Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Vegetables > Mushrooms
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Vegetables
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Vegetables > Mushrooms
Name:
Business Employee Size > 100 - 249 Employees
Category:
Business Employee Size
B2B
Range/Size:
100M - 120M
Description:
This audience consists of Business Employee Size purchasers for 100 - 249 Employees
Taxonomy:
Attain > B2B > Business Employee Size > 100 - 249 Employees
Name:
Frozen Waffles > Kelloggs Eggo
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Optimized for TV purchasers for Frozen Breakfast Food
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Frozen Breakfast Food > Frozen Waffles > Kelloggs Eggo
Name:
Canned & Jarred Food > Canned & Jarred Pasta
Category:
Canned & Jarred Food
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Canned & Jarred Pasta and are likely to be in-market for Canned & Jarred Food. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Canned & Jarred Food > Canned & Jarred Pasta
Name:
Consumer Electronics > Acer
Category:
Consumer Electronics
Interest & Intent
Range/Size:
100M - 120M
Description:
This audience consists of Consumer Electronics purchasers for Acer
Taxonomy:
Attain > Interest & Intent > Consumer Electronics > Acer
Name:
Food/Drug > Crackers/Saltine/Graha-Eat Most-Nabisco Premium Saltines
Category:
Product Potential
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Product Potential purchasers for Food/Drug
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Product Potential > Food/Drug > Crackers/Saltine/Graha-Eat Most-Nabisco Premium Saltines
Name:
Gas & Electricity > First Choice Power
Category:
Gas & Electricity
Rent & Utilities
Range/Size:
80M - 100M
Description:
People who have made purchases at First Choice Power and are likely to be in-market for Gas & Electricity. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Rent & Utilities > Gas & Electricity > First Choice Power
Name:
Length of Residence (LOR) > Years: 30-34 (FLA / Fair Lending Friendly)
Category:
Length of Residence (LOR)
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Length of Residence (LOR) purchasers for Years: 30-34 (FLA / Fair Lending Friendly)
Taxonomy:
Attain > Demographic > Length of Residence (LOR) > Years: 30-34 (FLA / Fair Lending Friendly)
Name:
Shopping > Use Shop Now on Instagram (Financial)
Category:
Media Usage Propensities
Psychographic
Range/Size:
180M - 200M
Description:
This audience consists of Media Usage Propensities purchasers for Shopping
Taxonomy:
Attain > Psychographic > Media Usage Propensities > Shopping > Use Shop Now on Instagram (Financial)
Name:
Pet Supplies > Bird Supplies
Category:
Purchase Intent
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Purchase Intent purchasers for Pet Supplies
Taxonomy:
Attain > Interest & Intent > Purchase Intent > Pet Supplies > Bird Supplies
Name:
Health Wellness > Oral Care
Category:
Past Purchase
Transaction Data
Range/Size:
260M - 280M
Description:
This audience consists of Past Purchase purchasers for CPG
Taxonomy:
Attain > Transaction Data > Past Purchase > CPG > Health > Health Wellness > Oral Care
Name:
Arts, Crafts & Sewing > Beading & Jewelry Making
Category:
Beading & Jewelry Making
Arts, Crafts & Sewing
Range/Size:
100M - 120M
Description:
People who have made purchases in the Beading & Jewelry Making category and are likely to be in-market for The Arts, Crafts & Sewing category. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Arts, Crafts & Sewing > Beading & Jewelry Making
Name:
Butter > Land O Lakes (Land O'lakes Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Deterministic Purchasers purchasers for Oils/Butter/Margarine Spreads/Substitutes
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Oils/Butter/Margarine Spreads/Substitutes > Butter > Land O Lakes (Land O'lakes Inc)
Name:
Flour > King Arthur Baking Company
Category:
Flour/Baking Meal
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Flour/Baking Meal purchasers for Flour
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Flour/Baking Meal > Flour > King Arthur Baking Company
Name:
Dip/Dip Mixes - Shelf-Stable > Dry Dip Mixes
Category:
Dip/Dip Mixes - Shelf-Stable
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Dip/Dip Mixes - Shelf-Stable purchasers for Dry Dip Mixes
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dip/Dip Mixes - Shelf-Stable > Dry Dip Mixes
Name:
Regularly Watch > Situational Comedy Shows
Category:
Computers, Peripherals and Accessories
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Computers, Peripherals and Accessories purchasers for Television
Taxonomy:
Attain > Interest & Intent > Computers, Peripherals and Accessories > Television > Regularly Watch > Situational Comedy Shows
Name:
Wearables > Use another wearable to track health (Financial)
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
140M - 160M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Wearables
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Wearables > Use another wearable to track health (Financial)
Name:
Nut Butter > Peanut Butter
Category:
Nut Butter
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Nut Butter purchasers for Peanut Butter
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Nut Butter > Peanut Butter
Name:
Travel > Time Share - Have Taken
Category:
Time Share - Have Taken
Travel
Range/Size:
100M - 120M
Description:
This audience consists of Time Share - Have Taken purchasers
Taxonomy:
Attain > Travel > Time Share - Have Taken
Name:
Health & Wellness Attitudes > Heavy sun product user (Financial)
Category:
Product Propensities
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Product Propensities purchasers for Health & Wellness Attitudes
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Product Propensities > Health & Wellness Attitudes > Heavy sun product user (Financial)
Name:
What is most important to you when grocery shopping for school lunches? > Cost and budget-friendliness
Category:
Psychographics/Survey
Retail
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in grocery-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Retail > Psychographics/Survey > What is most important to you when grocery shopping for school lunches? > Cost and budget-friendliness
Name:
Baby Bedding & Decor > Nursery Decor
Category:
Baby
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Nursery Decor and are likely to be in-market for Baby Bedding & Decor. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baby > Baby Bedding & Decor > Nursery Decor
Name:
Likely Reason to Switch Carrier > Lower Prices on Plans
Category:
Likely Reason to Switch Carrier
Transaction Data
Range/Size:
220M - 240M
Description:
This audience consists of Likely Reason to Switch Carrier purchasers for Lower Prices on Plans
Taxonomy:
Attain > Transaction Data > Likely Reason to Switch Carrier > Lower Prices on Plans
Name:
Motor Oil > Mobil
Category:
In-Market
Automotive
Range/Size:
80M - 100M
Description:
People who have bought Mobil and are likely to be in-market for Motor Oil. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Automotive > In-Market > Product > Oils & Fluids > Motor Oil > Mobil
Name:
Retail > Luxury/High End Appliances
Category:
Past Purchases
Transaction Data
Range/Size:
100M - 120M
Description:
This audience consists of Past Purchases purchasers for Luxury
Taxonomy:
Attain > Transaction Data > Past Purchases > Luxury > Retail > Luxury/High End Appliances
