Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.








Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
DMA > Sioux Falls(Mitchell)
Category:
DMA
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of DMA purchasers for Sioux Falls(Mitchell)
Taxonomy:
Attain > Demographic > DMA > Sioux Falls(Mitchell)
Name:
Cake > Hostess (Hostess Brands Llc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Sweet Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Sweet Snacks > Cake > Hostess (Hostess Brands Llc)
Name:
Sharing Economy > Ride Sharers
Category:
Sharing Economy
Transaction Data
Range/Size:
220M - 240M
Description:
This audience consists of Sharing Economy purchasers for Ride Sharers
Taxonomy:
Attain > Transaction Data > Sharing Economy > Ride Sharers
Name:
Fishing Equipment > Terminal Tackle
Category:
Sporting Goods
Retail
Range/Size:
140M - 160M
Description:
People who have made purchases in Terminal Tackle are likely to be in-market for Fishing Equipment. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Retail > Sporting Goods > Fishing Equipment > Terminal Tackle
Name:
Optimized for TV > Melons
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Optimized for TV purchasers for Melons
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Melons
Name:
Employment Status > Retired
Category:
Employment Status
B2B
Range/Size:
100M - 120M
Description:
This Attain segment includes data on consumers interested in b2b-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > B2B > Employment Status > Retired
Name:
Apparel > Fisher Price
Category:
Apparel
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Apparel purchasers for Fisher Price
Taxonomy:
Attain > Retail > Apparel > Fisher Price
Name:
Cadbury > Medium Propensity
Category:
Candy
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Cadbury 1+ times and have a medium propensity to be in-market for Chocolate Candy. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Candy > Product > Chocolate Candy > Cadbury > Medium Propensity
Name:
Bread Mix > Betty Crocker (Betty Crocker Products)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Baking Mixes
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Baking Mixes > Bread Mix > Betty Crocker (Betty Crocker Products)
Name:
Household Batteries > Rechargable Batteries
Category:
Household Essentials
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Rechargeable Batteries and are likely to be in-market for rechargeable batteries. This activity is observed in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Household Batteries > Rechargable Batteries
Name:
QSR and Fast Food > Jack In the Box - Expanded
Category:
Food and Beverage
Transaction Data
Range/Size:
200M - 220M
Description:
This audience consists of Food and Beverage purchasers for QSR and Fast Food
Taxonomy:
Attain > Transaction Data > Food and Beverage > QSR and Fast Food > Jack In the Box - Expanded
Name:
Blueberries > Rio Duero (No Company Listed)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Deterministic Purchasers purchasers for Fruit
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Fruit > Blueberries > Rio Duero (No Company Listed)
Name:
Green Living Lifestyle Propensity > Less than 25
Category:
Green Lifestyle
Psychographic
Range/Size:
200M - 220M
Description:
This audience consists of Green Lifestyle purchasers for Green Living Lifestyle Propensity
Taxonomy:
Attain > Psychographic > Green Lifestyle > Green Living Lifestyle Propensity > Less than 25
Name:
Jet Blue > In-Market
Category:
Type
Travel
Range/Size:
40M - 60M
Description:
This segment of Attain deterministic transaction data contains people who have used Jet Blue Airlines for Travel. This self-declared behavior is seen in actual transactions captured in our consumer facing application, Klover.
Taxonomy:
Attain > Travel > Type > Airlines > Jet Blue > In-Market
Name:
Any Credit Account > Unlikely
Category:
ZIP+4 Aggregate
Personal Finance
Range/Size:
260M - 280M
Description:
This audience consists of ZIP+4 Aggregate purchasers for Opened New Account within Last 12 Months
Taxonomy:
Attain > Personal Finance > ZIP+4 Aggregate > Opened New Account within Last 12 Months > Any Credit Account > Unlikely
Name:
Job Switchers > Highly Likely
Category:
Job Switchers
Demographic
Range/Size:
260M - 280M
Description:
This audience consists of Job Switchers purchasers for Highly Likely
Taxonomy:
Attain > Demographic > Job Switchers > Highly Likely
Name:
Likely Securities Ownership > Any Investment
Category:
Likely Securities Ownership
Personal Finance
Range/Size:
140M - 160M
Description:
This audience consists of Likely Securities Ownership purchasers for Any Investment
Taxonomy:
Attain > Personal Finance > Likely Securities Ownership > Any Investment
Name:
In-Market > Baking Products
Category:
In-Market
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of In-Market purchasers for Baking Products
Taxonomy:
Attain > Interest & Intent > In-Market > Baking Products
Name:
Likely Discretionary Spending on Dining Out (B) > $1000 - $11,999
Category:
Likely Discretionary Spending on Dining Out (B)
Retail
Range/Size:
160M - 180M
Description:
This audience consists of Likely Discretionary Spending on Dining Out (B) purchasers for $1000 - $11,999
Taxonomy:
Attain > Retail > Likely Discretionary Spending on Dining Out (B) > $1000 - $11,999
Name:
Discount > Buy/Sell Stocks (Financial) - Above Average
Category:
Likely Brokerage Type
Personal Finance
Range/Size:
240M - 260M
Description:
This audience consists of Likely Brokerage Type purchasers for Discount
Taxonomy:
Attain > Personal Finance > Likely Brokerage Type > Discount > Buy/Sell Stocks (Financial) - Above Average
Name:
Art Supplies > Drawing & Illustration
Category:
Art Supplies
Arts, Crafts & Sewing
Range/Size:
80M - 100M
Description:
People who have purchased Drawing & Illustration and are likely to be in-market for Art Supplies . This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Arts, Crafts & Sewing > Art Supplies > Drawing & Illustration
Name:
General Entertainment and Movies > Peacock Tv
Category:
TV Streaming Services
Entertainment
Range/Size:
100M - 120M
Description:
People who have made purchases at Peacock Tv and are likely to be in-market for the Category. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Entertainment > TV Streaming Services > General Entertainment and Movies > Peacock Tv
Name:
What kind of vehicle do you drive most often? > Gasoline (and I usually buy premium fuel)
Category:
Psychographics/Survey
Automotive
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in automotive-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Automotive > Psychographics/Survey > What kind of vehicle do you drive most often? > Gasoline (and I usually buy premium fuel)
Name:
Other Personal Care > Weightwatchers
Category:
Other Personal Care
Personal Care
Range/Size:
120M - 140M
Description:
People who have made purchases with Weightwatchers and are likely to be in-market for Other Personal Care. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Personal Care > Other Personal Care > Weightwatchers
Name:
Mobile Apps > WhatsApp (Financial)
Category:
Mobile Apps
Psychographic
Range/Size:
220M - 240M
Description:
This audience consists of Mobile Apps purchasers for WhatsApp (Financial)
Taxonomy:
Attain > Psychographic > Mobile Apps > WhatsApp (Financial)