Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Past Purchases > Toys Games & Hobbies
Category:
Past Purchases
Transaction Data
Range/Size:
200M - 220M
Description:
This audience consists of Past Purchases purchasers for Toys Games & Hobbies
Taxonomy:
Attain > Transaction Data > Past Purchases > Toys Games & Hobbies
Name:
Ticket Purchases > Oldies music concerts (Financial)
Category:
Spending Propensities
Transaction Data
Range/Size:
220M - 240M
Description:
This audience consists of Spending Propensities purchasers for Ticket Purchases
Taxonomy:
Attain > Transaction Data > Spending Propensities > Ticket Purchases > Oldies music concerts (Financial)
Name:
Brand Purchasers > CERAVE
Category:
Brand Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Brand Purchasers purchasers for CERAVE
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Brand Purchasers > CERAVE
Name:
Apple Sauce > Musselman's (Musselman Fruit Products/Div Knouse Food)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Fruit
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Fruit > Apple Sauce > Musselman's (Musselman Fruit Products/Div Knouse Food)
Name:
Heating & Cooling > Air Conditioners & Fans
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Air Conditioners & Fans and are likely to be in-market for Heating & Cooling products. This audience is interested in regulating the temperature in their home, suggesting they may live in a warm climate, be looking to improve comfort, or replacing existing air conditioning or fan units.
Taxonomy:
Attain > Retail > Home Improvement > Product > Heating & Cooling > Air Conditioners & Fans
Name:
Likely PC Brand > Apple
Category:
Likely Television Channel
Interest & Intent
Range/Size:
260M - 280M
Description:
This audience consists of Likely Television Channel purchasers for Computers, Peripherals and Accessories
Taxonomy:
Attain > Interest & Intent > Likely Television Channel > Computers, Peripherals and Accessories > Likely PC Brand > Apple
Name:
Technology and Devices > Own an LG smartphone (Financial)
Category:
Brand Propensities
Transaction Data
Range/Size:
260M - 280M
Description:
This audience consists of Brand Propensities purchasers for Technology and Devices
Taxonomy:
Attain > Transaction Data > Brand Propensities > Technology and Devices > Own an LG smartphone (Financial)
Name:
Casual Chain Restaurants > Red Lobster
Category:
Casual Chain Restaurants
Dining
Range/Size:
80M - 100M
Description:
People who have made purchases at Red Lobster and are likely to be in-market for casual chain restaurants. This self-declared behavior is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Dining > Casual Chain Restaurants > Red Lobster
Name:
Vehicle Year > 2000
Category:
Vehicle Year
Automotive
Range/Size:
240M - 260M
Description:
This audience consists of Vehicle Year purchasers for 2000
Taxonomy:
Attain > Automotive > Vehicle Year > 2000
Name:
Pedigree > High Propensity
Category:
Pet
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Pedigree 2-5+ times and have a high propensity to be in-market for Dog Food. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pet > Product > Dog > Dog Food > Pedigree > High Propensity
Name:
Desserts - Refrigerated > Refrigerated Pudding/Mousse/Gelatin/Parfaits
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Optimized for TV purchasers for Desserts - Refrigerated
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Desserts - Refrigerated > Refrigerated Pudding/Mousse/Gelatin/Parfaits
Name:
Likely New Vehicle Brand > Chrysler
Category:
Likely New Vehicle Brand
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Likely New Vehicle Brand purchasers for Chrysler
Taxonomy:
Attain > Automotive > Likely New Vehicle Brand > Chrysler
Name:
Burial Insurance Purchase Intenders > Likely
Category:
Burial Insurance Purchase Intenders
Insurance
Range/Size:
120M - 140M
Description:
This audience consists of Burial Insurance Purchase Intenders purchasers for Likely
Taxonomy:
Attain > Insurance > Burial Insurance Purchase Intenders > Likely
Name:
what, if any, classroom supplies will you purchase for back to school/college? > Crayons
Category:
Events
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in back to school shoppers-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Events > Back to School Shoppers > Psychographics/Survey > what, if any, classroom supplies will you purchase for back to school/college? > Crayons
Name:
Rice Krispies Treats > Medium Propensity
Category:
Snacks
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Rice Krispies Treats 1+ times and have a medium propensity to be in-market for Rice Snacks. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Snacks > Product > Rice Snacks > Rice Krispies Treats > Medium Propensity
Name:
Tobacco And Vape > Tobacco Vape
Category:
Tobacco And Vape
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Tobacco Vape and are likely to be in-market for Tobacco And Vape. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Tobacco And Vape > Tobacco Vape
Name:
Retail > Department Stores Online Buyer
Category:
Department Stores Online Buyer
Retail
Range/Size:
-
Description:
This audience consists of Department Stores Online Buyer purchasers
Taxonomy:
Attain > Retail > Department Stores Online Buyer
Name:
Likely Bank Brand > Discover Bank (Financial)
Category:
Likely Bank Brand
Personal Finance
Range/Size:
260M - 280M
Description:
This audience consists of Likely Bank Brand purchasers for Discover Bank (Financial)
Taxonomy:
Attain > Personal Finance > Likely Bank Brand > Discover Bank (Financial)
Name:
State Political Districts > Rhode Island
Category:
State Political Districts
Politics
Range/Size:
200M - 220M
Description:
This audience consists of State Political Districts purchasers for Rhode Island
Taxonomy:
Attain > Politics > State Political Districts > Rhode Island
Name:
Holidays > Holiday Hosts
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Holidays
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Holidays > Holiday Hosts
Name:
DMA > Baton Rouge
Category:
DMA
Demographic
Range/Size:
100M - 120M
Description:
This audience consists of DMA purchasers for Baton Rouge
Taxonomy:
Attain > Demographic > DMA > Baton Rouge
Name:
Frozen Sausage > Banquet Brown N Serve
Category:
Meat - Frozen
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Meat - Frozen purchasers for Frozen Sausage
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Meat - Frozen > Frozen Sausage > Banquet Brown N Serve
Name:
Health/Beauty & Cosmetics > ULTA Buyer Propensity
Category:
Health/Beauty & Cosmetics
Retail
Range/Size:
180M - 200M
Description:
This audience consists of Health/Beauty & Cosmetics purchasers for ULTA Buyer Propensity
Taxonomy:
Attain > Retail > Health/Beauty & Cosmetics > ULTA Buyer Propensity
Name:
Home Age > 1971 - 1980
Category:
Home Age
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Home Age purchasers for 1971 - 1980
Taxonomy:
Attain > Demographic > Home Age > 1971 - 1980
Name:
Chili Peppers > La Preferida (La Preferida Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Deterministic Purchasers purchasers for Vegetables
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Vegetables > Chili Peppers > La Preferida (La Preferida Inc)

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