Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Non-Chocolate Candy > Seasonal Non-Chocolate Easter Candy
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Optimized for TV purchasers for Non-Chocolate Candy
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Non-Chocolate Candy > Seasonal Non-Chocolate Easter Candy
Name:
Auto Parts and Supplies Retailers > Napa Auto Parts
Category:
In-Market
Automotive
Range/Size:
100M - 120M
Description:
People who have made purchases at Napa Auto Parts and are likely to be in-market for the Auto Parts and Supplies Retailers Category. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Automotive > In-Market > Auto Parts and Supplies Retailers > Napa Auto Parts
Name:
Soap > Softsoap (Colgate-Palmolive Company)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Bath & Shower
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Bath & Shower > Soap > Softsoap (Colgate-Palmolive Company)
Name:
Household Income > $60,000 to $64,999
Category:
Household Income
Demographic
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in demographic-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Demographic > Household Income > $60,000 to $64,999
Name:
Seafood - Shelf-Stable > Sardines
Category:
Seafood - Shelf-Stable
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
This audience consists of Seafood - Shelf-Stable purchasers for Sardines
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Seafood - Shelf-Stable > Sardines
Name:
Retail > Arts and Crafts
Category:
Arts and Crafts
Retail
Range/Size:
160M - 180M
Description:
People who have made purchases at arts and crafts stores and are likely to be in-market for arts and crafts-related products and services. This self-declared behavior is seen in actual transactions captured in our consumer facing application, Klover.
Taxonomy:
Attain > Retail > Arts and Crafts
Name:
Gas & Convenience Stores > Road Ranger
Category:
Gas & Convenience Stores
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Road Ranger and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Road Ranger
Name:
Shortening & Oil > Olive Oil
Category:
Shortening & Oil
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Shortening & Oil purchasers for Olive Oil
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Shortening & Oil > Olive Oil
Name:
Congressional District > California-30
Category:
State Political Districts
Politics
Range/Size:
220M - 240M
Description:
This audience consists of State Political Districts purchasers for California
Taxonomy:
Attain > Politics > State Political Districts > California > Congressional District > California-30
Name:
Gastrointestinal > Stomach Remedy Tablets
Category:
Gastrointestinal
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Gastrointestinal purchasers for Stomach Remedy Tablets
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Gastrointestinal > Stomach Remedy Tablets
Name:
Does social media influence your QSR purchase behavior? > Yes, frequently
Category:
Psychographics/Survey
QSR (Fast Food) Restaurants
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in dining-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > QSR (Fast Food) Restaurants > Psychographics/Survey > Does social media influence your QSR purchase behavior? > Yes, frequently
Name:
Vehicle Model > Buick LeSabre
Category:
Vehicle Model
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Vehicle Model purchasers for Buick LeSabre
Taxonomy:
Attain > Automotive > Vehicle Model > Buick LeSabre
Name:
Crackers > Kellogg's Townhouse (Kellanova)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Cookies And Crackers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Cookies And Crackers > Crackers > Kellogg's Townhouse (Kellanova)
Name:
Abercrombie & Fitch > Budget Spenders
Category:
Purchase Habits
Transaction Data
Range/Size:
200M - 220M
Description:
This audience consists of Purchase Habits purchasers for Apparel
Taxonomy:
Attain > Transaction Data > Purchase Habits > Apparel > Abercrombie & Fitch > Budget Spenders
Name:
Congressional District > Arizona-07
Category:
State Political Districts
Politics
Range/Size:
180M - 200M
Description:
This audience consists of State Political Districts purchasers for Arizona
Taxonomy:
Attain > Politics > State Political Districts > Arizona > Congressional District > Arizona-07
Name:
Likely Political, Public or Civic Activities > Gave a Speech or Addressed a Public Meeting during Past Year (Financial)
Category:
Likely Political, Public or Civic Activities
Politics
Range/Size:
120M - 140M
Description:
This audience consists of Likely Political, Public or Civic Activities purchasers for Gave a Speech or Addressed a Public Meeting during Past Year (Financial)
Taxonomy:
Attain > Politics > Likely Political, Public or Civic Activities > Gave a Speech or Addressed a Public Meeting during Past Year (Financial)
Name:
Work-Life > Business Leaders with Children
Category:
Work-Life
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Work-Life purchasers for Business Leaders with Children
Taxonomy:
Attain > Demographic > Work-Life > Business Leaders with Children
Name:
Likely Breads, Buns and Rolls > Pillsbury
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Food purchasers for Prepared Food
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Prepared Food > Likely Breads, Buns and Rolls > Pillsbury
Name:
Soup > Campbell's Healthy Request (Campbell Soup Co)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Prepared Foods
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Prepared Foods > Soup > Campbell's Healthy Request (Campbell Soup Co)
Name:
Month Of Birth > June
Category:
Age
Demographic
Range/Size:
260M - 280M
Description:
This audience consists of Age purchasers for Month Of Birth
Taxonomy:
Attain > Demographic > Age > Month Of Birth > June
Name:
Gift Wrap, Bags & Accessories > Gift Tags
Category:
Party, Gifts & Cards
Retail
Range/Size:
100M - 120M
Description:
People who have purchased Gift Tags and are likely to be in-market for Party, Gifts & Cards. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Party, Gifts & Cards > Gift Wrap, Bags & Accessories > Gift Tags
Name:
What factors influence your decision to travel during the holidays? > Family or social obligations
Category:
Psychographics/Survey
Travel
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in travel-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Travel > Psychographics/Survey > Holiday > What factors influence your decision to travel during the holidays? > Family or social obligations
Name:
Iams > High Propensity
Category:
Pet
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Iams 2-5+ times and have a high propensity to be in-market for Dog Food. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pet > Product > Dog > Dog Food > Iams > High Propensity
Name:
Members In Household > One Male & One Adult and Children
Category:
Members In Household
Demographic
Range/Size:
280M - 300M
Description:
This audience consists of Members In Household purchasers for One Male & One Adult and Children
Taxonomy:
Attain > Demographic > Members In Household > One Male & One Adult and Children
Name:
Product > Relishes
Category:
Condiments, Sauces & Spreads
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Condiments, Sauces & Spreads > Product > Relishes
