Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Willing To Share Data With Auto Insurer > Unwilling In Exchange For Discounts
Category:
Automotive
Automotive
Range/Size:
240M - 260M
Description:
This audience consists of Automotive purchasers for Willing To Share Data With Auto Insurer
Taxonomy:
Attain > Automotive > Automotive > Willing To Share Data With Auto Insurer > Unwilling In Exchange For Discounts
Name:
Womens Footwear > Womens Slippers
Category:
Footwear
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Womens Slippers and are likely to be in-market for women's slippers. This activity is documented in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Footwear > Womens Footwear > Womens Slippers
Name:
Auto Parts > Transmission & Drivetrain
Category:
In-Market
Automotive
Range/Size:
100M - 120M
Description:
People who have made purchased Transmission & Drivetrain and are likely to be in-market for Auto Parts. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Automotive > In-Market > Auto Parts > Transmission & Drivetrain
Name:
Occupation > Chef or Food Preparation
Category:
Occupation
B2B
Range/Size:
20M - 40M
Description:
This segment of Attain data consists of psychographic survey based data of consumers who have self declared to be employed in the chef or food preparation profession. This data was collected by our consumer facing application, Klover
Taxonomy:
Attain > B2B > Occupation > Chef or Food Preparation
Name:
Automobiles > Vans & Minivans
Category:
Automobiles
Automotive
Range/Size:
260M - 280M
Description:
This audience consists of Automobiles purchasers for Vans & Minivans
Taxonomy:
Attain > Automotive > Automobiles > Vans & Minivans
Name:
Hair Daily Rinse Conditioner > Joico
Category:
Luxury/Prestige Beauty
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Luxury/Prestige Beauty purchasers for Hair Daily Rinse Conditioner
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Luxury/Prestige Beauty > Hair Daily Rinse Conditioner > Joico
Name:
Site > TikTok (Financial)
Category:
Brand Propensities
Psychographic
Range/Size:
220M - 240M
Description:
This audience consists of Brand Propensities purchasers for Site
Taxonomy:
Attain > Psychographic > Brand Propensities > Site > TikTok (Financial)
Name:
Which fees do you dislike the most? > Shipping Fees
Category:
Psychographics/Survey
Purchase Behavior
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in purchase behavior-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Purchase Behavior > Psychographics/Survey > Which fees do you dislike the most? > Shipping Fees
Name:
Rfg > Rfg Pourable Salad Dressing
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Optimized for TV purchasers for Salad Dressing
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Salad Dressing > Rfg > Rfg Pourable Salad Dressing
Name:
Horizon Organic > Medium Propensity
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Horizon Organic 1+ times and have a medium propensity to be in-market for Milk Substitutes. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Dairy > Milk Substitutes > Horizon Organic > Medium Propensity
Name:
how many children will you purchase back to school/college supplies for? > N/A
Category:
Events
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in back to school shoppers-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Events > Back to School Shoppers > Psychographics/Survey > how many children will you purchase back to school/college supplies for? > N/A
Name:
Likely Bank Brand > Discover Bank (Financial)
Category:
Likely Bank Brand
Personal Finance
Range/Size:
260M - 280M
Description:
This audience consists of Likely Bank Brand purchasers for Discover Bank (Financial)
Taxonomy:
Attain > Personal Finance > Likely Bank Brand > Discover Bank (Financial)
Name:
Fruit Drink > Kool-Aid Jammers (Kraft Foods, Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Beverages
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beverages > Fruit Drink > Kool-Aid Jammers (Kraft Foods, Inc.)
Name:
Congressional District > Florida-10
Category:
State Political Districts
Politics
Range/Size:
200M - 220M
Description:
This audience consists of State Political Districts purchasers for Florida
Taxonomy:
Attain > Politics > State Political Districts > Florida > Congressional District > Florida-10
Name:
Likely Footwear Brand > Keen
Category:
Footwear
Retail
Range/Size:
300M - 320M
Description:
This audience consists of Footwear purchasers for Likely Footwear Brand
Taxonomy:
Attain > Retail > Footwear > Likely Footwear Brand > Keen
Name:
Skin Care > Fragrance Free Claim
Category:
Skin Care
Personal Care
Range/Size:
200M - 220M
Description:
This audience consists of Skin Care purchasers for Fragrance Free Claim
Taxonomy:
Attain > Personal Care > Skin Care > Fragrance Free Claim
Name:
Product Type > Primarily purchase greeting cards for Fathers Day
Category:
Product Propensities
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Product Propensities purchasers for Product Type
Taxonomy:
Attain > Retail > Product Propensities > Product Type > Primarily purchase greeting cards for Fathers Day
Name:
Optimized for TV > Dinner Sausage
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Optimized for TV purchasers for Dinner Sausage
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Dinner Sausage
Name:
BMW > 740LI xDrive
Category:
Likely In-Market Propensities
Automotive
Range/Size:
140M - 160M
Description:
This audience consists of Likely In-Market Propensities purchasers for BMW
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > BMW > 740LI xDrive
Name:
Which sports, sports leagues, and sports events do you watch or follow? > NFL
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Psychographics/Survey > Which sports, sports leagues, and sports events do you watch or follow? > NFL
Name:
Ownership-Make and Models > Toyota Prius Prime
Category:
Ownership-Make and Models
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Ownership-Make and Models purchasers for Toyota Prius Prime
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Toyota Prius Prime
Name:
Household Income (HHI) - Narrow Band > $60,000 - $64,999
Category:
Household Income (HHI) - Narrow Band
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Household Income (HHI) - Narrow Band purchasers for $60,000 - $64,999
Taxonomy:
Attain > Demographic > Household Income (HHI) - Narrow Band > $60,000 - $64,999
Name:
Online Grocery Delivery > Use recipe websites to plan (Financial)
Category:
Interest & Intent
Retail
Range/Size:
240M - 260M
Description:
This audience consists of Interest & Intent purchasers for Attitude and Behavior Propensities
Taxonomy:
Attain > Retail > Interest & Intent > Attitude and Behavior Propensities > Online Grocery Delivery > Use recipe websites to plan (Financial)
Name:
Caribou Coffee > Recent
Category:
Coffee Shops
Dining
Range/Size:
120M - 140M
Description:
This audience consists of Coffee Shops purchasers for Caribou Coffee
Taxonomy:
Attain > Dining > Coffee Shops > Caribou Coffee > Recent
Name:
Retail Store Prescription Consumers > Highly Likely
Category:
Retail Store Prescription Consumers
Health & Medicine
Range/Size:
120M - 140M
Description:
This audience consists of Retail Store Prescription Consumers purchasers for Highly Likely
Taxonomy:
Attain > Health & Medicine > Retail Store Prescription Consumers > Highly Likely

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