Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Piggly Wiggly > Budget Spenders
Category:
Purchase Habits
Transaction Data
Range/Size:
180M - 200M
Description:
This audience consists of Purchase Habits purchasers for Grocery Stores
Taxonomy:
Attain > Transaction Data > Purchase Habits > Grocery Stores > Piggly Wiggly > Budget Spenders
Name:
Film, Theatre & Fashion > Sundance Film Festival
Category:
Film, Theatre & Fashion
Entertainment
Range/Size:
120M - 140M
Description:
This audience consists of Film, Theatre & Fashion purchasers for Sundance Film Festival
Taxonomy:
Attain > Entertainment > Film, Theatre & Fashion > Sundance Film Festival
Name:
Which social platform do you use the most? > TikTok
Category:
Psychographics/Survey
Entertainment
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in social media-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Entertainment > Psychographics/Survey > Which social platform do you use the most? > TikTok
Name:
Social & Communications > Social recognition is very important (Financial)
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
220M - 240M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Social & Communications
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Social & Communications > Social recognition is very important (Financial)
Name:
Greek/Middle Eastern Dining Enthusiasts > Likely
Category:
Food & Drink
Dining
Range/Size:
220M - 240M
Description:
This audience consists of Food & Drink purchasers for Greek/Middle Eastern Dining Enthusiasts
Taxonomy:
Attain > Dining > Food & Drink > Greek/Middle Eastern Dining Enthusiasts > Likely
Name:
Apparel & Accessories > Lord & Taylor
Category:
Apparel & Accessories
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Apparel & Accessories purchasers for Lord & Taylor
Taxonomy:
Attain > Interest & Intent > Apparel & Accessories > Lord & Taylor
Name:
Fresh Bread > Arnold Brownberry Oroweat
Category:
Fresh Bread & Rolls
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Fresh Bread & Rolls purchasers for Fresh Bread
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Fresh Bread & Rolls > Fresh Bread > Arnold Brownberry Oroweat
Name:
TV Cord Cutters > On Demand Movie Streamers
Category:
Video Streaming
Transaction Data
Range/Size:
260M - 280M
Description:
This audience consists of Video Streaming purchasers for TV Cord Cutters
Taxonomy:
Attain > Transaction Data > Video Streaming > TV Cord Cutters > On Demand Movie Streamers
Name:
Packaged Lunchmeat > Applegate Naturals (Applegate Farms)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Deterministic Purchasers purchasers for Lunchmeat
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Lunchmeat > Packaged Lunchmeat > Applegate Naturals (Applegate Farms)
Name:
Subscription Beauty Boxes and Personal Care Services > Scentbird
Category:
Hair & Beauty
Personal Care
Range/Size:
100M - 120M
Description:
People who have made purchases at Scentbird and are likely to be in-market for Subscription Beauty Boxes and Personal Care Services. This activity is observed in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Personal Care > Hair & Beauty > Subscription Beauty Boxes and Personal Care Services > Scentbird
Name:
Congressional District > Tennessee-01
Category:
State Political Districts
Politics
Range/Size:
200M - 220M
Description:
This audience consists of State Political Districts purchasers for Tennessee
Taxonomy:
Attain > Politics > State Political Districts > Tennessee > Congressional District > Tennessee-01
Name:
When do you plan to start shopping for back to school or college? > Late July
Category:
Events
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in back to school shoppers-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Events > Back to School Shoppers > Psychographics/Survey > When do you plan to start shopping for back to school or college? > Late July
Name:
Year of Birth > 1997
Category:
Age
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Age purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Age > Year of Birth > 1997
Name:
Expedia > In-Market
Category:
3rd Party Booking Apps
Travel
Range/Size:
200M - 220M
Description:
This segment of Attain deterministic transaction data contains people who have used Expedia. This self-declared behavior is seen in actual transactions captured in our consumer facing application, Klover.
Taxonomy:
Attain > Travel > 3rd Party Booking Apps > Expedia > In-Market
Name:
Gas & Convenience Stores > Rapid Roberts
Category:
Gas & Convenience Stores
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Rapid Roberts and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Rapid Roberts
Name:
Rental Cars > Turo
Category:
Rental Cars
Travel
Range/Size:
100M - 120M
Description:
People who have made purchases with Turo and are likely to be in-market for Rental Cars. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Travel > Rental Cars > Turo
Name:
Exercise & Fitness Equipment > Resistance Training
Category:
Sporting Goods
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Resistance Training are likely to be in-market for Exercise & Fitness Equipment. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Retail > Sporting Goods > Exercise & Fitness Equipment > Resistance Training
Name:
5th Person > 1980
Category:
Household Member
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 5th Person > 1980
Name:
What is your first language? > Tagalog
Category:
What is your first language?
Demographic
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in demographic-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Demographic > What is your first language? > Tagalog
Name:
Purchase Behavior > Security System Owners
Category:
Purchase Behavior
Interest & Intent
Range/Size:
240M - 260M
Description:
This audience consists of Purchase Behavior purchasers for Security System Owners
Taxonomy:
Attain > Interest & Intent > Purchase Behavior > Security System Owners
Name:
Likely Brand > Nationwide (Financial)
Category:
Auto Insurance
Automotive
Range/Size:
260M - 280M
Description:
This audience consists of Auto Insurance purchasers for Likely Brand
Taxonomy:
Attain > Automotive > Auto Insurance > Likely Brand > Nationwide (Financial)
Name:
Deodorant > Deodorant
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Deodorant
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Deodorant > Deodorant
Name:
Cold Cereal > Reese's Puffs
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Reese's Puffs and are likely to be in-market for Cold Cereal. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Breakfast > Cold Cereal > Reese's Puffs
Name:
Democrat > Married
Category:
Political Affiliation
Politics
Range/Size:
80M - 100M
Description:
People who are likely to be Democrat and married. This deterministic behavior is seen in actual self-reported behavior captured in our consumer facing application, Klover.
Taxonomy:
Attain > Politics > Political Affiliation > Democrat > Married
Name:
Sport Drinks > Electrolit (Laboratorios Pisa S.A. De C.V.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Beverages
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beverages > Sport Drinks > Electrolit (Laboratorios Pisa S.A. De C.V.)
