Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Home Heat Source > Electric
Category:
Home Heat Source
Demographic
Range/Size:
260M - 280M
Description:
This audience consists of Home Heat Source purchasers for Electric
Taxonomy:
Attain > Demographic > Home Heat Source > Electric
Name:
Health & Wellness Attitudes > Coppertone Sport sun products exclusively (Financial)
Category:
Brand Propensities
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Brand Propensities purchasers for Health & Wellness Attitudes
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Brand Propensities > Health & Wellness Attitudes > Coppertone Sport sun products exclusively (Financial)
Name:
Game Developers and Publishers > Magic Tavern
Category:
Gaming
Entertainment
Range/Size:
100M - 120M
Description:
People who have made purchases at Magic Tavern and are likely to be in-market for Gaming. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Entertainment > Gaming > Game Developers and Publishers > Magic Tavern
Name:
Gas & Convenience Stores > Stripes
Category:
Gas & Convenience Stores
Retail
Range/Size:
60M - 80M
Description:
People who have made purchases at Stripes and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Stripes
Name:
Ticket Purchases > Jazz music concerts
Category:
Spending Propensities
Transaction Data
Range/Size:
200M - 220M
Description:
This audience consists of Spending Propensities purchasers for Ticket Purchases
Taxonomy:
Attain > Transaction Data > Spending Propensities > Ticket Purchases > Jazz music concerts
Name:
Makes > Lexus
Category:
In-Market
Automotive
Range/Size:
40M - 60M
Description:
People who have owned a Lexus in the past and are in market for a new car in the next 6 months. This deterministic behavior is seen in actual self-reported behavior captured in our consumer facing application, Klover.
Taxonomy:
Attain > Automotive > In-Market > Makes > Lexus
Name:
Congressional District > Connecticut-01
Category:
State Political Districts
Politics
Range/Size:
120M - 140M
Description:
This audience consists of State Political Districts purchasers for Connecticut
Taxonomy:
Attain > Politics > State Political Districts > Connecticut > Congressional District > Connecticut-01
Name:
Food & Beverage > Meat & Poultry
Category:
Brands
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Brands purchasers for Food & Beverage
Taxonomy:
Attain > Retail > Brands > Food & Beverage > Meat & Poultry
Name:
Fresh Step > Medium Propensity
Category:
Pet
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Fresh Step 1+ times and have a medium propensity to be in-market for Cat Litter. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pet > Product > Cat > Cat Litter > Fresh Step > Medium Propensity
Name:
Automotive > Honda Pilot
Category:
Automotive
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Automotive purchasers for Honda Pilot
Taxonomy:
Attain > Interest & Intent > Automotive > Honda Pilot
Name:
Appliances > Dishwashers
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Dishwashers are likely to be in-market for Appliances. This audience is interested in a timesaving kitchen appliance, suggesting they value convenience and possibly have busy lifestyles.
Taxonomy:
Attain > Retail > Home Improvement > Product > Appliances > Dishwashers
Name:
Beverage Categories > Cocoa
Category:
Beverage Categories
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Cocoa and are likely to be in-market for Beverage Categories. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage Categories > Cocoa
Name:
Home Maintenance > Home Improvement Supplies
Category:
Past Purchase - Home
Retail
Range/Size:
140M - 160M
Description:
This audience consists of Past Purchase - Home purchasers for Home Maintenance
Taxonomy:
Attain > Retail > Past Purchase - Home > Home Maintenance > Home Improvement Supplies
Name:
In-Market > Auto Detailing & Car Care
Category:
In-Market
Automotive
Range/Size:
100M - 120M
Description:
People who have made purchased Auto Detailing & Car Care and are likely to be in-market for Automotive Category. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Automotive > In-Market > Auto Detailing & Car Care
Name:
Health & Fitness Electronics > Wearable Technology
Category:
Health & Fitness Electronics
Electronics
Range/Size:
100M - 120M
Description:
People who have made purchased Wearable Technology and are likely to be in-market for Health & Fitness Electronics. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Electronics > Health & Fitness Electronics > Wearable Technology
Name:
Travel > High Frequency Cruise Enthusiast
Category:
Travel
Interest & Intent
Range/Size:
240M - 260M
Description:
This audience consists of Travel purchasers for High Frequency Cruise Enthusiast
Taxonomy:
Attain > Interest & Intent > Travel > High Frequency Cruise Enthusiast
Name:
Makes > Kia
Category:
Vehicle Owners
Automotive
Range/Size:
100M - 120M
Description:
US consumers who have self declared they currently own a Kia via Attains Panel Pulse survey. Attain's Segments are built off of multiple deterministic attributes including self declared psychographic information, demographics, and transaction history.
Taxonomy:
Attain > Automotive > Vehicle Owners > Makes > Kia
Name:
Video Games > Sport
Category:
Video Games
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Video Games purchasers for Sport
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Video Games > Sport
Name:
In-Market > Shoes (Deal Seeker)
Category:
In-Market
Interest & Intent
Range/Size:
220M - 240M
Description:
This audience consists of In-Market purchasers for Shoes (Deal Seeker)
Taxonomy:
Attain > Interest & Intent > In-Market > Shoes (Deal Seeker)
Name:
Hard Sugar Candy/Package & Roll Candy > Jolly Rancher
Category:
Non-Chocolate Candy
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Non-Chocolate Candy purchasers for Hard Sugar Candy/Package & Roll Candy
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Non-Chocolate Candy > Hard Sugar Candy/Package & Roll Candy > Jolly Rancher
Name:
what, if any, classroom supplies will you purchase for back to school/college? > Book covers
Category:
Events
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in back to school shoppers-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Events > Back to School Shoppers > Psychographics/Survey > what, if any, classroom supplies will you purchase for back to school/college? > Book covers
Name:
Diapering Needs > Baby Wipe
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Diapering Needs
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Diapering Needs > Baby Wipe
Name:
CPG (Consumer Packaged Goods) > Cottage Cheese
Category:
Cottage Cheese
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Cottage Cheese purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Cottage Cheese
Name:
pasta > noodles
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Optimized for TV purchasers for pasta
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > pasta > noodles
Name:
Gas & Convenience Stores > Stop A Minit
Category:
Gas & Convenience Stores
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Stop A Minit and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Stop A Minit

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