Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Products > First Aid
Category:
Products
Health & Medicine
Range/Size:
100M - 120M
Description:
Taxonomy:
Attain > Health & Medicine > Products > First Aid
Name:
Aerosol Whipped Toppings > Reddi Wip
Category:
Whipped Toppings - Refrigerated
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Whipped Toppings - Refrigerated purchasers for Aerosol Whipped Toppings
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Whipped Toppings - Refrigerated > Aerosol Whipped Toppings > Reddi Wip
Name:
Craft Kits > Brand - All Other
Category:
Toys
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Toys purchasers for Craft Kits
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Toys > Craft Kits > Brand - All Other
Name:
In Market-Body Styles > 24-Month Future Truck Buyers
Category:
In Market-Body Styles
Automotive
Range/Size:
280M - 300M
Description:
This audience consists of In Market-Body Styles purchasers for 24-Month Future Truck Buyers
Taxonomy:
Attain > Automotive > In Market-Body Styles > 24-Month Future Truck Buyers
Name:
Low Calorie Soft Drinks > Diet Mtn Dew
Category:
Carbonated Beverages
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Carbonated Beverages purchasers for Low Calorie Soft Drinks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Carbonated Beverages > Low Calorie Soft Drinks > Diet Mtn Dew
Name:
Laundry > Purex
Category:
Location + Purchase
Transaction Data
Range/Size:
140M - 160M
Description:
This audience consists of Location + Purchase purchasers for Big Box
Taxonomy:
Attain > Transaction Data > Location + Purchase > Big Box > Target > Household Essentials > Laundry > Purex
Name:
Travel Propensity > Visit relatives or friends while on vacation
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Travel Propensity
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Travel Propensity > Visit relatives or friends while on vacation
Name:
Seasonal > Holiday Shoppers: QVC/HSN Shoppers
Category:
Retail Shoppers: Purchase Based
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Retail Shoppers: Purchase Based purchasers for Seasonal
Taxonomy:
Attain > Retail > Retail Shoppers: Purchase Based > Seasonal > Holiday Shoppers: QVC/HSN Shoppers
Name:
In Market-Make and Models > Chevrolet Traverse
Category:
In Market-Make and Models
Automotive
Range/Size:
260M - 280M
Description:
This audience consists of In Market-Make and Models purchasers for Chevrolet Traverse
Taxonomy:
Attain > Automotive > In Market-Make and Models > Chevrolet Traverse
Name:
Gifts & Novelties > Boxlunch
Category:
Gifts & Novelties
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Boxlunch and are likely to be in-market for Gifts & Novelties. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gifts & Novelties > Boxlunch
Name:
Likely Dog Treat Brand > Greenies
Category:
Likely Dog Treat Brand
Retail
Range/Size:
100M - 120M
Description:
This audience consists of Likely Dog Treat Brand purchasers for Greenies
Taxonomy:
Attain > Retail > Likely Dog Treat Brand > Greenies
Name:
Grocery Store > Regularly shop at Costco Warehouse stores
Category:
Brand Propensities
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Brand Propensities purchasers for Grocery Store
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Brand Propensities > Grocery Store > Regularly shop at Costco Warehouse stores
Name:
Brand > Crisco
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Crisco and are likely to be in-market for Baking & Cooking. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Baking & Cooking > Brand > Crisco
Name:
Tolls > Sunpass
Category:
Tolls
Transportation
Range/Size:
80M - 100M
Description:
People who have made purchases with Sunpass and are likely to be in-market for Tolls. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Transportation > Tolls > Sunpass
Name:
Natural Cheese-String/Stick > Frigo Cheese Heads
Category:
Natural Cheese
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Natural Cheese purchasers for Natural Cheese-String/Stick
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Natural Cheese > Natural Cheese-String/Stick > Frigo Cheese Heads
Name:
Seniority > Non-Management
Category:
Seniority
B2B
Range/Size:
260M - 280M
Description:
This audience consists of Seniority purchasers for Non-Management
Taxonomy:
Attain > B2B > Seniority > Non-Management
Name:
Product Purchasers > Detergents
Category:
Product Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Product Purchasers purchasers for Detergents
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Product Purchasers > Detergents
Name:
Energy Beverages > Red Bull (Red Bull North America Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Beverages
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beverages > Energy Beverages > Red Bull (Red Bull North America Inc)
Name:
Likely Behavior > Watch for a Limited Time
Category:
Buy/Rent/Stream Videos
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Buy/Rent/Stream Videos purchasers for Likely Behavior
Taxonomy:
Attain > Retail > Buy/Rent/Stream Videos > Likely Behavior > Watch for a Limited Time
Name:
what, if any, classroom supplies will you purchase for back to school/college? > Pencils
Category:
Events
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in back to school shoppers-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Events > Back to School Shoppers > Psychographics/Survey > what, if any, classroom supplies will you purchase for back to school/college? > Pencils
Name:
Condiments, Sauces & Spreads > Soy Sauce
Category:
Condiments, Sauces & Spreads
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Soy Sauce and are likely to be in-market for Condiments, Sauces & Spreads. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Condiments, Sauces & Spreads > Soy Sauce
Name:
Likely Footwear Brand > DC Shoe Company
Category:
Footwear
Retail
Range/Size:
280M - 300M
Description:
This audience consists of Footwear purchasers for Likely Footwear Brand
Taxonomy:
Attain > Retail > Footwear > Likely Footwear Brand > DC Shoe Company
Name:
If you could have any of the following super powers, which would you choose? > Teleportation
Category:
Psychographics/Survey
Behavioral
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in behavioral-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Behavioral > Psychographics/Survey > If you could have any of the following super powers, which would you choose? > Teleportation
Name:
Preference > YouTube
Category:
Social Media
Entertainment
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in social media-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Entertainment > Social Media > Psychographics/Survey > Social Media Usage > Preference > YouTube
Name:
Retail > Discount Stores
Category:
Retail
Interest & Intent
Range/Size:
280M - 300M
Description:
This audience consists of Retail purchasers for Discount Stores
Taxonomy:
Attain > Interest & Intent > Retail > Discount Stores
