Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Kikkoman > Medium Propensity
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Kikkoman 1+ times and have a medium propensity to be in-market for Sauces & Condiments. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Sauces & Condiments > Brand > Kikkoman > Medium Propensity
Name:
Winter Holiday Activity > Use Tablet Research and Compare Prices
Category:
Seasonal
Retail
Range/Size:
240M - 260M
Description:
This audience consists of Seasonal purchasers for Winter Holiday Activity
Taxonomy:
Attain > Retail > Seasonal > Winter Holiday Activity > Use Tablet Research and Compare Prices
Name:
Beverage Categories > Sports Drinks
Category:
Beverage Categories
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Sports Drinks and are likely to be in-market for Beverage Categories. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage Categories > Sports Drinks
Name:
Faith-Based Readers > Likely
Category:
Books & Magazines
Retail
Range/Size:
180M - 200M
Description:
This audience consists of Books & Magazines purchasers for Faith-Based Readers
Taxonomy:
Attain > Retail > Books & Magazines > Faith-Based Readers > Likely
Name:
BMW > 335I
Category:
Likely In-Market Propensities
Automotive
Range/Size:
260M - 280M
Description:
This audience consists of Likely In-Market Propensities purchasers for BMW
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > BMW > 335I
Name:
Buttermilk > Marburger Farm Dairy (Marburger Farm Dairy Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Deterministic Purchasers purchasers for Milk Products
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Milk Products > Buttermilk > Marburger Farm Dairy (Marburger Farm Dairy Inc)
Name:
Temptations > High Propensity
Category:
Pet
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Temptations 2-5+ times and have a high propensity to be in-market for Cat Treats. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pet > Product > Cat > Cat Treats > Temptations > High Propensity
Name:
Frozen Handheld Entrees (Non-Breakfast) > State Fair
Category:
Dinners/Entrees - Frozen
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Dinners/Entrees - Frozen purchasers for Frozen Handheld Entrees (Non-Breakfast)
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dinners/Entrees - Frozen > Frozen Handheld Entrees (Non-Breakfast) > State Fair
Name:
Furniture > Research on mobile (Financial)
Category:
Interest & Intent
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Interest & Intent purchasers for Attitude and Behavior Propensities
Taxonomy:
Attain > Retail > Interest & Intent > Attitude and Behavior Propensities > Furniture > Research on mobile (Financial)
Name:
Sporting Goods > Football Equipment
Category:
Sporting Goods
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Football Equipment are likely to be in-market for Sporting Goods. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Retail > Sporting Goods > Football Equipment
Name:
Year of the Home Loan > 2020
Category:
Home Loan
Demographic
Range/Size:
300M - 320M
Description:
This audience consists of Home Loan purchasers for Year of the Home Loan
Taxonomy:
Attain > Demographic > Home Loan > Year of the Home Loan > 2020
Name:
Berries > Cranberries
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Optimized for TV purchasers for Berries
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Berries > Cranberries
Name:
pet food > dry cat food
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Optimized for TV purchasers for pet food
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > pet food > dry cat food
Name:
Employment Status > Employed full-time
Category:
Employment Status
B2B
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in b2b-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > B2B > Employment Status > Employed full-time
Name:
Make > Isuzu
Category:
Current Vehicle
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Current Vehicle purchasers for Make
Taxonomy:
Attain > Automotive > Current Vehicle > Make > Isuzu
Name:
Sugar Free Foods/Beverages Purchasers > Likely
Category:
Food & Drink
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Food & Drink purchasers for Sugar Free Foods/Beverages Purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food & Drink > Sugar Free Foods/Beverages Purchasers > Likely
Name:
Gravy > Dry Gravy Mixes
Category:
Gravy
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Gravy purchasers for Dry Gravy Mixes
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Gravy > Dry Gravy Mixes
Name:
Baby Feeding > Oral Electrolytes
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Baby Feeding
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Baby Feeding > Oral Electrolytes
Name:
Mobile Apps > Music
Category:
Mobile Apps
Interest & Intent
Range/Size:
180M - 200M
Description:
This audience consists of Mobile Apps purchasers for Music
Taxonomy:
Attain > Interest & Intent > Mobile Apps > Music
Name:
Home Improvement > True Value Hardware
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases at True Value Hardware and are likely to be in-market for Home Improvement. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Home Improvement > True Value Hardware
Name:
Likely Prepared Lunch/Dinner/Sandwich Brand > Velveeta
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Food purchasers for Likely Prepared Lunch/Dinner/Sandwich Brand
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Likely Prepared Lunch/Dinner/Sandwich Brand > Velveeta
Name:
Brand > Ac'cent
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Ac'cent and are likely to be in-market for Spices & Seasonings. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Spices & Seasonings > Brand > Ac'cent
Name:
Does social media influence your dining habits? > Yes, significantly
Category:
Psychographics/Survey
QSR (Fast Food) Restaurants
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in dining-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > QSR (Fast Food) Restaurants > Psychographics/Survey > Does social media influence your dining habits? > Yes, significantly
Name:
Chocolate Candy Snack Size > Hersheys
Category:
Chocolate Candy
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Chocolate Candy purchasers for Chocolate Candy Snack Size
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Chocolate Candy > Chocolate Candy Snack Size > Hersheys
Name:
Household Income (HHI) - Narrow Band > $40,000 - $44,999
Category:
Household Income (HHI) - Narrow Band
Demographic
Range/Size:
280M - 300M
Description:
This audience consists of Household Income (HHI) - Narrow Band purchasers for $40,000 - $44,999
Taxonomy:
Attain > Demographic > Household Income (HHI) - Narrow Band > $40,000 - $44,999
