Attain Audiences
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Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.








Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Reading > Science Fiction
Category:
Reading
Entertainment
Range/Size:
120M - 140M
Description:
This audience consists of Reading purchasers for Science Fiction
Taxonomy:
Attain > Entertainment > Reading > Science Fiction
Name:
Accessories > Bags
Category:
Accessories
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Accessories purchasers for Bags
Taxonomy:
Attain > Retail > Accessories > Bags
Name:
Strategic Trading Card Games > Pokemon
Category:
Toys
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Toys purchasers for Strategic Trading Card Games
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Toys > Strategic Trading Card Games > Pokemon
Name:
In Market-Make and Models > BMW X5 PHEV
Category:
In Market-Make and Models
Automotive
Range/Size:
100M - 120M
Description:
This audience consists of In Market-Make and Models purchasers for BMW X5 PHEV
Taxonomy:
Attain > Automotive > In Market-Make and Models > BMW X5 PHEV
Name:
Likely Quick Service Brand > Quiznos
Category:
Restaurants
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Restaurants purchasers for Likely Quick Service Brand
Taxonomy:
Attain > Retail > Restaurants > Likely Quick Service Brand > Quiznos
Name:
Brand Propensity > Gobble
Category:
Likely Subscription
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Likely Subscription purchasers for Brand Propensity
Taxonomy:
Attain > Retail > Likely Subscription > Brand Propensity > Gobble
Name:
Likely Behavior > TikTok
Category:
Social Media
Psychographic
Range/Size:
120M - 140M
Description:
This audience consists of Social Media purchasers for Likely Behavior
Taxonomy:
Attain > Psychographic > Social Media > Likely Behavior > TikTok
Name:
Gas Energy Consumers > Likely
Category:
Home & Real Estate
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Home & Real Estate purchasers for Gas Energy Consumers
Taxonomy:
Attain > Demographic > Home & Real Estate > Gas Energy Consumers > Likely
Name:
Congressional District > Michigan-11
Category:
State Political Districts
Politics
Range/Size:
120M - 140M
Description:
This audience consists of State Political Districts purchasers for Michigan
Taxonomy:
Attain > Politics > State Political Districts > Michigan > Congressional District > Michigan-11
Name:
Length of Residence > 5 Years
Category:
Length of Residence
Demographic
Range/Size:
180M - 200M
Description:
This audience consists of Length of Residence purchasers for 5 Years
Taxonomy:
Attain > Demographic > Length of Residence > 5 Years
Name:
Ethnicity > Self-Reported Opt-in
Category:
Ethnicity
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Ethnicity purchasers for Self-Reported Opt-in
Taxonomy:
Attain > Demographic > Ethnicity > Self-Reported Opt-in
Name:
Online Gaming Platforms and Services > Microsoft Xbox Game Pass Ultimate
Category:
Gaming
Entertainment
Range/Size:
80M - 100M
Description:
People who have made purchases at Microsoft Xbox Game Pass Ultimate and are likely to be in-market for Online Gaming Platforms and Services. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Entertainment > Gaming > Online Gaming Platforms and Services > Microsoft Xbox Game Pass Ultimate
Name:
Clothing and Accessories > H&M
Category:
Shopper
Retail
Range/Size:
300M - 320M
Description:
This audience consists of Shopper purchasers for Clothing and Accessories
Taxonomy:
Attain > Retail > Shopper > Clothing and Accessories > H&M
Name:
International Travel > Spend $8000 or more on foreign vacations yearly
Category:
Spending Propensities
Transaction Data
Range/Size:
200M - 220M
Description:
This audience consists of Spending Propensities purchasers for International Travel
Taxonomy:
Attain > Transaction Data > Spending Propensities > International Travel > Spend $8000 or more on foreign vacations yearly
Name:
Interest & Intent > Pets (FLA / Fair Lending Friendly)
Category:
Pets (FLA / Fair Lending Friendly)
Interest & Intent
Range/Size:
240M - 260M
Description:
This audience consists of Pets (FLA / Fair Lending Friendly) purchasers
Taxonomy:
Attain > Interest & Intent > Pets (FLA / Fair Lending Friendly)
Name:
Cooking Sprays > Pam
Category:
Shortening & Oil
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Shortening & Oil purchasers for Cooking Sprays
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Shortening & Oil > Cooking Sprays > Pam
Name:
Likely Footwear Brand > Mossimo
Category:
Footwear
Retail
Range/Size:
100M - 120M
Description:
This audience consists of Footwear purchasers for Likely Footwear Brand
Taxonomy:
Attain > Retail > Footwear > Likely Footwear Brand > Mossimo
Name:
Activities and Entertainment > NHL Enthusiasts
Category:
Activities and Entertainment
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Activities and Entertainment purchasers for NHL Enthusiasts
Taxonomy:
Attain > Interest & Intent > Activities and Entertainment > NHL Enthusiasts
Name:
Preferred Language > Non Spanish Speaker
Category:
Preferred Language
Demographic
Range/Size:
180M - 200M
Description:
This audience consists of Preferred Language purchasers for Non Spanish Speaker
Taxonomy:
Attain > Demographic > Preferred Language > Non Spanish Speaker
Name:
Broccoli > Regular
Category:
Broccoli
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Broccoli purchasers for Regular
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Broccoli > Regular
Name:
Mini > Paceman
Category:
Likely In-Market Propensities
Automotive
Range/Size:
180M - 200M
Description:
This audience consists of Likely In-Market Propensities purchasers for Mini
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Mini > Paceman
Name:
Toys & Games > Vtech Toys
Category:
Toys & Games
Interest & Intent
Range/Size:
240M - 260M
Description:
This audience consists of Toys & Games purchasers for Vtech Toys
Taxonomy:
Attain > Interest & Intent > Toys & Games > Vtech Toys
Name:
Payment Method > Shop with a Hotel/Car Rental Reward Card (Financial)
Category:
Likely Reward Card
Personal Finance
Range/Size:
180M - 200M
Description:
This audience consists of Likely Reward Card purchasers for Payment Method
Taxonomy:
Attain > Personal Finance > Likely Reward Card > Payment Method > Shop with a Hotel/Car Rental Reward Card (Financial)
Name:
Zoo/Aquarium Members > Highly Likely
Category:
Zoo/Aquarium Members
Interest & Intent
Range/Size:
140M - 160M
Description:
This audience consists of Zoo/Aquarium Members purchasers for Highly Likely
Taxonomy:
Attain > Interest & Intent > Zoo/Aquarium Members > Highly Likely
Name:
Ready-To-Eat Cereal > Kelloggs Frosted Mini Wheats
Category:
Cold Cereal
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Cold Cereal purchasers for Ready-To-Eat Cereal
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Cold Cereal > Ready-To-Eat Cereal > Kelloggs Frosted Mini Wheats