Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Retail Purchases - Categories > Std Specialty - Home Improvement
Category:
Retail
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Retail purchasers for Retail Purchases - Categories
Taxonomy:
Attain > Retail > Retail > Retail Purchases - Categories > Std Specialty - Home Improvement
Name:
Single Serve > Lean Cuisine (Nestle Frozen Food Company)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Pizza
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Pizza > Single Serve > Lean Cuisine (Nestle Frozen Food Company)
Name:
Likely Country of Origin > Used Korean Vehicle Purchase
Category:
Likely Country of Origin
Automotive
Range/Size:
300M - 320M
Description:
This audience consists of Likely Country of Origin purchasers for Used Korean Vehicle Purchase
Taxonomy:
Attain > Automotive > Likely Country of Origin > Used Korean Vehicle Purchase
Name:
When is the last time you purchased a computer or laptop? > 3-4 years ago
Category:
Psychographics/Survey
Electronics
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in electronics-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Electronics > Psychographics/Survey > When is the last time you purchased a computer or laptop? > 3-4 years ago
Name:
Mortgage Liability (Excludes Protected Class Data) > $400,000 to $499,000
Category:
Mortgage Liability (Excludes Protected Class Data)
Personal Finance
Range/Size:
260M - 280M
Description:
This audience consists of Mortgage Liability (Excludes Protected Class Data) purchasers for $400,000 to $499,000
Taxonomy:
Attain > Personal Finance > Mortgage Liability (Excludes Protected Class Data) > $400,000 to $499,000
Name:
General Entertainment and Movies > Peacock Tv
Category:
TV Streaming Services
Entertainment
Range/Size:
100M - 120M
Description:
People who have made purchases at Peacock Tv and are likely to be in-market for the Category. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Entertainment > TV Streaming Services > General Entertainment and Movies > Peacock Tv
Name:
Electronics > Big ticket - research on computer (Financial)
Category:
Interest & Intent
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Interest & Intent purchasers for Attitude and Behavior Propensities
Taxonomy:
Attain > Retail > Interest & Intent > Attitude and Behavior Propensities > Electronics > Big ticket - research on computer (Financial)
Name:
Baking & Cooking > Breadcrumbs
Category:
Baking & Cooking
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Breadcrumbs and are likely to be in-market for Baking & Cooking. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baking & Cooking > Breadcrumbs
Name:
Gas & Convenience Stores > Fuel Stop
Category:
Gas & Convenience Stores
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Fuel Stop and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Fuel Stop
Name:
Accessories > Travel Toiletry Case
Category:
Accessories
Retail
Range/Size:
240M - 260M
Description:
This audience consists of Accessories purchasers for Travel Toiletry Case
Taxonomy:
Attain > Retail > Accessories > Travel Toiletry Case
Name:
Likely Attitude and Behavior > Underbanked - 05
Category:
Interest & Intent
Personal Finance
Range/Size:
180M - 200M
Description:
This audience consists of Interest & Intent purchasers for Likely Attitude and Behavior
Taxonomy:
Attain > Personal Finance > Interest & Intent > Likely Attitude and Behavior > Underbanked - 05
Name:
Household Income > $200,000 to $249,999
Category:
Household Income
Demographic
Range/Size:
100M - 120M
Description:
This Attain segment includes data on consumers interested in demographic-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Demographic > Household Income > $200,000 to $249,999
Name:
Lotame > Persons 18-34
Category:
Precision Demographics
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Precision Demographics purchasers for Mobile IDs
Taxonomy:
Attain > Demographic > Precision Demographics > Mobile IDs > Lotame > Persons 18-34
Name:
Klondike > Medium Propensity
Category:
Frozen
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Klondike 1+ times and have a medium propensity to be in-market for Frozen Appetizers & Snacks. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Frozen > Product > Frozen Appetizers & Snacks > Klondike > Medium Propensity
Name:
Travel > Spring Break
Category:
Spring Break
Travel
Range/Size:
220M - 240M
Description:
This audience consists of Spring Break purchasers
Taxonomy:
Attain > Travel > Spring Break
Name:
Product > Salsa, Dips & Spreads
Category:
Snacks
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Snacks > Product > Salsa, Dips & Spreads
Name:
Rice Krispies Treats > Current RKT Brand Buyers
Category:
Kellanova
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Kellanova purchasers for Verified
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Kellanova > Verified > Rice Krispies Treats > Current RKT Brand Buyers
Name:
Year > 2010-2011
Category:
Home Date
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Home Date purchasers for Year
Taxonomy:
Attain > Demographic > Home Date > Year > 2010-2011
Name:
Dish Detergent > Dishwasher Detergent/Additive
Category:
Dish Detergent
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Dish Detergent purchasers for Dishwasher Detergent/Additive
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dish Detergent > Dishwasher Detergent/Additive
Name:
Vehicle Lifestyle Ownership > Motorcycle Type Scooter
Category:
Vehicle Lifestyle Ownership
Automotive
Range/Size:
220M - 240M
Description:
This audience consists of Vehicle Lifestyle Ownership purchasers for Motorcycle Type Scooter
Taxonomy:
Attain > Automotive > Vehicle Lifestyle Ownership > Motorcycle Type Scooter
Name:
Total Current Cash Savings > $50,000 - $74,999
Category:
Total Current Cash Savings
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Total Current Cash Savings purchasers for $50,000 - $74,999
Taxonomy:
Attain > Personal Finance > Total Current Cash Savings > $50,000 - $74,999
Name:
Past Purchases > Cell Phones PDAs & Smartphones
Category:
Past Purchases
Transaction Data
Range/Size:
200M - 220M
Description:
This audience consists of Past Purchases purchasers for Cell Phones PDAs & Smartphones
Taxonomy:
Attain > Transaction Data > Past Purchases > Cell Phones PDAs & Smartphones
Name:
General Entertainment and Movies > Frndly Tv
Category:
TV Streaming Services
Entertainment
Range/Size:
120M - 140M
Description:
People who have made purchases at Frndly Tv and are likely to be in-market for the Category. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Entertainment > TV Streaming Services > General Entertainment and Movies > Frndly Tv
Name:
Confection > Mamba Tropics (Storck Usa L P)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Candy, Gum, Mints
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Candy, Gum, Mints > Confection > Mamba Tropics (Storck Usa L P)
Name:
Flavored Barbeque Sauce > Kraft
Category:
Barbeque Sauce
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Barbeque Sauce purchasers for Flavored Barbeque Sauce
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Barbeque Sauce > Flavored Barbeque Sauce > Kraft
