Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Target > High Spenders
Category:
Purchase Habits
Transaction Data
Range/Size:
240M - 260M
Description:
This audience consists of Purchase Habits purchasers for Big Box
Taxonomy:
Attain > Transaction Data > Purchase Habits > Big Box > Target > High Spenders
Name:
Nissan > Frontier
Category:
Likely In-Market Propensities
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Likely In-Market Propensities purchasers for Nissan
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Nissan > Frontier
Name:
Last Household Member Seen at Service > Person 4
Category:
Last Household Member Seen at Service
Automotive
Range/Size:
240M - 260M
Description:
This audience consists of Last Household Member Seen at Service purchasers for Person 4
Taxonomy:
Attain > Automotive > Last Household Member Seen at Service > Person 4
Name:
Likely Shopping Channel > Mass Merchant
Category:
Retail
Retail
Range/Size:
140M - 160M
Description:
This audience consists of Retail purchasers for Accessories
Taxonomy:
Attain > Retail > Retail > Accessories > Likely Shopping Channel > Mass Merchant
Name:
Estimated Total Assets > Liquid Investible (Financial) - $500,000-$999,999
Category:
Likely Assets
Personal Finance
Range/Size:
260M - 280M
Description:
This audience consists of Likely Assets purchasers for Estimated Total Assets
Taxonomy:
Attain > Personal Finance > Likely Assets > Estimated Total Assets > Liquid Investible (Financial) - $500,000-$999,999
Name:
Baby Food & Nutrition > Baby Food
Category:
Baby
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Baby Food and are likely to be in-market for Baby Food & Nutrition. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baby > Baby Food & Nutrition > Baby Food
Name:
Footwear > Womens Athletic
Category:
Footwear
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Footwear purchasers for Womens Athletic
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Footwear > Womens Athletic
Name:
Past Purchases > Babies & Kids
Category:
Past Purchases
Transaction Data
Range/Size:
120M - 140M
Description:
This audience consists of Past Purchases purchasers for Babies & Kids
Taxonomy:
Attain > Transaction Data > Past Purchases > Babies & Kids
Name:
Makes > Mazda
Category:
Vehicle Owners
Automotive
Range/Size:
120M - 140M
Description:
US consumers who have self declared they currently own a Mazda via Attains Panel Pulse survey. Attain's Segments are built off of multiple deterministic attributes including self declared psychographic information, demographics, and transaction history.
Taxonomy:
Attain > Automotive > Vehicle Owners > Makes > Mazda
Name:
Internet > Search real estate (Financial)
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
220M - 240M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Internet
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Internet > Search real estate (Financial)
Name:
Domestic Beer/Ale (Inc Non-Alcoholic) > White Claw Hard Seltzer Variety Pack
Category:
Beer/Ale/Alcoholic Cider
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
This audience consists of Beer/Ale/Alcoholic Cider purchasers for Domestic Beer/Ale (Inc Non-Alcoholic)
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beer/Ale/Alcoholic Cider > Domestic Beer/Ale (Inc Non-Alcoholic) > White Claw Hard Seltzer Variety Pack
Name:
Automotive (Cars & Trucks) > Auto Service & Repair Shops: High Spenders
Category:
Retail Shoppers: Purchase Based
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Retail Shoppers: Purchase Based purchasers for Automotive (Cars & Trucks)
Taxonomy:
Attain > Retail > Retail Shoppers: Purchase Based > Automotive (Cars & Trucks) > Auto Service & Repair Shops: High Spenders
Name:
Current Home Value > $140,000-$159,999 (FLA / Fair Lending Friendly)
Category:
Current Home Value
Demographic
Range/Size:
260M - 280M
Description:
This audience consists of Current Home Value purchasers for $140,000-$159,999 (FLA / Fair Lending Friendly)
Taxonomy:
Attain > Demographic > Current Home Value > $140,000-$159,999 (FLA / Fair Lending Friendly)
Name:
Household Cleaners > Drain & Septic Cleaners
Category:
Household Essentials
Retail
Range/Size:
120M - 140M
Description:
People who have made purchases in Drain & Septic Cleaners and are likely to be in-market for drain and septic cleaners. This activity is evident in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Household Cleaners > Drain & Septic Cleaners
Name:
What type of alcoholic beverages will you purchase for the Super Bowl? > Beer
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Interest > Football > Psychographics/Survey > What type of alcoholic beverages will you purchase for the Super Bowl? > Beer
Name:
Product > Frozen Desserts
Category:
Frozen
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Frozen > Product > Frozen Desserts
Name:
New Auto Finance > Unlikely
Category:
ZIP+4 Aggregate
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of ZIP+4 Aggregate purchasers for Opened New Account within Last 12 Months
Taxonomy:
Attain > Personal Finance > ZIP+4 Aggregate > Opened New Account within Last 12 Months > New Auto Finance > Unlikely
Name:
Fresh Bread > Pepperidge Farm Farmhouse
Category:
Fresh Bread & Rolls
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Fresh Bread & Rolls purchasers for Fresh Bread
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Fresh Bread & Rolls > Fresh Bread > Pepperidge Farm Farmhouse
Name:
Baby Health & Safety > Baby Gates
Category:
Baby
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Baby Gates and are likely to be in-market for Baby Health & Safety. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baby > Baby Health & Safety > Baby Gates
Name:
Electrical > Electrical Wires & Cables
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Electrical Wires & Cables and are likely to be in-market for Electrical products. This audience is interested in the core conductors that carry electricity throughout a building, suggesting they may be undertaking electrical projects that require installing or replacing electrical wiring.
Taxonomy:
Attain > Retail > Home Improvement > Product > Electrical > Electrical Wires & Cables
Name:
Carrots > Ctl Br Nature's Promise (Multiple Brands)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Vegetables
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Vegetables > Carrots > Ctl Br Nature's Promise (Multiple Brands)
Name:
Brand > Red Baron
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Red Baron and are likely to be in-market for Frozen Foods. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Frozen Foods > Brand > Red Baron
Name:
Tire Sales and Services > Les Schwab
Category:
In-Market
Automotive
Range/Size:
80M - 100M
Description:
People who have made purchases at Les Schwab and are likely to be in-market for the Tire Sales and Services Category. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Automotive > In-Market > Tire Sales and Services > Les Schwab
Name:
Morton > Medium Propensity
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Morton 1+ times and have a medium propensity to be in-market for Spices & Seasonings. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Spices & Seasonings > Brand > Morton > Medium Propensity
Name:
Nails > Kiss
Category:
Location + Purchase
Transaction Data
Range/Size:
200M - 220M
Description:
This audience consists of Location + Purchase purchasers for Big Box
Taxonomy:
Attain > Transaction Data > Location + Purchase > Big Box > Target > Beauty Grooming > Nails > Kiss

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