Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Product > Tools
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in the tool category and are likely to be in-market for tools. This activity is noted in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Home Improvement > Product > Tools
Name:
Influencer > Dining out purchase influenced by non-celebrity influencers (Financial)
Category:
Spending Propensities
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Spending Propensities purchasers for Influencer
Taxonomy:
Attain > Retail > Spending Propensities > Influencer > Dining out purchase influenced by non-celebrity influencers (Financial)
Name:
5th Person > 1984
Category:
Household Member
Demographic
Range/Size:
240M - 260M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 5th Person > 1984
Name:
DMA > Meridian
Category:
DMA
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of DMA purchasers for Meridian
Taxonomy:
Attain > Demographic > DMA > Meridian
Name:
Beer > Negra Modelo (Crown Imports Llc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Beer/Fmb/Cider/Seltzer
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beer/Fmb/Cider/Seltzer > Beer > Negra Modelo (Crown Imports Llc)
Name:
What type of vehicle do you primarily drive? > Hybrid
Category:
Vehicle Owners
Automotive
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in automotive-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Automotive > Vehicle Owners > Auto Category > Psychographics/Survey > What type of vehicle do you primarily drive? > Hybrid
Name:
Car Makes/Brands/Models > Dacia Vehicles
Category:
In-Market
Automotive
Range/Size:
220M - 240M
Description:
This audience consists of In-Market purchasers for Purchase Intent In Automobile
Taxonomy:
Attain > Automotive > In-Market > Purchase Intent In Automobile > Car Makes/Brands/Models > Dacia Vehicles
Name:
Head of Household > 1953
Category:
Household Member
Demographic
Range/Size:
300M - 320M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > Head of Household > 1953
Name:
Vehicle Lifestyle In Market > Motorcycle Type Class Standard
Category:
Vehicle Lifestyle In Market
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Vehicle Lifestyle In Market purchasers for Motorcycle Type Class Standard
Taxonomy:
Attain > Automotive > Vehicle Lifestyle In Market > Motorcycle Type Class Standard
Name:
Geo-Indexed > Household Income: $1,000-$24,999
Category:
Geo-Indexed
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Geo-Indexed purchasers for Household Income: $1,000-$24,999
Taxonomy:
Attain > Demographic > Geo-Indexed > Household Income: $1,000-$24,999
Name:
In Market-Make and Models > Honda HR V
Category:
In Market-Make and Models
Automotive
Range/Size:
240M - 260M
Description:
This audience consists of In Market-Make and Models purchasers for Honda HR V
Taxonomy:
Attain > Automotive > In Market-Make and Models > Honda HR V
Name:
Mortgage Loan Age > <4 Years
Category:
Mortgage Loan Age
Personal Finance
Range/Size:
280M - 300M
Description:
This audience consists of Mortgage Loan Age purchasers for <4 Years
Taxonomy:
Attain > Personal Finance > Mortgage Loan Age > <4 Years
Name:
Dry Gravy Mixes > Pioneer
Category:
Gravy
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Gravy purchasers for Dry Gravy Mixes
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Gravy > Dry Gravy Mixes > Pioneer
Name:
Ren > Medium Propensity
Category:
Hair & Beauty
Personal Care
Range/Size:
80M - 100M
Description:
People who have bought Ren 1+ times and have a medium propensity to be in-market for Skin Care and Treatment Brands. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Personal Care > Hair & Beauty > Skin Care and Treatment Brands > Ren > Medium Propensity
Name:
Vodka > Titos
Category:
Spirits/Liquor
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Spirits/Liquor purchasers for Vodka
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Spirits/Liquor > Vodka > Titos
Name:
Product > Mussels, Clams & Oysters
Category:
Seafood
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Seafood > Product > Mussels, Clams & Oysters
Name:
Glasses, Contact Lenses and Sunglass Type > Disposable Contact Lenses
Category:
Health & Personal Care
Personal Care
Range/Size:
200M - 220M
Description:
This audience consists of Health & Personal Care purchasers for Glasses, Contact Lenses and Sunglass Type
Taxonomy:
Attain > Personal Care > Health & Personal Care > Glasses, Contact Lenses and Sunglass Type > Disposable Contact Lenses
Name:
Makes > Tesla
Category:
Vehicle Owners
Automotive
Range/Size:
60M - 80M
Description:
US consumers who have self declared they currently own a Tesla via Attains Panel Pulse survey. Attain's Segments are built off of multiple deterministic attributes including self declared psychographic information, demographics, and transaction history.
Taxonomy:
Attain > Automotive > Vehicle Owners > Makes > Tesla
Name:
Likely Carbonated Beverage > Dr Pepper
Category:
Beverage
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Beverage purchasers for Likely Carbonated Beverage
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage > Likely Carbonated Beverage > Dr Pepper
Name:
Natural Cheese-Shredded > Tillamook
Category:
Natural Cheese
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Natural Cheese purchasers for Natural Cheese-Shredded
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Natural Cheese > Natural Cheese-Shredded > Tillamook
Name:
In Market for an Economy SUV > Likely
Category:
In Market for an Economy SUV
Automotive
Range/Size:
140M - 160M
Description:
This audience consists of In Market for an Economy SUV purchasers for Likely
Taxonomy:
Attain > Automotive > In Market for an Economy SUV > Likely
Name:
Where do you plan to get most or all of your Halloween supplies? > Discount Stores
Category:
Holidays
Seasonal
Range/Size:
100M - 120M
Description:
This Attain segment includes data on consumers interested in halloween-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holidays > Halloween > Psychographics/Survey > Where do you plan to get most or all of your Halloween supplies? > Discount Stores
Name:
Dips > Prairie Farms (Prairie Farms Dairy Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Dips/Spreads
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Dips/Spreads > Dips > Prairie Farms (Prairie Farms Dairy Inc)
Name:
4th Person > 1996
Category:
Household Member
Demographic
Range/Size:
300M - 320M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 4th Person > 1996
Name:
Vintage & Thrift > Goodwill
Category:
Location + Purchase
Transaction Data
Range/Size:
140M - 160M
Description:
This audience consists of Location + Purchase purchasers for Apparel
Taxonomy:
Attain > Transaction Data > Location + Purchase > Apparel > Vintage & Thrift > Goodwill

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