Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.








Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Likely Brand > American Family (Financial)
Category:
Home Insurance
General Services
Range/Size:
200M - 220M
Description:
This audience consists of Home Insurance purchasers for Likely Brand
Taxonomy:
Attain > General Services > Home Insurance > Likely Brand > American Family (Financial)
Name:
Food & Beverage > Cheese
Category:
Food & Beverage
Interest & Intent
Range/Size:
240M - 260M
Description:
This audience consists of Food & Beverage purchasers for Cheese
Taxonomy:
Attain > Interest & Intent > Food & Beverage > Cheese
Name:
Change in Prior 12 months > $20,000 - $49,999
Category:
Likely Home Value
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Likely Home Value purchasers for Change in Prior 12 months
Taxonomy:
Attain > Demographic > Likely Home Value > Change in Prior 12 months > $20,000 - $49,999
Name:
Cat Food > Purina One (Nestle Purina Pet Care Company)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Pet Food
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Pet Food > Cat Food > Purina One (Nestle Purina Pet Care Company)
Name:
Seasonal > Cinco de Mayo
Category:
Cinco de Mayo
Seasonal
Range/Size:
120M - 140M
Description:
This audience consists of Cinco de Mayo purchasers
Taxonomy:
Attain > Seasonal > Cinco de Mayo
Name:
Advanced Demographics > HHI 75k-100k
Category:
Advanced Demographics
Demographic
Range/Size:
140M - 160M
Description:
This audience consists of Advanced Demographics purchasers for HHI 75k-100k
Taxonomy:
Attain > Demographic > Advanced Demographics > HHI 75k-100k
Name:
Total Cash & Investment Resources > $25,000 - $99,999
Category:
Total Cash & Investment Resources
Personal Finance
Range/Size:
220M - 240M
Description:
This audience consists of Total Cash & Investment Resources purchasers for $25,000 - $99,999
Taxonomy:
Attain > Personal Finance > Total Cash & Investment Resources > $25,000 - $99,999
Name:
Genre Preference > Hip-hop/rap
Category:
Music
Entertainment
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in music-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Entertainment > Music > Genre Preference > Hip-hop/rap
Name:
What is your preferred language? > Vietnamese
Category:
What is your preferred language?
Demographic
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in demographic-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Demographic > What is your preferred language? > Vietnamese
Name:
Skincare Sets/Kits > Beekman 1802
Category:
Luxury/Prestige Beauty
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Luxury/Prestige Beauty purchasers for Skincare Sets/Kits
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Luxury/Prestige Beauty > Skincare Sets/Kits > Beekman 1802
Name:
Fancy Feast > High Propensity
Category:
Pet
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Fancy Feast 2-5+ times and have a high propensity to be in-market for Cat Food. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pet > Product > Cat > Cat Food > Fancy Feast > High Propensity
Name:
Beauty and Personal Care > Tattooing
Category:
Location-Based Audiences
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Location-Based Audiences purchasers for Offline Purchasers
Taxonomy:
Attain > Retail > Location-Based Audiences > Offline Purchasers > Beauty and Personal Care > Tattooing
Name:
Footwear > Nine West Store
Category:
Footwear
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
This audience consists of Footwear purchasers for Nine West Store
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Footwear > Nine West Store
Name:
Craft Beer Enthusiasts > Highly Likely
Category:
Food & Drink
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
This audience consists of Food & Drink purchasers for Craft Beer Enthusiasts
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food & Drink > Craft Beer Enthusiasts > Highly Likely
Name:
4th Person > 1983
Category:
Household Member
Demographic
Range/Size:
280M - 300M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 4th Person > 1983
Name:
Congressional District > California-45
Category:
State Political Districts
Politics
Range/Size:
240M - 260M
Description:
This audience consists of State Political Districts purchasers for California
Taxonomy:
Attain > Politics > State Political Districts > California > Congressional District > California-45
Name:
Likely Water Brand > Propel
Category:
Beverage
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Beverage purchasers for Likely Water Brand
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage > Likely Water Brand > Propel
Name:
Shelf-Stable Prepared Chili > Hormel
Category:
Dinners - Shelf-Stable
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Dinners - Shelf-Stable purchasers for Shelf-Stable Prepared Chili
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dinners - Shelf-Stable > Shelf-Stable Prepared Chili > Hormel
Name:
Boys Clothing > Boys Outerwear
Category:
Clothing
Retail
Range/Size:
100M - 120M
Description:
People who have made purchased Boys Outerwear and are likely to be in-market for Boys Clothing. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Clothing > Boys Clothing > Boys Outerwear
Name:
Gas & Convenience Stores > Grab Go
Category:
Gas & Convenience Stores
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Grab Go and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Grab Go
Name:
Expenditure > < $35 Average Monthly Expenditure
Category:
Likely Credit Card
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Likely Credit Card purchasers for Expenditure
Taxonomy:
Attain > Personal Finance > Likely Credit Card > Expenditure > < $35 Average Monthly Expenditure
Name:
Vehicle Fuel Type > Plug In Hybrid
Category:
Vehicle Fuel Type
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Vehicle Fuel Type purchasers for Plug In Hybrid
Taxonomy:
Attain > Automotive > Vehicle Fuel Type > Plug In Hybrid
Name:
Flavored Drink Purchasers > Likely
Category:
Food & Drink
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Food & Drink purchasers for Flavored Drink Purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food & Drink > Flavored Drink Purchasers > Likely
Name:
Film, Theatre & Fashion > Sundance Film Festival
Category:
Film, Theatre & Fashion
Entertainment
Range/Size:
120M - 140M
Description:
This audience consists of Film, Theatre & Fashion purchasers for Sundance Film Festival
Taxonomy:
Attain > Entertainment > Film, Theatre & Fashion > Sundance Film Festival
Name:
How often do you order food for delivery? > A few time per year
Category:
QSR (Fast Food) Restaurants
Dining
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in dining-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Dining > QSR (Fast Food) Restaurants > Psychographics/Survey > How often do you order food for delivery? > A few time per year