Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Pineapples > Del Monte (Del Monte Fresh Produce Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Fruit
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Fruit > Pineapples > Del Monte (Del Monte Fresh Produce Inc)
Name:
Pancake > Kellogg's Eggo (Kellanova)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Prepared Foods
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Prepared Foods > Pancake > Kellogg's Eggo (Kellanova)
Name:
Apparel > WalmartStore
Category:
Apparel
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Apparel purchasers for WalmartStore
Taxonomy:
Attain > Retail > Apparel > WalmartStore
Name:
Did you watch the Super Bowl on TV? > Yes
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Interest > Football > Psychographics/Survey > Did you watch the Super Bowl on TV? > Yes
Name:
Autoservice & Repair Shops > Safelite Autoglass
Category:
In-Market
Automotive
Range/Size:
100M - 120M
Description:
People who have made purchases at Safelite Autoglass and are likely to be in-market for the Autoservice & Repair Shops Category. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Automotive > In-Market > Autoservice & Repair Shops > Safelite Autoglass
Name:
Computers > Computer Cards & Components
Category:
Computers
Electronics
Range/Size:
100M - 120M
Description:
People who have made purchased Computer Cards & Components and are likely to be in-market for Computers. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Electronics > Computers > Computer Cards & Components
Name:
Vitaminwater > High Propensity
Category:
Beverage Categories
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
People who have bought Vitaminwater 2-5+ times and have a high propensity to be in-market for Water. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage Categories > Product > Water > Vitaminwater > High Propensity
Name:
Shopping Behavior > Big Box and Club Stores: Target Online Spenders
Category:
Retail Shoppers: Purchase Based
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Retail Shoppers: Purchase Based purchasers for Shopping Behavior
Taxonomy:
Attain > Retail > Retail Shoppers: Purchase Based > Shopping Behavior > Big Box and Club Stores: Target Online Spenders
Name:
Traditional Banks > Revolut App
Category:
Traditional Banks
Personal Finance
Range/Size:
100M - 120M
Description:
People who have made purchases at Revolut App and are likely to be in-market for Traditional Banks. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Personal Finance > Traditional Banks > Revolut App
Name:
State Political Districts > Rhode Island
Category:
State Political Districts
Politics
Range/Size:
200M - 220M
Description:
This audience consists of State Political Districts purchasers for Rhode Island
Taxonomy:
Attain > Politics > State Political Districts > Rhode Island
Name:
Ownership-Make and Models > Hyundai Elantra GT
Category:
Ownership-Make and Models
Automotive
Range/Size:
140M - 160M
Description:
This audience consists of Ownership-Make and Models purchasers for Hyundai Elantra GT
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Hyundai Elantra GT
Name:
Lactaid > Medium Propensity
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Lactaid 1+ times and have a medium propensity to be in-market for Milk Substitutes. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Dairy > Milk Substitutes > Lactaid > Medium Propensity
Name:
Household Batteries > Rechargable Batteries
Category:
Household Essentials
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Rechargeable Batteries and are likely to be in-market for rechargeable batteries. This activity is observed in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Household Batteries > Rechargable Batteries
Name:
Behavior > Used 11-20 Times Per Month
Category:
Likely Credit Card
Personal Finance
Range/Size:
100M - 120M
Description:
This audience consists of Likely Credit Card purchasers for Behavior
Taxonomy:
Attain > Personal Finance > Likely Credit Card > Behavior > Used 11-20 Times Per Month
Name:
Vehicle Model > Jeep Cherokee
Category:
Vehicle Model
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Vehicle Model purchasers for Jeep Cherokee
Taxonomy:
Attain > Automotive > Vehicle Model > Jeep Cherokee
Name:
Wearables > Use Oura Ring wearable to track health
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Wearables
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Wearables > Use Oura Ring wearable to track health
Name:
In Market-Fuel Type > Electric
Category:
In Market-Fuel Type
Automotive
Range/Size:
180M - 200M
Description:
This audience consists of In Market-Fuel Type purchasers for Electric
Taxonomy:
Attain > Automotive > In Market-Fuel Type > Electric
Name:
Likely Brand > Esurance
Category:
Automotive
General Services
Range/Size:
280M - 300M
Description:
This audience consists of Automotive purchasers for Auto Insurance
Taxonomy:
Attain > General Services > Automotive > Auto Insurance > Likely Brand > Esurance
Name:
Outdoor Plant > Vegetable
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Optimized for TV purchasers for Outdoor Plant
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Outdoor Plant > Vegetable
Name:
Personal Use > Alamo
Category:
Car Rental
Automotive
Range/Size:
280M - 300M
Description:
This audience consists of Car Rental purchasers for Personal Use
Taxonomy:
Attain > Automotive > Car Rental > Personal Use > Alamo
Name:
Estimated Income > Greater than $200,000
Category:
Estimated Income
Personal Finance
Range/Size:
180M - 200M
Description:
This audience consists of Estimated Income purchasers for Greater than $200,000
Taxonomy:
Attain > Personal Finance > Estimated Income > Greater than $200,000
Name:
Hot Cereal > Kodiak (Kodiak Cakes)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
This audience consists of Deterministic Purchasers purchasers for Cereal And Granola
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Cereal And Granola > Hot Cereal > Kodiak (Kodiak Cakes)
Name:
Apparel & Accessories > Reebok
Category:
Apparel & Accessories
Interest & Intent
Range/Size:
100M - 120M
Description:
This audience consists of Apparel & Accessories purchasers for Reebok
Taxonomy:
Attain > Interest & Intent > Apparel & Accessories > Reebok
Name:
Congressional District > Connecticut-04
Category:
State Political Districts
Politics
Range/Size:
220M - 240M
Description:
This audience consists of State Political Districts purchasers for Connecticut
Taxonomy:
Attain > Politics > State Political Districts > Connecticut > Congressional District > Connecticut-04
Name:
Reading > Science Fiction
Category:
Reading
Entertainment
Range/Size:
120M - 140M
Description:
This audience consists of Reading purchasers for Science Fiction
Taxonomy:
Attain > Entertainment > Reading > Science Fiction
