Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
what, if any, classroom supplies will you purchase for back to school/college? > Lunch box
Category:
Events
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in back to school shoppers-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Events > Back to School Shoppers > Psychographics/Survey > what, if any, classroom supplies will you purchase for back to school/college? > Lunch box
Name:
Makeup Mascara > Tarte
Category:
Luxury/Prestige Beauty
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Luxury/Prestige Beauty purchasers for Makeup Mascara
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Luxury/Prestige Beauty > Makeup Mascara > Tarte
Name:
Corn Chips > Sabritas Turbos (Frito-Lay Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Salty Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Salty Snacks > Corn Chips > Sabritas Turbos (Frito-Lay Inc.)
Name:
College Student Household Income > $30,000 - $74,999
Category:
College Student Household Income
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of College Student Household Income purchasers for $30,000 - $74,999
Taxonomy:
Attain > Demographic > College Student Household Income > $30,000 - $74,999
Name:
Life Event > Recently Married
Category:
Life Event
Psychographic
Range/Size:
200M - 220M
Description:
This audience consists of Life Event purchasers for Recently Married
Taxonomy:
Attain > Psychographic > Life Event > Recently Married
Name:
Rice Krispies Treats > Current RKT Brand Buyers
Category:
Kellanova
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Kellanova purchasers for Verified
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Kellanova > Verified > Rice Krispies Treats > Current RKT Brand Buyers
Name:
Pest Control > Multi Purpose Insect/Rodent Chem
Category:
Pest Control
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Pest Control purchasers for Multi Purpose Insect/Rodent Chem
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pest Control > Multi Purpose Insect/Rodent Chem
Name:
Ready-To-Eat Popcorn/Caramel Corn > Smartfood
Category:
Salty Snacks
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Salty Snacks purchasers for Ready-To-Eat Popcorn/Caramel Corn
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Salty Snacks > Ready-To-Eat Popcorn/Caramel Corn > Smartfood
Name:
Food & Beverage > First to try new food products
Category:
Interest & Intent
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Interest & Intent purchasers for Attitude and Behavior Propensities
Taxonomy:
Attain > Retail > Interest & Intent > Attitude and Behavior Propensities > Food & Beverage > First to try new food products
Name:
Salty Snacks > Tortilla Chip
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Salty Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Salty Snacks > Tortilla Chip
Name:
Accessories > Disney
Category:
Accessories
Retail
Range/Size:
100M - 120M
Description:
This audience consists of Accessories purchasers for Disney
Taxonomy:
Attain > Retail > Accessories > Disney
Name:
CPG (Consumer Packaged Goods) > Snacks
Category:
Snacks
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Snacks and are likely to be in-market for CPG (Consumer Packaged Goods) Category. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Snacks
Name:
Technology/Telecom > Mobile switchers from Cricket
Category:
Retail Shoppers: Purchase Based
Retail
Range/Size:
160M - 180M
Description:
This audience consists of Retail Shoppers: Purchase Based purchasers for Technology/Telecom
Taxonomy:
Attain > Retail > Retail Shoppers: Purchase Based > Technology/Telecom > Mobile switchers from Cricket
Name:
Video Games > Gaming Platform Streaming of NonGame Content
Category:
Video Games
Transaction Data
Range/Size:
200M - 220M
Description:
This audience consists of Video Games purchasers for Gaming Platform Streaming of NonGame Content
Taxonomy:
Attain > Transaction Data > Video Games > Gaming Platform Streaming of NonGame Content
Name:
Schlotzskys > Recent
Category:
QSR Restaurants (Fast Food)
Dining
Range/Size:
220M - 240M
Description:
This audience consists of QSR Restaurants (Fast Food) purchasers for Schlotzskys
Taxonomy:
Attain > Dining > QSR Restaurants (Fast Food) > Schlotzskys > Recent
Name:
Optimized for TV > Kale
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Optimized for TV purchasers for Kale
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Kale
Name:
Business Owner > Home Renter
Category:
Business Owner
B2B
Range/Size:
120M - 140M
Description:
This audience consists of Business Owner purchasers for Home Renter
Taxonomy:
Attain > B2B > Business Owner > Home Renter
Name:
Do you own a tablet? > Yes, Amazon Fire
Category:
Psychographics/Survey
Entertainment
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in electronics-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Entertainment > Psychographics/Survey > Do you own a tablet? > Yes, Amazon Fire
Name:
What type of alcoholic beverages will you purchase for the Super Bowl? > Premixed Cocktails
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Interest > Football > Psychographics/Survey > What type of alcoholic beverages will you purchase for the Super Bowl? > Premixed Cocktails
Name:
Lighting & Ceiling Fans > Novelty Lighting
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Novelty Lighting and are likely in-market for Lighting & Ceiling Fans products. This audience is interested in unique or decorative lighting fixtures that add a personal touch to a space, suggesting they may be prioritizing aesthetics or looking for conversation-starting lighting features.
Taxonomy:
Attain > Retail > Home Improvement > Product > Lighting & Ceiling Fans > Novelty Lighting
Name:
Brand Purchasers > ARROWHEAD
Category:
Brand Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Brand Purchasers purchasers for ARROWHEAD
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Brand Purchasers > ARROWHEAD
Name:
General Entertainment and Movies > Philo
Category:
TV Streaming Services
Entertainment
Range/Size:
100M - 120M
Description:
People who have made purchases at Philo and are likely to be in-market for the Category. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Entertainment > TV Streaming Services > General Entertainment and Movies > Philo
Name:
Charitable Donors > Native American Causes Donors
Category:
Charitable Donors
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Charitable Donors purchasers for Native American Causes Donors
Taxonomy:
Attain > Interest & Intent > Charitable Donors > Native American Causes Donors
Name:
Likely Behavior > Heavy LinkedIn User
Category:
Social Media
Psychographic
Range/Size:
100M - 120M
Description:
This audience consists of Social Media purchasers for Likely Behavior
Taxonomy:
Attain > Psychographic > Social Media > Likely Behavior > Heavy LinkedIn User
Name:
Influencer > Home improvement purchases influenced by product reviews
Category:
Spending Propensities
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Spending Propensities purchasers for Influencer
Taxonomy:
Attain > Retail > Spending Propensities > Influencer > Home improvement purchases influenced by product reviews
