Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Eye Care > Eyebuydirect
Category:
Eye Care
Medical
Range/Size:
100M - 120M
Description:
People who have made purchases with Eyebuydirect and are likely to be in-market for Eye Care. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Medical > Eye Care > Eyebuydirect
Name:
Gaming > Steam Subscribers
Category:
Gaming
Entertainment
Range/Size:
60M - 80M
Description:
People who have made purchases on Steam. This self-declared behavior is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Entertainment > Gaming > Steam Subscribers
Name:
If you could have any of the following super powers, which would you choose? > Teleportation
Category:
Psychographics/Survey
Behavioral
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in behavioral-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Behavioral > Psychographics/Survey > If you could have any of the following super powers, which would you choose? > Teleportation
Name:
Home Improvement > Storage/Organization
Category:
Home Improvement
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Home Improvement purchasers for Storage/Organization
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Home Improvement > Storage/Organization
Name:
Likely to Have > Combination Term and Whole Life Insurance Policy
Category:
Life Insurance
General Services
Range/Size:
200M - 220M
Description:
This audience consists of Life Insurance purchasers for Likely to Have
Taxonomy:
Attain > General Services > Life Insurance > Likely to Have > Combination Term and Whole Life Insurance Policy
Name:
Tools > Power Tools
Category:
Home Improvement
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases in Power Tools and are likely to be in-market for power tools. This activity is reported in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Home Improvement > Product > Tools > Power Tools
Name:
Chicken Eggs > Coburn Farms (Save A Lot Foods Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Eggs
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Eggs > Chicken Eggs > Coburn Farms (Save A Lot Foods Inc.)
Name:
Sharing Economy > Gig work in home or office cleaning
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Sharing Economy
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Sharing Economy > Gig work in home or office cleaning
Name:
Congressional District > Oregon-05
Category:
State Political Districts
Politics
Range/Size:
240M - 260M
Description:
This audience consists of State Political Districts purchasers for Oregon
Taxonomy:
Attain > Politics > State Political Districts > Oregon > Congressional District > Oregon-05
Name:
Mail Order Buyer Categories > Beauty
Category:
Mail Order Buyer Categories
Retail
Range/Size:
160M - 180M
Description:
This audience consists of Mail Order Buyer Categories purchasers for Beauty
Taxonomy:
Attain > Retail > Mail Order Buyer Categories > Beauty
Name:
Internal Analgesic > Advil (Wyeth Consumer Healthcare)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Pain Relief
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Pain Relief > Internal Analgesic > Advil (Wyeth Consumer Healthcare)
Name:
Makes > Honda
Category:
In-Market
Automotive
Range/Size:
60M - 80M
Description:
People who have owned a Honda in the past and are in market for a new car in the next 6 months. This deterministic behavior is seen in actual self-reported behavior captured in our consumer facing application, Klover.
Taxonomy:
Attain > Automotive > In-Market > Makes > Honda
Name:
Fresh Bread & Rolls > Hamburger & Hot Dog Buns
Category:
Fresh Bread & Rolls
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Fresh Bread & Rolls purchasers for Hamburger & Hot Dog Buns
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Fresh Bread & Rolls > Hamburger & Hot Dog Buns
Name:
Cable and Internet Service Providers > Comcast Xfinity
Category:
Internet & Cable
Rent & Utilities
Range/Size:
80M - 100M
Description:
People who have made purchases with Comcast Xfinity and are likely to be in-market for Internet & Cable. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Rent & Utilities > Internet & Cable > Cable and Internet Service Providers > Comcast Xfinity
Name:
Autoservice & Repair Shops > High Spenders
Category:
In-Market
Automotive
Range/Size:
100M - 120M
Description:
People who are high spenders at Auto service and Repair shops. Attain's data is sourced from our suite of consumer facing financial applications that provides free financial services and rewards in exchange for permissible use of users data.
Taxonomy:
Attain > Automotive > In-Market > Autoservice & Repair Shops > High Spenders
Name:
News source > CNN (Financial)
Category:
Brand Propensities
Psychographic
Range/Size:
180M - 200M
Description:
This audience consists of Brand Propensities purchasers for News source
Taxonomy:
Attain > Psychographic > Brand Propensities > News source > CNN (Financial)
Name:
Credit Card Financial Personality > Reluctant User, High Credit Card Balance
Category:
Credit Card Financial Personality
Personal Finance
Range/Size:
120M - 140M
Description:
This audience consists of Credit Card Financial Personality purchasers for Reluctant User, High Credit Card Balance
Taxonomy:
Attain > Personal Finance > Credit Card Financial Personality > Reluctant User, High Credit Card Balance
Name:
Makeup Mascara > Tarte
Category:
Luxury/Prestige Beauty
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Luxury/Prestige Beauty purchasers for Makeup Mascara
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Luxury/Prestige Beauty > Makeup Mascara > Tarte
Name:
Bread > Breadsticks
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Bread
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Bread > Breadsticks
Name:
Shopping > Use Groupon to make purchases from other retailers
Category:
Interest & Intent
Retail
Range/Size:
280M - 300M
Description:
This audience consists of Interest & Intent purchasers for Attitude and Behavior Propensities
Taxonomy:
Attain > Retail > Interest & Intent > Attitude and Behavior Propensities > Shopping > Use Groupon to make purchases from other retailers
Name:
Congressional District > Texas-06
Category:
State Political Districts
Politics
Range/Size:
260M - 280M
Description:
This audience consists of State Political Districts purchasers for Texas
Taxonomy:
Attain > Politics > State Political Districts > Texas > Congressional District > Texas-06
Name:
Mortgage Interest Rate > 4.0% to 4.99%
Category:
Mortgage Interest Rate
Personal Finance
Range/Size:
240M - 260M
Description:
This audience consists of Mortgage Interest Rate purchasers for 4.0% to 4.99%
Taxonomy:
Attain > Personal Finance > Mortgage Interest Rate > 4.0% to 4.99%
Name:
Online Travel Agencies > Kayak
Category:
Online Travel Agencies
Travel
Range/Size:
280M - 300M
Description:
This audience consists of Online Travel Agencies purchasers for Kayak
Taxonomy:
Attain > Travel > Online Travel Agencies > Kayak
Name:
Interest & Intent > Arts & Crafts Enthusiasts
Category:
Arts & Crafts Enthusiasts
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Arts & Crafts Enthusiasts purchasers
Taxonomy:
Attain > Interest & Intent > Arts & Crafts Enthusiasts
Name:
Ownership-Make and Models > Ford Escape
Category:
Ownership-Make and Models
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Ownership-Make and Models purchasers for Ford Escape
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Ford Escape

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