Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Disposable Dishware > Dixie (Georgia-Pacific Corporation)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Paper & Plastics
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Paper & Plastics > Disposable Dishware > Dixie (Georgia-Pacific Corporation)
Name:
What is most important to you when grocery shopping for school lunches? > Cost and budget-friendliness
Category:
Psychographics/Survey
Retail
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in grocery-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Retail > Psychographics/Survey > What is most important to you when grocery shopping for school lunches? > Cost and budget-friendliness
Name:
Diapering Needs > Disposable Diapers
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Deterministic Purchasers purchasers for Diapering Needs
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Diapering Needs > Disposable Diapers
Name:
Bank Card Utilization Rate Range > 0-10%
Category:
ZIP+4 Aggregate
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of ZIP+4 Aggregate purchasers for Bank Card Utilization Rate Range
Taxonomy:
Attain > Personal Finance > ZIP+4 Aggregate > Bank Card Utilization Rate Range > 0-10%
Name:
Do you own a tablet? > Yes, Amazon Fire
Category:
Psychographics/Survey
Entertainment
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in electronics-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Entertainment > Psychographics/Survey > Do you own a tablet? > Yes, Amazon Fire
Name:
Social > Advertising should be culturally diverse
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
180M - 200M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Social
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Social > Advertising should be culturally diverse
Name:
Ownership-Fuel > Electric Non-Luxury
Category:
Ownership-Fuel
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Ownership-Fuel purchasers for Electric Non-Luxury
Taxonomy:
Attain > Automotive > Ownership-Fuel > Electric Non-Luxury
Name:
Makes > BMW
Category:
Vehicle Owners
Automotive
Range/Size:
60M - 80M
Description:
US consumers who have self declared they currently own a BMW via Attains Panel Pulse survey. Attain's Segments are built off of multiple deterministic attributes including self declared psychographic information, demographics, and transaction history.
Taxonomy:
Attain > Automotive > Vehicle Owners > Makes > BMW
Name:
Nutraceuticals, Bioceuticals and Supplements > Spenders
Category:
Purchase Transactions
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Purchase Transactions purchasers for Nutraceuticals, Bioceuticals and Supplements
Taxonomy:
Attain > Retail > Purchase Transactions > Nutraceuticals, Bioceuticals and Supplements > Spenders
Name:
Other Salted Snacks (No Nuts) > Nabisco Ritz Toasted Chips
Category:
Salty Snacks
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Salty Snacks purchasers for Other Salted Snacks (No Nuts)
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Salty Snacks > Other Salted Snacks (No Nuts) > Nabisco Ritz Toasted Chips
Name:
Footware > Basketball Shoes
Category:
Footware
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Footware purchasers for Basketball Shoes
Taxonomy:
Attain > Retail > Footware > Basketball Shoes
Name:
Mobile Phones > Smartphone Mobile Phone
Category:
Mobile Phones
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Mobile Phones purchasers for Smartphone Mobile Phone
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Mobile Phones > Smartphone Mobile Phone
Name:
Rental Cars > Turo
Category:
Rental Cars
Travel
Range/Size:
100M - 120M
Description:
People who have made purchases with Turo and are likely to be in-market for Rental Cars. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Travel > Rental Cars > Turo
Name:
3rd Person > 1947
Category:
Household Member
Demographic
Range/Size:
280M - 300M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 3rd Person > 1947
Name:
Dwelling Type > Multi-Family
Category:
Dwelling Type
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Dwelling Type purchasers for Multi-Family
Taxonomy:
Attain > Demographic > Dwelling Type > Multi-Family
Name:
Retail > Zappos Buyer Propensity
Category:
Zappos Buyer Propensity
Retail
Range/Size:
180M - 200M
Description:
This audience consists of Zappos Buyer Propensity purchasers
Taxonomy:
Attain > Retail > Zappos Buyer Propensity
Name:
Gas & Convenience Stores > Grab Go
Category:
Gas & Convenience Stores
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Grab Go and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Grab Go
Name:
Medicine > Muscle & Joint Relief Medicine
Category:
Medicine
Health & Medicine
Range/Size:
100M - 120M
Description:
People who have purchased Muscle & Joint Relief Medicine and are likely to be in-market for Medicine. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Health & Medicine > Medicine > Muscle & Joint Relief Medicine
Name:
Restaurant & Dining > Longhorn Steakhouse Buyer Propensity
Category:
Restaurant & Dining
Dining
Range/Size:
200M - 220M
Description:
This audience consists of Restaurant & Dining purchasers for Longhorn Steakhouse Buyer Propensity
Taxonomy:
Attain > Dining > Restaurant & Dining > Longhorn Steakhouse Buyer Propensity
Name:
Fast Fashion and Trendy Clothing > Boohoo
Category:
Clothing & Accessories
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Boohoo and are likely to be in-market for the Clothing & Accessories Category. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Retail > Clothing & Accessories > Fast Fashion and Trendy Clothing > Boohoo
Name:
Paint > Paint Sprayers
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Paint Sprayers and are likely to be in-market for paint sprayers. This activity is documented in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Home Improvement > Product > Paint > Paint Sprayers
Name:
In-Market > Furniture (Family)
Category:
In-Market
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of In-Market purchasers for Furniture (Family)
Taxonomy:
Attain > Interest & Intent > In-Market > Furniture (Family)
Name:
Pies > Jj's Bakery (Jtm Foods Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Sweet Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Sweet Snacks > Pies > Jj's Bakery (Jtm Foods Inc)
Name:
Discretionary Spend - Total > $50,000+
Category:
Discretionary Spend - Total
Personal Finance
Range/Size:
120M - 140M
Description:
This audience consists of Discretionary Spend - Total purchasers for $50,000+
Taxonomy:
Attain > Personal Finance > Discretionary Spend - Total > $50,000+
Name:
Property Type > Single
Category:
Property Type
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Property Type purchasers for Single
Taxonomy:
Attain > Demographic > Property Type > Single
