Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Likely Assets > Net Worth - $5,000,000 - $9,999,999
Category:
Likely Assets
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Likely Assets purchasers for Net Worth - $5,000,000 - $9,999,999
Taxonomy:
Attain > Personal Finance > Likely Assets > Net Worth - $5,000,000 - $9,999,999
Name:
CPG (Consumer Packaged Goods) > Pasta, Rice & Grains
Category:
Pasta, Rice & Grains
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Pasta, Rice & Grains and are likely to be in-market for CPG (Consumer Packaged Goods) Category. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pasta, Rice & Grains
Name:
CPG (Consumer Packaged Goods) > Automobile Waxes/Polishes
Category:
Automobile Waxes/Polishes
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Automobile Waxes/Polishes purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Automobile Waxes/Polishes
Name:
Prepared Desserts & Snacks > Jell-O
Category:
Deli & Prepared Food
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Jell-O and are likely to be in-market for Prepared Desserts & Snacks. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deli & Prepared Food > Product > Prepared Desserts & Snacks > Jell-O
Name:
Dining > Drinkware
Category:
Household Essentials
Retail
Range/Size:
100M - 120M
Description:
People who have purchased drinkware are likely in-market for dining products. This is based on actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Dining > Drinkware
Name:
Vlasic > Medium Propensity
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Vlasic 1+ times and have a medium propensity to be in-market for Sauces & Condiments. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Sauces & Condiments > Brand > Vlasic > Medium Propensity
Name:
Tech/Telco > Time Warner Cable Buyer Propensity
Category:
Time Warner Cable Buyer Propensity
Tech/Telco
Range/Size:
120M - 140M
Description:
This audience consists of Time Warner Cable Buyer Propensity purchasers
Taxonomy:
Attain > Tech/Telco > Time Warner Cable Buyer Propensity
Name:
Discretionary Spend - Donations > $1,000-$1,999
Category:
Discretionary Spend - Donations
Personal Finance
Range/Size:
120M - 140M
Description:
This audience consists of Discretionary Spend - Donations purchasers for $1,000-$1,999
Taxonomy:
Attain > Personal Finance > Discretionary Spend - Donations > $1,000-$1,999
Name:
Arts and Crafts > Hobby Lobby
Category:
Arts and Crafts
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases at Hobby Lobby and are likely to be in-market for arts and crafts-related products and services. This self-declared behavior is seen in actual transactions captured in our consumer facing application, Klover.
Taxonomy:
Attain > Retail > Arts and Crafts > Hobby Lobby
Name:
Playground Equipment > Backyard Discovery
Category:
Toys
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Toys purchasers for Playground Equipment
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Toys > Playground Equipment > Backyard Discovery
Name:
Household Cleaners > All-Purpose Cleaners
Category:
Household Essentials
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in All-Purpose Cleaners and are likely to be in-market for cleaners. This activity is reported in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Household Cleaners > All-Purpose Cleaners
Name:
Democrat > Single
Category:
Political Affiliation
Politics
Range/Size:
100M - 120M
Description:
People who are likely to be Democrat and single. This deterministic behavior is seen in actual self-reported behavior captured in our consumer facing application, Klover.
Taxonomy:
Attain > Politics > Political Affiliation > Democrat > Single
Name:
Likely Cereal Energy Bars > Kelloggs FiberPlus
Category:
Breakfast Food
CPG (Consumer Packaged Goods)
Range/Size:
160M - 180M
Description:
This audience consists of Breakfast Food purchasers for Likely Cereal Energy Bars
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Breakfast Food > Likely Cereal Energy Bars > Kelloggs FiberPlus
Name:
Food > Bel Air
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Food purchasers for Bel Air
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Bel Air
Name:
Automotive > Mitsubishi
Category:
Automotive
Interest & Intent
Range/Size:
240M - 260M
Description:
This audience consists of Automotive purchasers for Mitsubishi
Taxonomy:
Attain > Interest & Intent > Automotive > Mitsubishi
Name:
Tomato Products > Tomato Paste
Category:
Tomato Products
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Tomato Products purchasers for Tomato Paste
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Tomato Products > Tomato Paste
Name:
Shelf Stable Jam/Jelly/Preserves > Welchs
Category:
Jellies/Jams/Honey
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
This audience consists of Jellies/Jams/Honey purchasers for Shelf Stable Jam/Jelly/Preserves
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Jellies/Jams/Honey > Shelf Stable Jam/Jelly/Preserves > Welchs
Name:
How much do you typically spend on Halloween candy? > N/A, I don't purchase Halloween candy
Category:
Holidays
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in halloween-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holidays > Halloween > Psychographics/Survey > How much do you typically spend on Halloween candy? > N/A, I don't purchase Halloween candy
Name:
Meal Delivery > Freshly
Category:
Meal Delivery
Interest & Intent
Range/Size:
100M - 120M
Description:
This audience consists of Meal Delivery purchasers for Freshly
Taxonomy:
Attain > Interest & Intent > Meal Delivery > Freshly
Name:
Likely Juice/Non-Carbonated Beverage > Gatorade Perform 02
Category:
Beverage
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Beverage purchasers for Likely Juice/Non-Carbonated Beverage
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage > Likely Juice/Non-Carbonated Beverage > Gatorade Perform 02
Name:
Gaming > Own another VR headset
Category:
Brand Propensities
Transaction Data
Range/Size:
240M - 260M
Description:
This audience consists of Brand Propensities purchasers for Gaming
Taxonomy:
Attain > Transaction Data > Brand Propensities > Gaming > Own another VR headset
Name:
Year of Birth > 1938
Category:
Age
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Age purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Age > Year of Birth > 1938
Name:
Ice Cream > Baskin-Robbins (Baskin-Robbins Ice Cream Co.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Desserts
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Desserts > Ice Cream > Baskin-Robbins (Baskin-Robbins Ice Cream Co.)
Name:
Frozen Novelty > Dole Dole Whip (Dole Food Company, Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Deterministic Purchasers purchasers for Desserts
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Desserts > Frozen Novelty > Dole Dole Whip (Dole Food Company, Inc)
Name:
Shower Gel & Body Wash > Dial
Category:
Beauty
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Dial and are likely to be in-market for Bath & Body. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beauty > Product > Bath & Body > Shower Gel & Body Wash > Dial

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