Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
In the next 6 months, which major purchase(s) are you likely to make? > Appliances
Category:
Psychographics/Survey
Life Events
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers participating in or planning for major life events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Life Events > Psychographics/Survey > In the next 6 months, which major purchase(s) are you likely to make? > Appliances
Name:
Toys > MEGA Construx Wonder Builders
Category:
Toys
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Toys purchasers for MEGA Construx Wonder Builders
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Toys > MEGA Construx Wonder Builders
Name:
Chocolate Candy Box/Bag/Bar < 3.5Oz > M&M
Category:
Chocolate Candy
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Chocolate Candy purchasers for Chocolate Candy Box/Bag/Bar < 3.5Oz
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Chocolate Candy > Chocolate Candy Box/Bag/Bar < 3.5Oz > M&M
Name:
Which sports, sports leagues, and sports events do you watch or follow? > NFL
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Psychographics/Survey > Which sports, sports leagues, and sports events do you watch or follow? > NFL
Name:
Toothbrush > Oral-B (Oral-B Laboratories, Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Oral Hygiene
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Oral Hygiene > Toothbrush > Oral-B (Oral-B Laboratories, Inc.)
Name:
Year of Birth > 1938
Category:
Age
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Age purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Age > Year of Birth > 1938
Name:
What's most important to you when holiday shopping? > Price
Category:
Holiday
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in holiday shopping-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holiday > Shopping > Retail > Psychographics/Survey > What's most important to you when holiday shopping? > Price
Name:
Shower Gel & Body Wash > Dial
Category:
Beauty
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Dial and are likely to be in-market for Bath & Body. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beauty > Product > Bath & Body > Shower Gel & Body Wash > Dial
Name:
Sauce And Seasoning Mix > Remaining
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Sauce And Seasoning Mix
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Sauce And Seasoning Mix > Remaining
Name:
Product Purchasers > Desserts/Fruits/Toppings-Frozen
Category:
Product Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Product Purchasers purchasers for Desserts/Fruits/Toppings-Frozen
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Product Purchasers > Desserts/Fruits/Toppings-Frozen
Name:
Cookies > Pepperidge Farm Goldfish (Pepperidge Farm, Incorporated)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Cookies And Crackers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Cookies And Crackers > Cookies > Pepperidge Farm Goldfish (Pepperidge Farm, Incorporated)
Name:
Brand Propensity > Blue Bottle Coffee
Category:
Likely Subscription
Retail
Range/Size:
280M - 300M
Description:
This audience consists of Likely Subscription purchasers for Brand Propensity
Taxonomy:
Attain > Retail > Likely Subscription > Brand Propensity > Blue Bottle Coffee
Name:
Likely Discretionary Spending on Charitable Donations (B) > Less than $1000
Category:
Likely Discretionary Spending on Charitable Donations (B)
Personal Finance
Range/Size:
120M - 140M
Description:
This audience consists of Likely Discretionary Spending on Charitable Donations (B) purchasers for Less than $1000
Taxonomy:
Attain > Personal Finance > Likely Discretionary Spending on Charitable Donations (B) > Less than $1000
Name:
Volkswagen > Touareg
Category:
Likely In-Market Propensities
Automotive
Range/Size:
280M - 300M
Description:
This audience consists of Likely In-Market Propensities purchasers for Volkswagen
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Volkswagen > Touareg
Name:
Ages > 80-84
Category:
Ages
Demographic
Range/Size:
260M - 280M
Description:
This audience consists of Ages purchasers for 80-84
Taxonomy:
Attain > Demographic > Ages > 80-84
Name:
Demographic > Wealthy Parent
Category:
Wealthy Parent
Demographic
Range/Size:
140M - 160M
Description:
This audience consists of Wealthy Parent purchasers
Taxonomy:
Attain > Demographic > Wealthy Parent
Name:
Pita Bread > Joseph's (Middle East Bakery Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Deterministic Purchasers purchasers for Bread
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Bread > Pita Bread > Joseph's (Middle East Bakery Inc)
Name:
Beauty & Cosmetics > amika:
Category:
Beauty & Cosmetics
Interest & Intent
Range/Size:
280M - 300M
Description:
This audience consists of Beauty & Cosmetics purchasers for amika:
Taxonomy:
Attain > Interest & Intent > Beauty & Cosmetics > amika:
Name:
Hardware > Cabinet & Furniture Hardware
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Cabinet & Furniture Hardware and are likely to be in-market for Hardware. This audience is interested in functional and decorative components for cabinets and furniture, suggesting they may be renovating furniture, building custom pieces, or repairing existing cabinets or drawers.
Taxonomy:
Attain > Retail > Home Improvement > Product > Hardware > Cabinet & Furniture Hardware
Name:
Sports > Baseball (FLA / Fair Lending Friendly)
Category:
Sports
Interest & Intent
Range/Size:
140M - 160M
Description:
This audience consists of Sports purchasers for Baseball (FLA / Fair Lending Friendly)
Taxonomy:
Attain > Interest & Intent > Sports > Baseball (FLA / Fair Lending Friendly)
Name:
Stock Market > Regularly use apps or the internet to buy and sell (Financial)
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
280M - 300M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Stock Market
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Stock Market > Regularly use apps or the internet to buy and sell (Financial)
Name:
Omni Hotels > Recent
Category:
Hotel
Travel
Range/Size:
140M - 160M
Description:
This audience consists of Hotel purchasers for Omni Hotels
Taxonomy:
Attain > Travel > Hotel > Omni Hotels > Recent
Name:
Term Life Insurance Purchase Intenders > Highly Likely
Category:
Term Life Insurance Purchase Intenders
Insurance
Range/Size:
120M - 140M
Description:
This audience consists of Term Life Insurance Purchase Intenders purchasers for Highly Likely
Taxonomy:
Attain > Insurance > Term Life Insurance Purchase Intenders > Highly Likely
Name:
Housewares Retailer Type > Catalog
Category:
Housewares Retailer Type
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Housewares Retailer Type purchasers for Catalog
Taxonomy:
Attain > Retail > Housewares Retailer Type > Catalog
Name:
Home Improvement > Mattress Firm
Category:
Home Improvement
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Mattress Firm and are likely to be in-market for Home Improvement. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Home Improvement > Mattress Firm
