Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Likely Vitamins Taken Last 6 Months > Calcium Supplements
Category:
Likely Vitamins Taken Last 6 Months
Health & Medicine
Range/Size:
240M - 260M
Description:
This audience consists of Likely Vitamins Taken Last 6 Months purchasers for Calcium Supplements
Taxonomy:
Attain > Health & Medicine > Likely Vitamins Taken Last 6 Months > Calcium Supplements
Name:
Online Retailers > HSN
Category:
Online Retailers
Retail
Range/Size:
120M - 140M
Description:
People who have made purchases on Hsn and are likely to be in-market for Online Retailers. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Online Retailers > HSN
Name:
Convenience > AMPM
Category:
Convenience
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Convenience purchasers for AMPM
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Convenience > AMPM
Name:
Adventure/Action Movie Enthusiasts > Likely
Category:
Adventure/Action Movie Enthusiasts
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Adventure/Action Movie Enthusiasts purchasers for Likely
Taxonomy:
Attain > Interest & Intent > Adventure/Action Movie Enthusiasts > Likely
Name:
Cheese Snacks > Cheez-It Puff'd (Kellanova)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Salty Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Salty Snacks > Cheese Snacks > Cheez-It Puff'd (Kellanova)
Name:
Vehicle Style > Hatchback
Category:
Vehicle Style
Automotive
Range/Size:
160M - 180M
Description:
This audience consists of Vehicle Style purchasers for Hatchback
Taxonomy:
Attain > Automotive > Vehicle Style > Hatchback
Name:
Vegetables > Radishes
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Vegetables
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Vegetables > Radishes
Name:
Kids' Arts & Crafts > Activity Sets
Category:
Toys
Retail
Range/Size:
120M - 140M
Description:
People who have purchased Activity Sets and are likely to be in-market for Toys. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Toys > Kids' Arts & Crafts > Activity Sets
Name:
Velveeta > High Propensity
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Velveeta 2-5+ times and have a high propensity to be in-market for Packaged Cheese. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Dairy > Packaged Cheese > Velveeta > High Propensity
Name:
How Purchased > In-Dealership
Category:
Likely Ownership
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Likely Ownership purchasers for How Purchased
Taxonomy:
Attain > Automotive > Likely Ownership > How Purchased > In-Dealership
Name:
Travel > Watches Travel Ads When Shown On Television
Category:
Watches Travel Ads When Shown On Television
Travel
Range/Size:
280M - 300M
Description:
This audience consists of Watches Travel Ads When Shown On Television purchasers
Taxonomy:
Attain > Travel > Watches Travel Ads When Shown On Television
Name:
Psychographic > Cat Lovers
Category:
Cat Lovers
Psychographic
Range/Size:
200M - 220M
Description:
This audience consists of Cat Lovers purchasers
Taxonomy:
Attain > Psychographic > Cat Lovers
Name:
Kia > Optima Hybrid
Category:
Likely In-Market Propensities
Automotive
Range/Size:
280M - 300M
Description:
This audience consists of Likely In-Market Propensities purchasers for Kia
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Kia > Optima Hybrid
Name:
Cruise Lines > Royal Caribbean (Financial)
Category:
Cruise Lines
Travel
Range/Size:
120M - 140M
Description:
This audience consists of Cruise Lines purchasers for Royal Caribbean (Financial)
Taxonomy:
Attain > Travel > Cruise Lines > Royal Caribbean (Financial)
Name:
In the next 6 months, which major purchase are you most likely to make? > Car
Category:
Psychographics/Survey
Life Events
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers participating in or planning for major life events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Life Events > Psychographics/Survey > In the next 6 months, which major purchase are you most likely to make? > Car
Name:
Likely Coffee Brand > Keurig Coffee
Category:
Beverage
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Beverage purchasers for Likely Coffee Brand
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage > Likely Coffee Brand > Keurig Coffee
Name:
Influencer > Telecom services purchases (Financial)
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Influencer
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Influencer > Telecom services purchases (Financial)
Name:
how many children will you purchase back to school/college supplies for? > N/A
Category:
Events
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in back to school shoppers-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Events > Back to School Shoppers > Psychographics/Survey > how many children will you purchase back to school/college supplies for? > N/A
Name:
Diapering Needs > Baby Wipe
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Diapering Needs
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Diapering Needs > Baby Wipe
Name:
Bath & Body > Shower Gel & Body Wash
Category:
Beauty
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have purchased Shower Gel & Body Wash and are likely to be in-market for Beauty category. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beauty > Bath & Body > Shower Gel & Body Wash
Name:
Travel > Spring Break
Category:
Spring Break
Travel
Range/Size:
220M - 240M
Description:
This audience consists of Spring Break purchasers
Taxonomy:
Attain > Travel > Spring Break
Name:
College Year > Junior
Category:
College Year
Demographic
Range/Size:
280M - 300M
Description:
This audience consists of College Year purchasers for Junior
Taxonomy:
Attain > Demographic > College Year > Junior
Name:
Big Box > Sam's Club
Category:
Location + Purchase
Transaction Data
Range/Size:
120M - 140M
Description:
This audience consists of Location + Purchase purchasers for Big Box
Taxonomy:
Attain > Transaction Data > Location + Purchase > Big Box > Sam's Club
Name:
Mobile Apps > WhatsApp (Financial)
Category:
Mobile Apps
Psychographic
Range/Size:
220M - 240M
Description:
This audience consists of Mobile Apps purchasers for WhatsApp (Financial)
Taxonomy:
Attain > Psychographic > Mobile Apps > WhatsApp (Financial)
Name:
Sewing > Notions
Category:
Sewing
Arts, Crafts & Sewing
Range/Size:
80M - 100M
Description:
People who have purchased Notions and are likely to be in-market for Sewing . This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Arts, Crafts & Sewing > Sewing > Notions
