Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
4th Person > 1942
Category:
Household Member
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 4th Person > 1942
Name:
Convenience Store > 7-ELEVEN
Category:
Convenience Store
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Convenience Store purchasers for 7-ELEVEN
Taxonomy:
Attain > Retail > Convenience Store > 7-ELEVEN
Name:
What type of vehicle do you primarily drive? > Van
Category:
Vehicle Owners
Automotive
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in automotive-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Automotive > Vehicle Owners > Auto Category > Psychographics/Survey > What type of vehicle do you primarily drive? > Van
Name:
Seasonal > Back to School High Spend - Middle School
Category:
Retail Shoppers: Purchase Based
Retail
Range/Size:
140M - 160M
Description:
This audience consists of Retail Shoppers: Purchase Based purchasers for Seasonal
Taxonomy:
Attain > Retail > Retail Shoppers: Purchase Based > Seasonal > Back to School High Spend - Middle School
Name:
Grocery Store > Regularly shop at other grocery stores
Category:
Brand Propensities
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Brand Propensities purchasers for Grocery Store
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Brand Propensities > Grocery Store > Regularly shop at other grocery stores
Name:
Seafood - Frozen > Frozen Fish/Seafood
Category:
Seafood - Frozen
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Seafood - Frozen purchasers for Frozen Fish/Seafood
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Seafood - Frozen > Frozen Fish/Seafood
Name:
One-Year Range > 39
Category:
Age
Demographic
Range/Size:
100M - 120M
Description:
This audience consists of Age purchasers for One-Year Range
Taxonomy:
Attain > Demographic > Age > One-Year Range > 39
Name:
Flavored Seltzer/Sparkling/Mineral > Sparkling Ice
Category:
Bottled Water
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Bottled Water purchasers for Flavored Seltzer/Sparkling/Mineral
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Bottled Water > Flavored Seltzer/Sparkling/Mineral > Sparkling Ice
Name:
Makeup Set > Laura Geller
Category:
Luxury/Prestige Beauty
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Luxury/Prestige Beauty purchasers for Makeup Set
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Luxury/Prestige Beauty > Makeup Set > Laura Geller
Name:
What factors influence your decision to travel during the holidays? > Family or social obligations
Category:
Psychographics/Survey
Travel
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in travel-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Travel > Psychographics/Survey > Holiday > What factors influence your decision to travel during the holidays? > Family or social obligations
Name:
Likely Retailer > Chadwicks of Boston
Category:
Retail
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Retail purchasers for Apparel
Taxonomy:
Attain > Retail > Retail > Apparel > Likely Retailer > Chadwicks of Boston
Name:
Occupation > Teacher
Category:
Occupation
B2B
Range/Size:
60M - 80M
Description:
This segment of Attain data consists of psychographic survey based data of consumers who have self declared to be employed in the teaching profession. This data was collected by our consumer facing application, Klover
Taxonomy:
Attain > B2B > Occupation > Teacher
Name:
Watch > Home Improvement Television Shows
Category:
Watch
Entertainment
Range/Size:
200M - 220M
Description:
This audience consists of Watch purchasers for Home Improvement Television Shows
Taxonomy:
Attain > Entertainment > Watch > Home Improvement Television Shows
Name:
Cheese > Spreadable
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Cheese
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Cheese > Spreadable
Name:
Book Genre Preference > Cooking & Culinary
Category:
Books & Magazines
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Books & Magazines purchasers for Book Genre Preference
Taxonomy:
Attain > Retail > Books & Magazines > Book Genre Preference > Cooking & Culinary
Name:
Auto Parts & Repair (Aftermarket) > BFGoodrich Tires
Category:
Auto Parts & Repair (Aftermarket)
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Auto Parts & Repair (Aftermarket) purchasers for BFGoodrich Tires
Taxonomy:
Attain > Interest & Intent > Auto Parts & Repair (Aftermarket) > BFGoodrich Tires
Name:
Napkins > Party Creations (Creative Converting)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Party Supplies
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Party Supplies > Napkins > Party Creations (Creative Converting)
Name:
Inferred Household Rank > 2nd
Category:
Inferred Household Rank
Demographic
Range/Size:
240M - 260M
Description:
This audience consists of Inferred Household Rank purchasers for 2nd
Taxonomy:
Attain > Demographic > Inferred Household Rank > 2nd
Name:
Which of the following rewards apps do you use? > POGO
Category:
Psychographics/Survey
Personal Finance
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in personal finance-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Personal Finance > Psychographics/Survey > Which of the following rewards apps do you use? > POGO
Name:
Condiments, Sauces & Spreads > BBQ Sauce
Category:
Condiments, Sauces & Spreads
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased BBQ Sauce and are likely to be in-market for Condiments, Sauces & Spreads. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Condiments, Sauces & Spreads > BBQ Sauce
Name:
Brand Purchasers > A.1.
Category:
Brand Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Brand Purchasers purchasers for A.1.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Brand Purchasers > A.1.
Name:
Alcohol > Hard Seltzer
Category:
Alcohol
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
People who have purchased hard seltzer and are likely to be in-market for hard seltzer and other alcohol. This self-declared behavior is seen in actual transactions captured in our consumer facing application, Klover.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Alcohol > Hard Seltzer
Name:
State > Hawaii
Category:
State
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of State purchasers for Hawaii
Taxonomy:
Attain > Demographic > State > Hawaii
Name:
Rent & Utilities > Rent
Category:
Past Payments
Transaction Data
Range/Size:
40M - 60M
Description:
A segment comprised of people who have made rent payments based on first-party, deterministic transaction data.
Taxonomy:
Attain > Transaction Data > Past Payments > Rent & Utilities > Rent
Name:
Ownership-Make and Models > Chevrolet Trailblazer
Category:
Ownership-Make and Models
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Ownership-Make and Models purchasers for Chevrolet Trailblazer
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Chevrolet Trailblazer
