Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
If watching the Super Bowl at home, which electronics will you upgrade prior to the game? > Streaming Devices
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Interest > Football > Psychographics/Survey > If watching the Super Bowl at home, which electronics will you upgrade prior to the game? > Streaming Devices
Name:
Laundry > Bleach
Category:
Household Essentials
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Bleach and are likely to be in-market for bleach. This activity is captured in actual transactions in our consumer-facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Laundry > Bleach
Name:
Luxury/Prestige Beauty > Makeup Total Sets
Category:
Luxury/Prestige Beauty
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Luxury/Prestige Beauty purchasers for Makeup Total Sets
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Luxury/Prestige Beauty > Makeup Total Sets
Name:
Estimated Disposable Income (Financial) > $500,000 -$749,999
Category:
Estimated Disposable Income (Financial)
Personal Finance
Range/Size:
140M - 160M
Description:
This audience consists of Estimated Disposable Income (Financial) purchasers for $500,000 -$749,999
Taxonomy:
Attain > Personal Finance > Estimated Disposable Income (Financial) > $500,000 -$749,999
Name:
Superstores > Bimart
Category:
Superstores
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases with Bimart and are likely to be in-market for Superstores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Superstores > Bimart
Name:
Party, Gifts & Cards > Gift Cards
Category:
Party, Gifts & Cards
Retail
Range/Size:
80M - 100M
Description:
People who have purchased Gift Cards and are likely to be in-market for Party, Gifts & Cards. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Party, Gifts & Cards > Gift Cards
Name:
Shelf Stable Prepared Chili > Armour
Category:
Dinners - Shelf Stable
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
This audience consists of Dinners - Shelf Stable purchasers for Shelf Stable Prepared Chili
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dinners - Shelf Stable > Shelf Stable Prepared Chili > Armour
Name:
Specific Age > 69 years old
Category:
Specific Age
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Specific Age purchasers for 69 years old
Taxonomy:
Attain > Demographic > Specific Age > 69 years old
Name:
Suave > Medium Propensity
Category:
Beauty
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Suave 1+ times and have a medium propensity to be in-market for Bath & Body. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beauty > Product > Bath & Body > Brand > Suave > Medium Propensity
Name:
Dry Dinner Mixes (Add Meat) > Hamburger Helper
Category:
Dry Packaged Dinner Mixes
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Dry Packaged Dinner Mixes purchasers for Dry Dinner Mixes (Add Meat)
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dry Packaged Dinner Mixes > Dry Dinner Mixes (Add Meat) > Hamburger Helper
Name:
Hybrid Work Seekers > Likely
Category:
Hybrid Work Seekers
Demographic
Range/Size:
180M - 200M
Description:
This audience consists of Hybrid Work Seekers purchasers for Likely
Taxonomy:
Attain > Demographic > Hybrid Work Seekers > Likely
Name:
US Politics > Democratic Party Associations
Category:
US Politics
Interest & Intent
Range/Size:
240M - 260M
Description:
This audience consists of US Politics purchasers for Democratic Party Associations
Taxonomy:
Attain > Interest & Intent > US Politics > Democratic Party Associations
Name:
Other Sweet Snacks > Hostess (Hostess Brands Llc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Sweet Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Sweet Snacks > Other Sweet Snacks > Hostess (Hostess Brands Llc)
Name:
Gas & Electricity > Arizona Public Service Electric
Category:
Gas & Electricity
Rent & Utilities
Range/Size:
100M - 120M
Description:
People who have made purchases at Arizona Public Service Electric and are likely to be in-market for Gas & Electricity. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Rent & Utilities > Gas & Electricity > Arizona Public Service Electric
Name:
Snack Bars/Granola Bars/Clusters > Nutritional/Intrinsic Health Value Bars
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Optimized for TV purchasers for Snack Bars/Granola Bars/Clusters
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Snack Bars/Granola Bars/Clusters > Nutritional/Intrinsic Health Value Bars
Name:
Processed Meat > Canadian Bacon
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Processed Meat
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Processed Meat > Canadian Bacon
Name:
Financial > New Credit Range
Category:
Financial
Personal Finance
Range/Size:
180M - 200M
Description:
This audience consists of Financial purchasers for New Credit Range
Taxonomy:
Attain > Personal Finance > Financial > New Credit Range
Name:
Occupation > Business Owner
Category:
Occupation
Demographic
Range/Size:
160M - 180M
Description:
This audience consists of Occupation purchasers for Business Owner
Taxonomy:
Attain > Demographic > Occupation > Business Owner
Name:
Overnight Packages/Letter > UPS for Business Use
Category:
Likely Delivery Services
B2B
Range/Size:
180M - 200M
Description:
This audience consists of Likely Delivery Services purchasers for Overnight Packages/Letter
Taxonomy:
Attain > B2B > Likely Delivery Services > Overnight Packages/Letter > UPS for Business Use
Name:
Discretionary Spend - Clothing/Apparel > $1,000-$1,999
Category:
Discretionary Spend - Clothing/Apparel
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Discretionary Spend - Clothing/Apparel purchasers for $1,000-$1,999
Taxonomy:
Attain > Personal Finance > Discretionary Spend - Clothing/Apparel > $1,000-$1,999
Name:
Vehicle Model > Chevy Trailblazer
Category:
Vehicle Model
Automotive
Range/Size:
240M - 260M
Description:
This audience consists of Vehicle Model purchasers for Chevy Trailblazer
Taxonomy:
Attain > Automotive > Vehicle Model > Chevy Trailblazer
Name:
Interest & Intent > Masters Tournament
Category:
Masters Tournament
Interest & Intent
Range/Size:
100M - 120M
Description:
This audience consists of Masters Tournament purchasers
Taxonomy:
Attain > Interest & Intent > Masters Tournament
Name:
Verizon Subscriber Propensity > Medium
Category:
Verizon Subscriber Propensity
Tech/Telco
Range/Size:
260M - 280M
Description:
This audience consists of Verizon Subscriber Propensity purchasers for Medium
Taxonomy:
Attain > Tech/Telco > Verizon Subscriber Propensity > Medium
Name:
Ownership-Fuel > Electric Non-Luxury
Category:
Ownership-Fuel
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Ownership-Fuel purchasers for Electric Non-Luxury
Taxonomy:
Attain > Automotive > Ownership-Fuel > Electric Non-Luxury
Name:
What type of vehicle do you primarily drive? > SUV
Category:
Vehicle Owners
Automotive
Range/Size:
100M - 120M
Description:
This Attain segment includes data on consumers interested in automotive-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Automotive > Vehicle Owners > Auto Category > Psychographics/Survey > What type of vehicle do you primarily drive? > SUV
