Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Food & Beverage > Regularly eat poultry
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
260M - 280M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Food & Beverage
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Food & Beverage > Regularly eat poultry
Name:
Consumer Technology > Early Technology Adopter
Category:
Consumer Technology
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Consumer Technology purchasers for Early Technology Adopter
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Consumer Technology > Early Technology Adopter
Name:
Have you purchased breakfast at a fast food restaurant in the last year? > No
Category:
QSR (Fast Food) Restaurants
Dining
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in dining-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Dining > QSR (Fast Food) Restaurants > Psychographics/Survey > Have you purchased breakfast at a fast food restaurant in the last year? > No
Name:
Entertainment > Film, Theatre & Fashion
Category:
Film, Theatre & Fashion
Entertainment
Range/Size:
240M - 260M
Description:
This audience consists of Film, Theatre & Fashion purchasers
Taxonomy:
Attain > Entertainment > Film, Theatre & Fashion
Name:
Chili Peppers > La Preferida (La Preferida Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Deterministic Purchasers purchasers for Vegetables
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Vegetables > Chili Peppers > La Preferida (La Preferida Inc)
Name:
Marinade > Mccormick Grill Mates (Mccormick & Company, Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Sauce/ Gravy/ Marinade
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Sauce/ Gravy/ Marinade > Marinade > Mccormick Grill Mates (Mccormick & Company, Inc.)
Name:
Tobacco And Vape > Smokers Choice
Category:
Tobacco And Vape
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Smokers Choice and are likely to be in-market for Tobacco And Vape. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Tobacco And Vape > Smokers Choice
Name:
Baby Food & Nutrition > Baby Food
Category:
Baby
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Baby Food and are likely to be in-market for Baby Food & Nutrition. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baby > Baby Food & Nutrition > Baby Food
Name:
Advance Auto Parts > Budget Spenders
Category:
Purchase Habits
Transaction Data
Range/Size:
260M - 280M
Description:
This audience consists of Purchase Habits purchasers for Auto Parts & Repair
Taxonomy:
Attain > Transaction Data > Purchase Habits > Auto Parts & Repair > Advance Auto Parts > Budget Spenders
Name:
Brand > Revlon
Category:
Beauty
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Revlon and are likely to be in-market for Cosmetics. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beauty > Product > Cosmetics > Brand > Revlon
Name:
Congressional District > New Jersey-02
Category:
State Political Districts
Politics
Range/Size:
180M - 200M
Description:
This audience consists of State Political Districts purchasers for New Jersey
Taxonomy:
Attain > Politics > State Political Districts > New Jersey > Congressional District > New Jersey-02
Name:
Vicks > High Propensity
Category:
Products
Health & Medicine
Range/Size:
100M - 120M
Description:
People who have bought Vicks 2-5+ times and have a high propensity to be in-market for Cough, Cold & Flu. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Health & Medicine > Products > Medicine > Cough, Cold & Flu > Vicks > High Propensity
Name:
Sport Drinks > Electrolit (Laboratorios Pisa S.A. De C.V.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Beverages
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beverages > Sport Drinks > Electrolit (Laboratorios Pisa S.A. De C.V.)
Name:
Vehicle Fuel Type > Gas
Category:
Vehicle Fuel Type
Automotive
Range/Size:
140M - 160M
Description:
This audience consists of Vehicle Fuel Type purchasers for Gas
Taxonomy:
Attain > Automotive > Vehicle Fuel Type > Gas
Name:
TV > Attention to TV needs distraction (Financial)
Category:
Media Usage Propensities
Psychographic
Range/Size:
140M - 160M
Description:
This audience consists of Media Usage Propensities purchasers for TV
Taxonomy:
Attain > Psychographic > Media Usage Propensities > TV > Attention to TV needs distraction (Financial)
Name:
Luxury/Prestige Beauty > Nyx
Category:
Luxury/Prestige Beauty
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Luxury/Prestige Beauty purchasers for Nyx
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Luxury/Prestige Beauty > Nyx
Name:
Product Purchasers > Paper-Disposable Tableware
Category:
Product Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Product Purchasers purchasers for Paper-Disposable Tableware
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Product Purchasers > Paper-Disposable Tableware
Name:
Which of the following pets do you own? > Large farm animal (horse, goat, sheep, cow, etc.)
Category:
Psychographics/Survey
Pets
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in pet-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Pets > Psychographics/Survey > Which of the following pets do you own? > Large farm animal (horse, goat, sheep, cow, etc.)
Name:
Ownership-Vehicle Age > Purchased in last 0-6 months
Category:
Ownership-Vehicle Age
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Ownership-Vehicle Age purchasers for Purchased in last 0-6 months
Taxonomy:
Attain > Automotive > Ownership-Vehicle Age > Purchased in last 0-6 months
Name:
Sporting Goods > Golf Equipment
Category:
Sporting Goods
Retail
Range/Size:
140M - 160M
Description:
People who have made purchases in Golf Equipment are likely to be in-market for Sporting Goods. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Retail > Sporting Goods > Golf Equipment
Name:
Home and Property Insurance > Lemonade Insurance
Category:
Home and Property Insurance
Insurance
Range/Size:
80M - 100M
Description:
People who have made payments to Lemonade Insurance and are likely to be in-market for Home and Property Insurance. This activity is captured in actual transactions in our consumer-facing applications.
Taxonomy:
Attain > Insurance > Home and Property Insurance > Lemonade Insurance
Name:
Likely Yogurt Brand > Dannon Oikos
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Food purchasers for Likely Yogurt Brand
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Likely Yogurt Brand > Dannon Oikos
Name:
Services > Insurance
Category:
Past Purchases
Transaction Data
Range/Size:
40M - 60M
Description:
A segment comprised of people who have made transactions for insurance based on first-party deterministic purchase data.
Taxonomy:
Attain > Transaction Data > Past Purchases > Services > Insurance
Name:
Automotive > Hyundai
Category:
Automotive
Interest & Intent
Range/Size:
140M - 160M
Description:
This audience consists of Automotive purchasers for Hyundai
Taxonomy:
Attain > Interest & Intent > Automotive > Hyundai
Name:
household cleaner > spray disinfectant
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Optimized for TV purchasers for household cleaner
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > household cleaner > spray disinfectant
