Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
2nd Person > 1922
Category:
Household Member
Demographic
Range/Size:
140M - 160M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 2nd Person > 1922
Name:
Ownership-Make and Models > Acura TL
Category:
Ownership-Make and Models
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Ownership-Make and Models purchasers for Acura TL
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Acura TL
Name:
Investments > Cryptocurrency to make purchases
Category:
Asset Propensities
Personal Finance
Range/Size:
180M - 200M
Description:
This audience consists of Asset Propensities purchasers for Investments
Taxonomy:
Attain > Personal Finance > Asset Propensities > Investments > Cryptocurrency to make purchases
Name:
Packaged Cheese > Sargento
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Sargento and are likely to be in-market for Packaged Cheese. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Dairy > Packaged Cheese > Sargento
Name:
Food/Drug > Potato Chips-Brand Eat Most-Wavy LayS
Category:
Product Potential
CPG (Consumer Packaged Goods)
Range/Size:
160M - 180M
Description:
This audience consists of Product Potential purchasers for Food/Drug
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Product Potential > Food/Drug > Potato Chips-Brand Eat Most-Wavy LayS
Name:
Apples > Pink Lady/Cripps Pink
Category:
Apples
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Apples purchasers for Pink Lady/Cripps Pink
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Apples > Pink Lady/Cripps Pink
Name:
Attitude and Behavior Propensities > Likely to own Google Smartphones
Category:
Attitude and Behavior Propensities
Tech/Telco
Range/Size:
300M - 320M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Likely to own Google Smartphones
Taxonomy:
Attain > Tech/Telco > Attitude and Behavior Propensities > Likely to own Google Smartphones
Name:
Ownership-Make and Models > Chevrolet Volt
Category:
Ownership-Make and Models
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Ownership-Make and Models purchasers for Chevrolet Volt
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Chevrolet Volt
Name:
Purina Cat Chow > Medium Propensity
Category:
Pet
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Purina Cat Chow 1+ times and have a medium propensity to be in-market for Cat Food. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pet > Product > Cat > Cat Food > Purina Cat Chow > Medium Propensity
Name:
Drug > Good Neighbor Pharmacy
Category:
Drug
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Drug purchasers for Good Neighbor Pharmacy
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Drug > Good Neighbor Pharmacy
Name:
Travel > Uber Buyer Propensity
Category:
Uber Buyer Propensity
Travel
Range/Size:
260M - 280M
Description:
This audience consists of Uber Buyer Propensity purchasers
Taxonomy:
Attain > Travel > Uber Buyer Propensity
Name:
Sweet Snacks > Pies
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Sweet Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Sweet Snacks > Pies
Name:
Pastries & Sweet Snacks > Pop Tarts
Category:
Snacks
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Pop Tarts and are likely to be in-market for Pastries & Sweet Snacks. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Snacks > Product > Pastries & Sweet Snacks > Pop Tarts
Name:
Ownership > Recreation/Utility ATV
Category:
Ownership
Automotive
Range/Size:
260M - 280M
Description:
This audience consists of Ownership purchasers for Recreation/Utility ATV
Taxonomy:
Attain > Automotive > Ownership > Recreation/Utility ATV
Name:
Needlework > Knitting
Category:
Past Purchases
Transaction Data
Range/Size:
140M - 160M
Description:
This audience consists of Past Purchases purchasers for Hobby Supplies
Taxonomy:
Attain > Transaction Data > Past Purchases > Hobby Supplies > Needlework > Knitting
Name:
Social Media Usage > Discord
Category:
Social Media
Entertainment
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in social media-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Entertainment > Social Media > Psychographics/Survey > Social Media Usage > Discord
Name:
Month Of Birth > February
Category:
Age
Demographic
Range/Size:
240M - 260M
Description:
This audience consists of Age purchasers for Month Of Birth
Taxonomy:
Attain > Demographic > Age > Month Of Birth > February
Name:
Likely New Vehicle Brand > Chrysler
Category:
Likely New Vehicle Brand
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Likely New Vehicle Brand purchasers for Chrysler
Taxonomy:
Attain > Automotive > Likely New Vehicle Brand > Chrysler
Name:
Grocery Store > Regularly shop at Sams Club (Financial)
Category:
Brand Propensities
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Brand Propensities purchasers for Grocery Store
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Brand Propensities > Grocery Store > Regularly shop at Sams Club (Financial)
Name:
Optimized for TV > Dairy Milk
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Optimized for TV purchasers for Dairy Milk
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Dairy Milk
Name:
News > National News (FLA / Fair Lending Friendly)
Category:
News
Interest & Intent
Range/Size:
260M - 280M
Description:
This audience consists of News purchasers for National News (FLA / Fair Lending Friendly)
Taxonomy:
Attain > Interest & Intent > News > National News (FLA / Fair Lending Friendly)
Name:
How often do you use a laptop or desktop computer? > 1 hour per day
Category:
Psychographics/Survey
Electronics
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in electronics-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Electronics > Psychographics/Survey > How often do you use a laptop or desktop computer? > 1 hour per day
Name:
Entertainment > Crafts
Category:
Crafts
Entertainment
Range/Size:
120M - 140M
Description:
This audience consists of Crafts purchasers
Taxonomy:
Attain > Entertainment > Crafts
Name:
Memberships > Instacart Membership
Category:
Memberships
General Services
Range/Size:
100M - 120M
Description:
People who have made purchases with Instacart Membership and are likely to be in-market for Memberships. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > General Services > Memberships > Instacart Membership
Name:
Pickles/Relish/Olives > Olives
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
160M - 180M
Description:
This audience consists of Optimized for TV purchasers for Pickles/Relish/Olives
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Pickles/Relish/Olives > Olives
