Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Grocery Stores > Winn Dixie
Category:
Location + Purchase
Transaction Data
Range/Size:
120M - 140M
Description:
This audience consists of Location + Purchase purchasers for Grocery Stores
Taxonomy:
Attain > Transaction Data > Location + Purchase > Grocery Stores > Winn Dixie
Name:
Pavement De-Icing > Ice Thawing/Ice Melt/Sidewalk Salt
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Optimized for TV purchasers for Pavement De-Icing
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Pavement De-Icing > Ice Thawing/Ice Melt/Sidewalk Salt
Name:
Fritos > Medium Propensity
Category:
Snacks
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Fritos 1+ times and have a medium propensity to be in-market for Chips. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Snacks > Product > Chips > Fritos > Medium Propensity
Name:
Skin Care and Treatment Brands > Olay
Category:
Hair & Beauty
Personal Care
Range/Size:
100M - 120M
Description:
People who have bought Olay and are likely to be in-market for Skin Care and Treatment Brands. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Personal Care > Hair & Beauty > Skin Care and Treatment Brands > Olay
Name:
Beauty & Cosmetics > Yves Rocher
Category:
Beauty & Cosmetics
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Beauty & Cosmetics purchasers for Yves Rocher
Taxonomy:
Attain > Interest & Intent > Beauty & Cosmetics > Yves Rocher
Name:
Cruise Lines > Royal Caribbean (Financial)
Category:
Cruise Lines
Travel
Range/Size:
120M - 140M
Description:
This audience consists of Cruise Lines purchasers for Royal Caribbean (Financial)
Taxonomy:
Attain > Travel > Cruise Lines > Royal Caribbean (Financial)
Name:
Soup > Condensed Wet Soup
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Optimized for TV purchasers for Soup
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Soup > Condensed Wet Soup
Name:
Product > Kids' Arts & Crafts
Category:
Toys
Retail
Range/Size:
120M - 140M
Description:
Taxonomy:
Attain > Retail > Toys > Product > Kids' Arts & Crafts
Name:
Full Service > Buy/Sell Bonds (Financial) - Above Average
Category:
Likely Brokerage Type
Personal Finance
Range/Size:
120M - 140M
Description:
This audience consists of Likely Brokerage Type purchasers for Full Service
Taxonomy:
Attain > Personal Finance > Likely Brokerage Type > Full Service > Buy/Sell Bonds (Financial) - Above Average
Name:
Personal Finance > In Market Retail Revolving Trade
Category:
In Market Retail Revolving Trade
Personal Finance
Range/Size:
120M - 140M
Description:
This audience consists of In Market Retail Revolving Trade purchasers
Taxonomy:
Attain > Personal Finance > In Market Retail Revolving Trade
Name:
In Market-Make and Models > Kia Sedona
Category:
In Market-Make and Models
Automotive
Range/Size:
280M - 300M
Description:
This audience consists of In Market-Make and Models purchasers for Kia Sedona
Taxonomy:
Attain > Automotive > In Market-Make and Models > Kia Sedona
Name:
Services > Storage
Category:
Past Purchases
Transaction Data
Range/Size:
40M - 60M
Description:
A segment comprised of people who have made transactions for storage services based on first-party deterministic purchase data.
Taxonomy:
Attain > Transaction Data > Past Purchases > Services > Storage
Name:
Dipping & Finishing Sauces > Variety Sauces
Category:
Dipping & Finishing Sauces
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Dipping & Finishing Sauces purchasers for Variety Sauces
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dipping & Finishing Sauces > Variety Sauces
Name:
Catalog Browser > Mail Or Phone Buyer
Category:
Likely Behavior
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Likely Behavior purchasers for Catalog Browser
Taxonomy:
Attain > Retail > Likely Behavior > Catalog Browser > Mail Or Phone Buyer
Name:
Canned & Jarred Food > Canned & Jarred Vegetables
Category:
Canned & Jarred Food
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Canned & Jarred Vegetables and are likely to be in-market for Canned & Jarred Food. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Canned & Jarred Food > Canned & Jarred Vegetables
Name:
Long Term Care Insurance > Likely
Category:
Long Term Care Insurance
Insurance
Range/Size:
220M - 240M
Description:
This audience consists of Long Term Care Insurance purchasers for Likely
Taxonomy:
Attain > Insurance > Long Term Care Insurance > Likely
Name:
If you plan to watch the Super Bowl, where will you watch? > At home
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Interest > Football > Psychographics/Survey > If you plan to watch the Super Bowl, where will you watch? > At home
Name:
Current State > Mississippi
Category:
Current State
Demographic
Range/Size:
60M - 80M
Description:
This Attain segment includes data on consumers interested in demographic-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Demographic > Current State > Mississippi
Name:
In Market-Make and Models > Porsche 911
Category:
In Market-Make and Models
Automotive
Range/Size:
280M - 300M
Description:
This audience consists of In Market-Make and Models purchasers for Porsche 911
Taxonomy:
Attain > Automotive > In Market-Make and Models > Porsche 911
Name:
Likely Mail/Phone > Collectors Items Such As Coins, Stamps, Etc. (Financial)
Category:
Shopping Channel
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Shopping Channel purchasers for Likely Mail/Phone
Taxonomy:
Attain > Retail > Shopping Channel > Likely Mail/Phone > Collectors Items Such As Coins, Stamps, Etc. (Financial)
Name:
Optimized for TV > Adult Incontinence
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Optimized for TV purchasers for Adult Incontinence
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Adult Incontinence
Name:
Seasonal > College accessories
Category:
Seasonal
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Seasonal purchasers for College accessories
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Seasonal > College accessories
Name:
Boys Clothing > Boys Socks & Hosiery
Category:
Clothing
Retail
Range/Size:
100M - 120M
Description:
People who have made purchased Boys Socks & Hosiery and are likely to be in-market for Boys Clothing. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Clothing > Boys Clothing > Boys Socks & Hosiery
Name:
Fz/Rfg > Fz/Rfg Turkey
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Optimized for TV purchasers for Poultry
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Poultry > Fz/Rfg > Fz/Rfg Turkey
Name:
Investing > Cryptocurrency
Category:
Interest & Intent
Transaction Data
Range/Size:
40M - 60M
Description:
A segment comprised of people who are interested in cryptocurrency based on first-party, deterministic purchase data.
Taxonomy:
Attain > Transaction Data > Interest & Intent > Investing > Cryptocurrency

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