Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.








Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Lance > High Propensity
Category:
Snacks
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Lance 2-5+ times and have a high propensity to be in-market for Crackers. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Snacks > Product > Crackers > Lance > High Propensity
Name:
Likely Complexion Care Type > Cleansers
Category:
Body & Skin Care
Personal Care
Range/Size:
200M - 220M
Description:
This audience consists of Body & Skin Care purchasers for Likely Complexion Care Type
Taxonomy:
Attain > Personal Care > Body & Skin Care > Likely Complexion Care Type > Cleansers
Name:
Lemons > Agricom (Agricom Ltda.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Fruit
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Fruit > Lemons > Agricom (Agricom Ltda.)
Name:
How many dogs you have? > 0
Category:
Psychographics/Survey
Pets
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in pet-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Pets > Psychographics/Survey > How many dogs you have? > 0
Name:
Credit Card Offer Responders > Likely
Category:
Credit Card Offer Responders
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Credit Card Offer Responders purchasers for Likely
Taxonomy:
Attain > Personal Finance > Credit Card Offer Responders > Likely
Name:
Pet > Bird
Category:
Pet
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
People who have purchased Bird and are likely to be in-market for Pet. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pet > Bird
Name:
Dry Macaroni & Cheese Mixes > Kraft
Category:
Dry Packaged Dinner Mixes
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Dry Packaged Dinner Mixes purchasers for Dry Macaroni & Cheese Mixes
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dry Packaged Dinner Mixes > Dry Macaroni & Cheese Mixes > Kraft
Name:
Estimated Discretionary Spending (Financial) > $500 - $999
Category:
Estimated Discretionary Spending (Financial)
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Estimated Discretionary Spending (Financial) purchasers for $500 - $999
Taxonomy:
Attain > Personal Finance > Estimated Discretionary Spending (Financial) > $500 - $999
Name:
Vitamins & Supplements > Men's Multivitamins
Category:
Vitamins & Supplements
Health & Medicine
Range/Size:
100M - 120M
Description:
People who have purchased Men's Multivitamins and are likely to be in-market for Vitamins & Supplements. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Health & Medicine > Vitamins & Supplements > Men's Multivitamins
Name:
Product > Outdoor Improvement
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in outdoor improvement category and are likely in-market for Outdoor Improvement products.This audience is interested in structures designed for children's outdoor recreation, suggesting they have children in their household and want to provide them with a space to play and climb outdoors.
Taxonomy:
Attain > Retail > Home Improvement > Product > Outdoor Improvement
Name:
Last Household Member Seen at Service > Person 3
Category:
Last Household Member Seen at Service
Automotive
Range/Size:
260M - 280M
Description:
This audience consists of Last Household Member Seen at Service purchasers for Person 3
Taxonomy:
Attain > Automotive > Last Household Member Seen at Service > Person 3
Name:
Year > 2009
Category:
Current Vehicle
Automotive
Range/Size:
280M - 300M
Description:
This audience consists of Current Vehicle purchasers for Year
Taxonomy:
Attain > Automotive > Current Vehicle > Year > 2009
Name:
Games & Puzzles > Trading Cards
Category:
Toys
Retail
Range/Size:
140M - 160M
Description:
People who have purchased Trading Cards and are likely to be in-market for Toys. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Toys > Games & Puzzles > Trading Cards
Name:
Product > Frozen Fruit
Category:
Frozen
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Frozen > Product > Frozen Fruit
Name:
Sharing Economy > Gig work in computer programming (Financial)
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Sharing Economy
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Sharing Economy > Gig work in computer programming (Financial)
Name:
Outdoor Toys > Lawn Games & Activities
Category:
Toys
Retail
Range/Size:
120M - 140M
Description:
People who have purchased Lawn Games & Activities and are likely to be in-market for Toys. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Toys > Outdoor Toys > Lawn Games & Activities
Name:
Personal Finance > Travel & Entertainment Cardholders
Category:
Travel & Entertainment Cardholders
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Travel & Entertainment Cardholders purchasers
Taxonomy:
Attain > Personal Finance > Travel & Entertainment Cardholders
Name:
One-Year Range > 58
Category:
Age
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Age purchasers for One-Year Range
Taxonomy:
Attain > Demographic > Age > One-Year Range > 58
Name:
Likely Gum/Mint Brand > Trident
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Food purchasers for Likely Gum/Mint Brand
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Likely Gum/Mint Brand > Trident
Name:
Crayola > Medium Propensity
Category:
Arts and Crafts
Retail
Range/Size:
80M - 100M
Description:
People who have bought Crayola 1+ times and have a medium propensity to be in-market for Art Supplies. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Arts and Crafts > Product > Art Supplies > Crayola > Medium Propensity
Name:
College Student > Is Employed
Category:
College Student
Demographic
Range/Size:
280M - 300M
Description:
This audience consists of College Student purchasers for Is Employed
Taxonomy:
Attain > Demographic > College Student > Is Employed
Name:
Level of Education > Alumni
Category:
Advanced Demographics
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Advanced Demographics purchasers for Level of Education
Taxonomy:
Attain > Demographic > Advanced Demographics > Level of Education > Alumni
Name:
Rte Cereal > General Mills Cheerios (General Mills)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Deterministic Purchasers purchasers for Cereal And Granola
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Cereal And Granola > Rte Cereal > General Mills Cheerios (General Mills)
Name:
Ownership Switchers > Nissan
Category:
Ownership Switchers
Automotive
Range/Size:
280M - 300M
Description:
This audience consists of Ownership Switchers purchasers for Nissan
Taxonomy:
Attain > Automotive > Ownership Switchers > Nissan
Name:
Congressional District > Texas-04
Category:
State Political Districts
Politics
Range/Size:
120M - 140M
Description:
This audience consists of State Political Districts purchasers for Texas
Taxonomy:
Attain > Politics > State Political Districts > Texas > Congressional District > Texas-04