Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
All Other Crackers > Kelloggs Town House
Category:
Crackers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Crackers purchasers for All Other Crackers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Crackers > All Other Crackers > Kelloggs Town House
Name:
Not At All Likely to Purchase > First Home/Residence In The Next Year (Financial)
Category:
Likely In Market Timing
Personal Finance
Range/Size:
300M - 320M
Description:
This audience consists of Likely In Market Timing purchasers for Not At All Likely to Purchase
Taxonomy:
Attain > Personal Finance > Likely In Market Timing > Not At All Likely to Purchase > First Home/Residence In The Next Year (Financial)
Name:
Beer > Guinness (Diageo Guinness Usa)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Beer/Fmb/Cider/Seltzer
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beer/Fmb/Cider/Seltzer > Beer > Guinness (Diageo Guinness Usa)
Name:
Christmas Holiday Activity > Attend A Movie
Category:
Seasonal
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Seasonal purchasers for Christmas Holiday Activity
Taxonomy:
Attain > Retail > Seasonal > Christmas Holiday Activity > Attend A Movie
Name:
Likely Mutual Funds Brand > Putnam Funds (Financial)
Category:
Likely Mutual Funds Brand
Personal Finance
Range/Size:
120M - 140M
Description:
This audience consists of Likely Mutual Funds Brand purchasers for Putnam Funds (Financial)
Taxonomy:
Attain > Personal Finance > Likely Mutual Funds Brand > Putnam Funds (Financial)
Name:
Lexus > LX 570
Category:
Likely In-Market Propensities
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Likely In-Market Propensities purchasers for Lexus
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Lexus > LX 570
Name:
QSR (Fast Food) Restaurants > Jack In The Box
Category:
QSR (Fast Food) Restaurants
Dining
Range/Size:
80M - 100M
Description:
People who have made purchases at Jack In The Box and are likely to be in-market for fast food chains. This self-declared behavior is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Dining > QSR (Fast Food) Restaurants > Jack In The Box
Name:
Vehicle Class > Full Size Truck
Category:
Vehicle Class
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Vehicle Class purchasers for Full Size Truck
Taxonomy:
Attain > Automotive > Vehicle Class > Full Size Truck
Name:
Mt. Olive > High Propensity
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Mt. Olive 2-5+ times and have a high propensity to be in-market for Sauces & Condiments. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Sauces & Condiments > Brand > Mt. Olive > High Propensity
Name:
Mexican > Qdoba - Expanded
Category:
Enthusiast
Transaction Data
Range/Size:
180M - 200M
Description:
This audience consists of Enthusiast purchasers for Food and Beverage
Taxonomy:
Attain > Transaction Data > Enthusiast > Food and Beverage > Mexican > Qdoba - Expanded
Name:
Online Food Delivery Services > Uber Eats
Category:
Online Food Delivery Services
Dining
Range/Size:
80M - 100M
Description:
People who are actively using the food delivery app Uber Eats and are in-market for food delivery services. This deterministic behavior is seen in actual transactions captured in our consumer facing application, Klover.
Taxonomy:
Attain > Dining > Online Food Delivery Services > Uber Eats
Name:
Vehicle Make > Mitsubishi
Category:
Vehicle Make
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Vehicle Make purchasers for Mitsubishi
Taxonomy:
Attain > Automotive > Vehicle Make > Mitsubishi
Name:
Property Size > 21 - 40 acres
Category:
Home & Real Estate
Demographic
Range/Size:
180M - 200M
Description:
This audience consists of Home & Real Estate purchasers for Property Size
Taxonomy:
Attain > Demographic > Home & Real Estate > Property Size > 21 - 40 acres
Name:
4th Person > 1925
Category:
Household Member
Demographic
Range/Size:
140M - 160M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 4th Person > 1925
Name:
PoliticalPersonas > Republican Counties
Category:
PoliticalPersonas
Politics
Range/Size:
120M - 140M
Description:
This audience consists of PoliticalPersonas purchasers for Republican Counties
Taxonomy:
Attain > Politics > PoliticalPersonas > Republican Counties
Name:
Salty Snacks > Tortilla/Tostada Chips
Category:
Salty Snacks
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Salty Snacks purchasers for Tortilla/Tostada Chips
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Salty Snacks > Tortilla/Tostada Chips
Name:
Vehicle Model > Chevy Trailblazer
Category:
Vehicle Model
Automotive
Range/Size:
240M - 260M
Description:
This audience consists of Vehicle Model purchasers for Chevy Trailblazer
Taxonomy:
Attain > Automotive > Vehicle Model > Chevy Trailblazer
Name:
Past Purchases > Health & Beauty
Category:
Past Purchases
Transaction Data
Range/Size:
120M - 140M
Description:
This audience consists of Past Purchases purchasers for Health & Beauty
Taxonomy:
Attain > Transaction Data > Past Purchases > Health & Beauty
Name:
In Market-Make and Models > Chevrolet Bolt EV
Category:
In Market-Make and Models
Automotive
Range/Size:
220M - 240M
Description:
This audience consists of In Market-Make and Models purchasers for Chevrolet Bolt EV
Taxonomy:
Attain > Automotive > In Market-Make and Models > Chevrolet Bolt EV
Name:
Beauty & Cosmetics > Too Faced Cosmetics
Category:
Beauty & Cosmetics
Interest & Intent
Range/Size:
180M - 200M
Description:
This audience consists of Beauty & Cosmetics purchasers for Too Faced Cosmetics
Taxonomy:
Attain > Interest & Intent > Beauty & Cosmetics > Too Faced Cosmetics
Name:
What is your preferred language? > Chinese (Mandarin, Cantonese, Hokkien, etc.)
Category:
What is your preferred language?
Demographic
Range/Size:
60M - 80M
Description:
This Attain segment includes data on consumers interested in demographic-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Demographic > What is your preferred language? > Chinese (Mandarin, Cantonese, Hokkien, etc.)
Name:
Where do you shop for electronics the most? > Clubstores (i.e. Costco, Sam's Club)
Category:
Psychographics/Survey
Electronics
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in electronics-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Electronics > Psychographics/Survey > Where do you shop for electronics the most? > Clubstores (i.e. Costco, Sam's Club)
Name:
Online Grocery Delivery > Use social media to plan
Category:
Interest & Intent
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Interest & Intent purchasers for Attitude and Behavior Propensities
Taxonomy:
Attain > Retail > Interest & Intent > Attitude and Behavior Propensities > Online Grocery Delivery > Use social media to plan
Name:
4th Person > November
Category:
Household Member
Demographic
Range/Size:
100M - 120M
Description:
This audience consists of Household Member purchasers for Month Of Birth
Taxonomy:
Attain > Demographic > Household Member > Month Of Birth > 4th Person > November
Name:
Ownership-Make and Models > Ford Flex
Category:
Ownership-Make and Models
Automotive
Range/Size:
100M - 120M
Description:
This audience consists of Ownership-Make and Models purchasers for Ford Flex
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Ford Flex

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