products > Foot Care > Foot Inserts & Insoles
Name:
Did Super Bowl ads compel you to buy products or services after the game? > Yes, I was compelled
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Interest > Football > Psychographics/Survey > Did Super Bowl ads compel you to buy products or services after the game? > Yes, I was compelled
Name:
cream cheese/cr chs spread > cream cheese-brick
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Optimized for TV purchasers for cream cheese/cr chs spread
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > cream cheese/cr chs spread > cream cheese-brick
Name:
Where do you think youll do most of your holiday shopping this year? > Brand websites
Category:
Holiday
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in holiday shopping-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holiday > Shopping > Retail > Psychographics/Survey > Where do you think youll do most of your holiday shopping this year? > Brand websites
Name:
Pepperidge Farm Goldfish > High Propensity
Category:
Snacks
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Pepperidge Farm Goldfish 2-5+ times and have a high propensity to be in-market for Crackers. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Snacks > Product > Crackers > Pepperidge Farm Goldfish > High Propensity
Name:
Home Improvement > Badcock Home Furniture
Category:
Home Improvement
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Badcock Home Furniture and are likely to be in-market for Home Improvement. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Home Improvement > Badcock Home Furniture
Name:
Ages > 19-24
Category:
Ages
Demographic
Range/Size:
180M - 200M
Description:
This audience consists of Ages purchasers for 19-24
Taxonomy:
Attain > Demographic > Ages > 19-24
Name:
Likely to Open a Checking Account (Excludes Protected Class Data) > Likely
Category:
Likely to Open a Checking Account (Excludes Protected Class Data)
Personal Finance
Range/Size:
220M - 240M
Description:
This audience consists of Likely to Open a Checking Account (Excludes Protected Class Data) purchasers for Likely
Taxonomy:
Attain > Personal Finance > Likely to Open a Checking Account (Excludes Protected Class Data) > Likely
Name:
Foodservice > Chick-Fil-A
Category:
Foodservice
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Foodservice purchasers for Chick-Fil-A
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Foodservice > Chick-Fil-A
Name:
Complete Meal > Devour (Kraft Foods, Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Prepared Foods
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Prepared Foods > Complete Meal > Devour (Kraft Foods, Inc.)
Name:
Car Wash Services > Crew Car Wash
Category:
In-Market
Automotive
Range/Size:
80M - 100M
Description:
People who have made purchases at Crew Car Wash and are likely to be in-market for the Car Wash Services Category. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Automotive > In-Market > Car Wash Services > Crew Car Wash
Name:
Personal Finance > In Market Auto Loan
Category:
In Market Auto Loan
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of In Market Auto Loan purchasers
Taxonomy:
Attain > Personal Finance > In Market Auto Loan
Name:
Ice Cream > Edy's (Froneri International Limited)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Desserts
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Desserts > Ice Cream > Edy's (Froneri International Limited)
Name:
Retail > Birchbox Buyer Propensity
Category:
Birchbox Buyer Propensity
Retail
Range/Size:
140M - 160M
Description:
This audience consists of Birchbox Buyer Propensity purchasers
Taxonomy:
Attain > Retail > Birchbox Buyer Propensity
Name:
Beer > Heineken (Heineken Usa Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Beer/Fmb/Cider/Seltzer
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beer/Fmb/Cider/Seltzer > Beer > Heineken (Heineken Usa Inc.)
