Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Chips > Doritos
Category:
Snacks
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Doritos and are likely to be in-market for Chips. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Snacks > Product > Chips > Doritos
Name:
Likely Brand > Pacific (Financial)
Category:
Life Insurance
General Services
Range/Size:
200M - 220M
Description:
This audience consists of Life Insurance purchasers for Likely Brand
Taxonomy:
Attain > General Services > Life Insurance > Likely Brand > Pacific (Financial)
Name:
Travel > Primarily own Samsonite luggage
Category:
Brand Propensities
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Brand Propensities purchasers for Travel
Taxonomy:
Attain > Retail > Brand Propensities > Travel > Primarily own Samsonite luggage
Name:
Hand & Body Lotion > Gold Bond Ultimate
Category:
Hand & Body Lotion
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Hand & Body Lotion purchasers for Hand & Body Lotion
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Hand & Body Lotion > Hand & Body Lotion > Gold Bond Ultimate
Name:
Bath & Body > Body Scrubs & Exfoliants
Category:
Beauty
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have purchased Body Scrubs & Exfoliants and are likely to be in-market for Beauty category. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beauty > Bath & Body > Body Scrubs & Exfoliants
Name:
Vehicle Mileage > 190,001 - 200,000 miles
Category:
Vehicle Mileage
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Vehicle Mileage purchasers for 190,001 - 200,000 miles
Taxonomy:
Attain > Automotive > Vehicle Mileage > 190,001 - 200,000 miles
Name:
In the next 6 months, what is your most important upcoming life event? > Trying to get pregnant
Category:
Psychographics/Survey
Life Events
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers participating in or planning for major life events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Life Events > Psychographics/Survey > In the next 6 months, what is your most important upcoming life event? > Trying to get pregnant
Name:
Smart Home > Use Apple HomePod (Financial)
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
280M - 300M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Smart Home
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Smart Home > Use Apple HomePod (Financial)
Name:
Consumer Technology > Website Retailer Store
Category:
Consumer Technology
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Consumer Technology purchasers for Website Retailer Store
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Consumer Technology > Website Retailer Store
Name:
Likely Footwear Brand > Ralph Lauren
Category:
Footwear
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Footwear purchasers for Likely Footwear Brand
Taxonomy:
Attain > Retail > Footwear > Likely Footwear Brand > Ralph Lauren
Name:
CPG (Consumer Packaged Goods) > Pet Medicine
Category:
Pet Medicine
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Pet Medicine purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pet Medicine
Name:
CPG (Consumer Packaged Goods) > Baby Gifts / Toys / Furniture
Category:
Baby Gifts / Toys / Furniture
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Baby Gifts / Toys / Furniture purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baby Gifts / Toys / Furniture
Name:
Footwear > Full Margin
Category:
Footwear
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Footwear purchasers for Full Margin
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Footwear > Full Margin
Name:
Gas & Convenience Stores > Alta Convenience
Category:
Gas & Convenience Stores
Retail
Range/Size:
60M - 80M
Description:
People who have made purchases at Alta Convenience and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Alta Convenience
Name:
Past Purchases > Babies & Kids
Category:
Past Purchases
Transaction Data
Range/Size:
120M - 140M
Description:
This audience consists of Past Purchases purchasers for Babies & Kids
Taxonomy:
Attain > Transaction Data > Past Purchases > Babies & Kids
Name:
Chocolate > Heath (Hershey Chocolate, Usa)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Deterministic Purchasers purchasers for Candy, Gum, Mints
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Candy, Gum, Mints > Chocolate > Heath (Hershey Chocolate, Usa)
Name:
Fruit Drink > Welch's (Welch Foods Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Beverages
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beverages > Fruit Drink > Welch's (Welch Foods Inc)
Name:
Desserts > Pies
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Desserts
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Desserts > Pies
Name:
Country of Origin > China
Category:
Country of Origin
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Country of Origin purchasers for China
Taxonomy:
Attain > Demographic > Country of Origin > China
Name:
Purchase Period > 4 Years Ago
Category:
Purchase Period
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Purchase Period purchasers for 4 Years Ago
Taxonomy:
Attain > Demographic > Purchase Period > 4 Years Ago
Name:
Household Income > $60,000 to $64,999
Category:
Household Income
Demographic
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in demographic-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Demographic > Household Income > $60,000 to $64,999
Name:
Pies - Frozen > Frozen Pie/Pastry Shells
Category:
Pies - Frozen
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Pies - Frozen purchasers for Frozen Pie/Pastry Shells
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pies - Frozen > Frozen Pie/Pastry Shells
Name:
Optimized for TV > Automobile Fluids/Antifreeze
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
160M - 180M
Description:
This audience consists of Optimized for TV purchasers for Automobile Fluids/Antifreeze
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Automobile Fluids/Antifreeze
Name:
Income Relative to County > Average Index
Category:
Income Relative to County
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Income Relative to County purchasers for Average Index
Taxonomy:
Attain > Personal Finance > Income Relative to County > Average Index
Name:
Shower Gel & Body Wash > Dial
Category:
Beauty
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Dial and are likely to be in-market for Bath & Body. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beauty > Product > Bath & Body > Shower Gel & Body Wash > Dial
