Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Brand Purchasers > SUNCHIPS
Category:
Brand Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Brand Purchasers purchasers for SUNCHIPS
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Brand Purchasers > SUNCHIPS
Name:
Meal Planners > Likely
Category:
Food & Cooking
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Food & Cooking purchasers for Meal Planners
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food & Cooking > Meal Planners > Likely
Name:
Entertainment > Casinos & Gambling
Category:
Interest & Intent
Transaction Data
Range/Size:
40M - 60M
Description:
A segment comprised of people who are interested in casinos and gambling based on first-party, deterministic purchase data.
Taxonomy:
Attain > Transaction Data > Interest & Intent > Entertainment > Casinos & Gambling
Name:
Ownership-Make and Models > Ford Expedition
Category:
Ownership-Make and Models
Automotive
Range/Size:
240M - 260M
Description:
This audience consists of Ownership-Make and Models purchasers for Ford Expedition
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Ford Expedition
Name:
In Market-Make and Models > Nissan
Category:
In Market-Make and Models
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of In Market-Make and Models purchasers for Nissan
Taxonomy:
Attain > Automotive > In Market-Make and Models > Nissan
Name:
Entertainment > Likely Discretionary Spending on Entertainment (B)
Category:
Likely Discretionary Spending on Entertainment (B)
Entertainment
Range/Size:
240M - 260M
Description:
This audience consists of Likely Discretionary Spending on Entertainment (B) purchasers
Taxonomy:
Attain > Entertainment > Likely Discretionary Spending on Entertainment (B)
Name:
Food & Beverage > Cheese
Category:
Food & Beverage
Interest & Intent
Range/Size:
240M - 260M
Description:
This audience consists of Food & Beverage purchasers for Cheese
Taxonomy:
Attain > Interest & Intent > Food & Beverage > Cheese
Name:
refrigerated spreads > refrigerated flavored spreads
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Optimized for TV purchasers for refrigerated spreads
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > refrigerated spreads > refrigerated flavored spreads
Name:
Home Equity Financial Personality > Secure, Savvy Credit User, High Home Equity Balance
Category:
Home Equity Financial Personality
Personal Finance
Range/Size:
140M - 160M
Description:
This audience consists of Home Equity Financial Personality purchasers for Secure, Savvy Credit User, High Home Equity Balance
Taxonomy:
Attain > Personal Finance > Home Equity Financial Personality > Secure, Savvy Credit User, High Home Equity Balance
Name:
Cookies > Nabisco Oreo
Category:
Cookies
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Cookies purchasers for Cookies
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Cookies > Cookies > Nabisco Oreo
Name:
Mercedes-Benz > SLK55
Category:
Likely In-Market Propensities
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Likely In-Market Propensities purchasers for Mercedes-Benz
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Mercedes-Benz > SLK55
Name:
Fresh Food Purchasers > Highly Likely
Category:
Food & Cooking
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Food & Cooking purchasers for Fresh Food Purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food & Cooking > Fresh Food Purchasers > Highly Likely
Name:
Social Media > Subscription Boxes - Apparel
Category:
Social Media
Psychographic
Range/Size:
180M - 200M
Description:
This audience consists of Social Media purchasers for Subscription Boxes - Apparel
Taxonomy:
Attain > Psychographic > Social Media > Subscription Boxes - Apparel
Name:
Baby Feeding/Care & Safety/Travel Accessories > Baby Care & Safety Accessories
Category:
Baby Feeding/Care & Safety/Travel Accessories
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Baby Feeding/Care & Safety/Travel Accessories purchasers for Baby Care & Safety Accessories
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baby Feeding/Care & Safety/Travel Accessories > Baby Care & Safety Accessories
Name:
Likely Footwear Brand > Vans
Category:
Footwear
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Footwear purchasers for Likely Footwear Brand
Taxonomy:
Attain > Retail > Footwear > Likely Footwear Brand > Vans
Name:
New Years Resolution > Financial Savings
Category:
Interest & Intent
Transaction Data
Range/Size:
0M - 20M
Description:
A segment comprised of people who started savings accounts in early 2022 and are likely to take action again..
Taxonomy:
Attain > Transaction Data > Interest & Intent > New Years Resolution > Financial Savings
Name:
Dry Gravy Mixes > McCormick
Category:
Gravy
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Gravy purchasers for Dry Gravy Mixes
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Gravy > Dry Gravy Mixes > McCormick
Name:
Restaurants > McAlister's Deli
Category:
Brands
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Brands purchasers for Restaurants
Taxonomy:
Attain > Retail > Brands > Restaurants > McAlister's Deli
Name:
Smart Home > Use other smart home device (Financial)
Category:
Brand Propensities
Transaction Data
Range/Size:
260M - 280M
Description:
This audience consists of Brand Propensities purchasers for Smart Home
Taxonomy:
Attain > Transaction Data > Brand Propensities > Smart Home > Use other smart home device (Financial)
Name:
Hardware > Keys & Key Safes
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Keys & Key Safes and are likely to be in-market for Hardware. This audience is interested in securing access to homes or belongings, suggesting they may be concerned about security, own multiple properties, or want a safe place to store spare keys.
Taxonomy:
Attain > Retail > Home Improvement > Product > Hardware > Keys & Key Safes
Name:
Lighting & Ceiling Fans > Novelty Lighting
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Novelty Lighting and are likely in-market for Lighting & Ceiling Fans products. This audience is interested in unique or decorative lighting fixtures that add a personal touch to a space, suggesting they may be prioritizing aesthetics or looking for conversation-starting lighting features.
Taxonomy:
Attain > Retail > Home Improvement > Product > Lighting & Ceiling Fans > Novelty Lighting
Name:
In Market-Fuel Type > Electric Luxury
Category:
In Market-Fuel Type
Automotive
Range/Size:
140M - 160M
Description:
This audience consists of In Market-Fuel Type purchasers for Electric Luxury
Taxonomy:
Attain > Automotive > In Market-Fuel Type > Electric Luxury
Name:
Dairy > Butter & Margarine
Category:
Dairy
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Butter & Margarine and are likely to be in-market for Dairy. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dairy > Butter & Margarine
Name:
Dedicated Televised > NBA Basketball Game Watcher
Category:
Dedicated Televised
Psychographic
Range/Size:
260M - 280M
Description:
This audience consists of Dedicated Televised purchasers for NBA Basketball Game Watcher
Taxonomy:
Attain > Psychographic > Dedicated Televised > NBA Basketball Game Watcher
Name:
International Travel > Visit other Caribbean Islands for any reason
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for International Travel
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > International Travel > Visit other Caribbean Islands for any reason
