Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.








Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Rent & Utilities > Mobile Carrier
Category:
Past Payments
Transaction Data
Range/Size:
40M - 60M
Description:
A segment comprised of people who have made mobile carrier payments based on first-party, deterministic transaction data.
Taxonomy:
Attain > Transaction Data > Past Payments > Rent & Utilities > Mobile Carrier
Name:
In Market-Make and Models > Porsche 911
Category:
In Market-Make and Models
Automotive
Range/Size:
280M - 300M
Description:
This audience consists of In Market-Make and Models purchasers for Porsche 911
Taxonomy:
Attain > Automotive > In Market-Make and Models > Porsche 911
Name:
Apparel > Shopbop Buyer Propensity
Category:
Apparel
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Apparel purchasers for Shopbop Buyer Propensity
Taxonomy:
Attain > Retail > Apparel > Shopbop Buyer Propensity
Name:
Executive Title > IT/Technical
Category:
Executive Title
B2B
Range/Size:
120M - 140M
Description:
This audience consists of Executive Title purchasers for IT/Technical
Taxonomy:
Attain > B2B > Executive Title > IT/Technical
Name:
Online Retailers > Craigslist
Category:
Online Retailers
Retail
Range/Size:
120M - 140M
Description:
People who have made purchases on Craigslist and are likely to be in-market for Online Retailers. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Online Retailers > Craigslist
Name:
Optimized for TV > Pavement De-Icing
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Optimized for TV purchasers for Pavement De-Icing
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Pavement De-Icing
Name:
Likely Country of Origin > New European Vehicle Purchase
Category:
Likely Country of Origin
Automotive
Range/Size:
260M - 280M
Description:
This audience consists of Likely Country of Origin purchasers for New European Vehicle Purchase
Taxonomy:
Attain > Automotive > Likely Country of Origin > New European Vehicle Purchase
Name:
Donor via Brands Purchased > Highly Likely
Category:
Charitable Donors
Interest & Intent
Range/Size:
240M - 260M
Description:
This audience consists of Charitable Donors purchasers for Donor via Brands Purchased
Taxonomy:
Attain > Interest & Intent > Charitable Donors > Donor via Brands Purchased > Highly Likely
Name:
Technology/Telecom > Computers/Software Frequent Spenders
Category:
Retail Shoppers: Purchase Based
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Retail Shoppers: Purchase Based purchasers for Technology/Telecom
Taxonomy:
Attain > Retail > Retail Shoppers: Purchase Based > Technology/Telecom > Computers/Software Frequent Spenders
Name:
Chevrolet > Camaro
Category:
Likely In-Market Propensities
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Likely In-Market Propensities purchasers for Chevrolet
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Chevrolet > Camaro
Name:
Home Purchase Price > $201,000 - $300,000
Category:
Home & Real Estate
Demographic
Range/Size:
160M - 180M
Description:
This audience consists of Home & Real Estate purchasers for Home Purchase Price
Taxonomy:
Attain > Demographic > Home & Real Estate > Home Purchase Price > $201,000 - $300,000
Name:
In Store Browser > Mail Or Phone Buyer
Category:
Likely Behavior
Retail
Range/Size:
240M - 260M
Description:
This audience consists of Likely Behavior purchasers for In Store Browser
Taxonomy:
Attain > Retail > Likely Behavior > In Store Browser > Mail Or Phone Buyer
Name:
Completely Agree > Hating To Borrow Money (Financial)
Category:
Interest & Intent
Personal Finance
Range/Size:
280M - 300M
Description:
This audience consists of Interest & Intent purchasers for Likely Attitude and Behavior
Taxonomy:
Attain > Personal Finance > Interest & Intent > Likely Attitude and Behavior > Completely Agree > Hating To Borrow Money (Financial)
Name:
Suntan Products > Suntan Lotion & Oil
Category:
Suntan Products
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Suntan Products purchasers for Suntan Lotion & Oil
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Suntan Products > Suntan Lotion & Oil
Name:
Luxury/Prestige Beauty > Sunday Riley
Category:
Luxury/Prestige Beauty
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Luxury/Prestige Beauty purchasers for Sunday Riley
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Luxury/Prestige Beauty > Sunday Riley
Name:
Shoppers All Channels > Seasonal and Holidays
Category:
Purchase Predictors
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Purchase Predictors purchasers for Shoppers All Channels
Taxonomy:
Attain > Retail > Purchase Predictors > Shoppers All Channels > Seasonal and Holidays
Name:
Amount > $200,000 - $249,999
Category:
Demographic
Demographic
Range/Size:
180M - 200M
Description:
This audience consists of Demographic purchasers for Income - Estimated Household
Taxonomy:
Attain > Demographic > Demographic > Income - Estimated Household > Amount > $200,000 - $249,999
Name:
Fragrance Edt > Chanel
Category:
Luxury/Prestige Beauty
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Luxury/Prestige Beauty purchasers for Fragrance Edt
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Luxury/Prestige Beauty > Fragrance Edt > Chanel
Name:
Which of the following pets do you own? > Large farm animal (horse, goat, sheep, cow, etc.)
Category:
Psychographics/Survey
Pets
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in pet-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Pets > Psychographics/Survey > Which of the following pets do you own? > Large farm animal (horse, goat, sheep, cow, etc.)
Name:
One-Year Range > 62
Category:
Age
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Age purchasers for One-Year Range
Taxonomy:
Attain > Demographic > Age > One-Year Range > 62
Name:
Pull-Ups > Medium Propensity
Category:
Baby
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Pull-Ups 1+ times and have a medium propensity to be in-market for Diapering. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baby > Product > Diapering > Brand > Pull-Ups > Medium Propensity
Name:
Retail > Luxury Apparel
Category:
Past Purchases
Transaction Data
Range/Size:
220M - 240M
Description:
This audience consists of Past Purchases purchasers for Luxury
Taxonomy:
Attain > Transaction Data > Past Purchases > Luxury > Retail > Luxury Apparel
Name:
Retail > Home Decorating
Category:
Home Decorating
Retail
Range/Size:
100M - 120M
Description:
This audience consists of Home Decorating purchasers
Taxonomy:
Attain > Retail > Home Decorating
Name:
Baking & Cooking > Condensed & Powdered Milk
Category:
Baking & Cooking
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Condensed & Powdered Milk and are likely to be in-market for Baking & Cooking. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baking & Cooking > Condensed & Powdered Milk
Name:
Subscription Beauty Boxes and Personal Care Services > Ipsy
Category:
Hair & Beauty
Personal Care
Range/Size:
100M - 120M
Description:
People who have made purchases at Ipsy and are likely to be in-market for Subscription Beauty Boxes and Personal Care Services. This activity is recorded in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Personal Care > Hair & Beauty > Subscription Beauty Boxes and Personal Care Services > Ipsy